JAYA JANWANI
E-mail Id: ************@*****.*** Contact No.: +91-903*******
Expertise in blending creative intellect / insight and sharp planning skills for managing business operations & meeting top / bottom-line objectives; targeting assignments in Research and Marketing with an organisation of repute in IT/FMCG industry Location Preference: Bangalore
PR O F I L E S N A P S HOT
A competent professional with over 4 years of experience in:
~Market Research ~Online Lead Generation ~Business Development
~Campaign Management ~Key Account Management ~Pre-Sales Operations
~MIS Reporting and Documentation ~Competitive Positioning ~Revenue Generation
Recognized for quickly establish rapport with customers, up-sell products and build a loyal clientele
Multi-tasked and resolved customer issues; excelled within a demanding and high-pressure work environment
Administering day-to-day campaign optimization by focusing on conversion and other performance metrics
Proficient in conducting market research on various market and competitors; comprehensive knowledge of Word, Excel, PowerPoint, Goggle Drive Management
Hands on experience in Database and Campaign Management for International and India Market
Gained profound experience in various tools like LeadSquared (Marketing Automation Tool by MarketXpander) Zoho, MS Dynamics CRM, Mailchimp, Salesforce, Vertical Response, Internet Search Tools Used (Inside view, Zoominfo, Crunchbase, Data.com, Manta.com, Owlers Search, LinkedIn Advance Search)
Expertise in A/B Testing for Campaign Performance WORK EX P E R I E N C E
HashedIn Software Technologies Pvt. Ltd., HSR Layout Bangalore Nov’14-Present Lead Market Research
Role:
Supporting Sales Team in identifying key decision makers or influencers in target accounts
Drafting Personalized/Bulk mailers to deliver value to potential customers (Zoho Campaigns, Vertical Response and LeadSquared)
Performing brainstorming sessions for suggesting innovative ideas to the sales team and organization (During Monday Weekly Sales Meet)
Generating & analyzing the sales team report by collating the data in MS Excel & managing CRM (Zoho and Microsoft Dynamics CRM )
Coordinating with clients through call or mail on various issues and new strategies
Developing Pre and Post Conference call report
Spearheading training and evaluating assignment of new recruits in the Sales Team
Establishing strong relationships with strategic clients and industry partners
Manage the CRM system to ensure customer contacts are being captured and segmented properly for targeted campaigns; support CRM workflows to monitor program results and assign opportunities to sales MarketXpander Services Pvt. Ltd., HSR Layout Bangalore Aug’12-Sep’14 Senior Market Associate
Role:
Spearheaded lead generation for client through various online sources
Administered weekly bulk mailers
Generated new business opportunities for in-house product – LeadSquared
Regulated up product DEMO’s and helped in revenue generation PREV I OUS EXPER I ENCE
Indusind Bank, Sadashivnagar Branch May’11-Nov’11
Customer Service Manager
Role:
Spearheaded day-to-day operations pertaining to banking, customer service and field sales EDU C A T I ON
PGDM with specialization in Marketing and HR from M.P. Birla Institute of Management, Bangalore in 2011 with 68%
BBA from Punjab Technical University in 2009 with 75.00%
12th from St. Michaels Higher Secondary School, Satna in 2006 with 85.50%
10th from St. Michaels Higher secondary School, Satna in 2004 with 75.50% I T S K I L L S
O/S Windows 98/2000/XP/VISTA
MS-Office and Internet Applications
AC AD EM I C PR O J E C T S
Title: Analysis of Promotional Strategies of Birla Corporation Duration: 2 Months
Description: The project was based on development of promotional strategies for the corporation. It focused to develop a strategy that enabled keeping all records and tracking competitor’s strategies of Birla at Satna Region Project Name: Customer Preference towards Exclusive Brand of Nandini Milk Products Duration: 1.5 Months
Description: The project was focused at finding out the factors that influenced customers buying behaviour. This study was essential to get a competitive edge at Bangalore region P E R S ON A L DE T A I L S
Date of Birth: 5th May 1989
Languages Known: English, Hindi & Sindhi
Nationality: Indian
Marital Status: Single
Number of Dependents: 1
Address: No. 9 Basera, Wind Tunnel Road, Old Airport Road Murgeshpalya, Bangalore