Sales and Work Force Efficiency and Effectiveness Professional

Amy Gurski

ExecutiveAmy

Sales and Work Force Efficiency and Effectiveness Professional

Specializing in Large Scale Business and Technical Operations;

Organizational Development and Effectiveness

Mobile: 727-***-**** Email: ***@************.***

Linkedin: https://www.linkedin.com/profile/view?id=16307158&trk=nav_responsive_tab_profile

Objective: Sales and Work Force Efficiency Professional seeking opportunities in organizational development and business / technical operations. Specialties include Holistic Organizational Evaluation and Re-tool, Root Cause Analysis, Process Efficiencies, Risk Mitigation, Controls / Contingencies, Organizational / Cultural Development, Project Management, Product Management, Training / Education, Revenue Growth and Job Preservation/Creation.

Gifted Sales and Work Force Efficiency and Effectiveness Professional specializing in holistic evaluations of organizations to identify opportunities for organizational alignment /effectiveness, process efficiencies, data and work flows, systems integration, risk mitigation, work product/cultural enhancements, education, revenue growth and job preservation/creation. Noted abilities include rapid stabilization of unhealthy companies and creation and implementation of roadmaps to success while applying biblical principles and standards. Recognized as a highly skilled and resourceful professional that produces extremely favorable results. Extensive background includes enterprise software implementation /project management and software development product management. Methodologies employed are a unique blend of best practices coupled with broad experience and capabilities that transcend across all business categories, providing customized services that focus on elimination of waste and creation of new revenue streams/jobs. Documentation services include Executive Narratives, Project Plans /Roadmaps to Success, Process Mapping and Process Narratives that translate into software functional requirements. Seeking consulting or full time work engagements and available for relocation, domestic or international business travel, and to work on site for extended periods of time.

Benchmarks & Milestones

CULTURAL & ORGANIZATIONAL CHANGE

Independent Business Consultant specializing in Large Scale Business / Technical Operations and Organizational Development. Emphasis on improving organizational effectiveness through more efficient business process, data flows, systems integration, risk mitigation, organizational alignment and cultural enhancements enabling companies to focus resources on cost saving, revenue generating, risk mitigating and job creation efforts while increasing service levels, profit margins and value.

Recognized for ability to holistically evaluate organizations, create and implement customized business / process plans and organizational enhancement programs that manage the business more effectively and efficiently; Increasing morale, productivity, profitability and value.

Expert in consolidations and post merger realignment.

Re-Tooled Time Warner Media Sale’s Western Ad Sales Region stabilizing and leading them from last in the nation for performance to number one in 7 months, in preparation to support quadruple digit subscriber growth.

Led the cable TV industry in the first regionalization of advertising business operations including complex personnel placements, consolidation of bank accounts, financial restructuring, technology consolidation and personnel integration through multiple mergers and acquisitions.

Developed, implemented and managed ad sales operational process procedures resulting in highly praised audit evaluations by Ernst & Young and subsequently implemented throughout Time Warner divisions in the U.S.

Highly demanded by organizations throughout the United States to develop and implement technical, business and sales operations processes to improve their organization’s profitability.

INDUSTRY LEADER/VISIONARY

Develop and implement highly effective business efficiency methods utilizing a unique blend of best practices from related disciplines coupled with broad experience and capabilities including customized key indicator evaluations, critical success factor measurements, performance tracking, organizational development and training.

Key principal in a national technology deployment for a dominant player in the retail brokerage space.

Pioneered a technology partnership with an emerging advertising sales traffic and billing vendor resulting in a 30% bottom line lift on a 50 million dollar operation.

Key principal in establishing advanced cable TV industry ad sales strategies maximizing yields including campaign fulfillment /supply chain management and inventory management that translated into a 25% + margin increase in the first six months of implementation.

Product Manager/visionary of the first fully integrated sales/traffic/CRM/yield management system for the cable TV ad sales industry. Customers included New York Interconnect and Comcast.

Career Track

Independent Business Consultant July, 2006 - Present

Sales and Work Force Efficiency and Effectiveness Professional specializing in Large Scale Business and Technical Operations, Business Process Management, Change Management and Organizational Development; Enhance overall sales and work force efficiencies and effectiveness within organizations, increasing profitability.

Clients include: Advantage Sales and Marketing; Sony PlayStation Division, Comcast Spotlight in San Francisco, Advantage Sales, LLC; Military Brokerage Firm, LPW Training Services – Pharmaceutical software training services, AssistRx and AEMII (Accelerating European Media Innovation & Insight) a European Media Sector Start-up.

Service Highlights:

Holistic Evaluations of Organizations: Top down analysis of organizational systems and processes to identify business opportunities for work force efficiencies

Rapid Stabilization of Unhealthy Companies

Comprehensive Executive Narratives Outlining Enhancement Opportunities / Gap Analysis

Identify areas of opportunity for increased efficiencies through the utilization of existing technological tools and make recommendations for enhancements.

Creation and Implementation of Project Plans / Roadmaps to Success

Define, align and establish clear vision, goals, objectives, roles and responsibilities.

Process Time and Workflow Studies

Work product (QA) and Cultural Enhancements

Business Continuity / Risk Mitigation

Data, Communication and Workflow Process Mapping with Narratives that translate into Software Functional Requirements and Business Process Flows

Increase work force efficiencies through standardization of key systems and processes to achieve measurable, repeatable results across the organization

Improve organizational effectiveness and yields by establishing Critical Success Factors and Key Performance Indicators.

Increase organization’s profitability through the continuous measuring of results and the alignment of initiatives and priorities with vision, goals and objectives through organizational training and development.

Project Management and Training/Education services for large scale enterprise hardware and software implementations.

MBO Sessions/Organizational Development and Alignment

Change Management and Leadership Expert

AssistRx August, 2013 – January, 2015

Holistic evaluation and Re-tool of AssistRx, a software technology firm in the specialty pharmacy realm. Retrofitting organizational and technological infrastructure to support rapid quadruple growth. Establishing communication and process standards and protocols across organization. Re-structuring organization aligning the right people in the right seats, doing the right thing at the right time.

Vice President, Organizational Effectiveness

Highlights:

Top down analysis of organizational systems and processes to identify business and technical opportunities for work force efficiencies and effectiveness.

Define, align and establish clear vision, goals, objectives, roles and responsibilities.

Establish standard process and produce process flow diagrams and narratives.

Build a communication layer to effectively manage, store and facilitate communication.

Re-architect technology platform enabling exponential growth with economies of scale.

Training and education.

Organizational Development/MBO sessions.

Time Warner Cable Media Sales, West Region, LA, CA August, 2005 - July, 2006

Consolidating the LA Market from 3 companies/operation centers to 1 Regional Operations Center.

Director, Technology Services and Business Operations, West Region

Manage the technical and business operations for all Time Warner Ad Sales Organizations across California and Hawaii. Key principal in laying the foundation for the consolidation of the market from 500,000 to 3.2 million HH through the acquisition of Comcast and Adelphia cable systems.

Highlights:

Oversaw technology consolidation and redeployment, organizational rebuilding strategies and reengineering the ad sales organization and technology infrastructure.

Increased work force efficiencies through standardization of key systems and processes to achieve measurable, repeatable results, bringing division from worst to best in productivity in 7 months.

CAM Systems, LLC / Lenfest Media Group, Saratoga, CA .…November, 2000 - July, 2005

Directed product management for integrated media management tools to seamlessly manage complex media executions. Background includes experience with/knowledge of competitive products: Strata/TIM, Broadway Sales, Planning and Proposal, Cablescan, Donovan DARE & Media Ocean.

Director, Product Management, Integrated Solutions and e-Business

Directed Product Management for:

Eclipse Sales Management, a fully integrated sales/traffic/CRM/yield management system for the cable industry. Customers included New York Interconnect and Comcast.

Highlights:

Led the vision to design the local cable ad industry’s first fully integrated sales management tool, including post buy analysis and complex inventory management.

Developed and directed the National Marketing Interconnect, an end-to-end National Cable Marketing Execution system that delivered; over 2 million inserted and verified schedules monthly with ad copy, to over 80 insertion points across the United States.

Highlights:

Key principal in developing the industry’s first fully integrated system for local cable National Marketing campaign executions.

Developed strategies and drove operational process flows that resulted in increased performance and returns for Lenfest Media Group’s customers.

Developed and directed a fully integrated e-business platform; Campaign Management.

Highlights:

Led the vision to design the local broadcast, network and local cable ad industry’s first fully integrated national sales execution management tool: Campaign Management; including post buy analysis. The tool was media agnostic to enable sellers to leverage and valuate all inventory and buyers to assemble all parts of the buy.

Design Solutions Specialist

Product Management / Subject Matter expert for the development of CAM Systems’ Eclipse Traffic & Billing software solution.

Highlights:

Product Management - Led product development initiatives for Eclipse Traffic & Billing solution’s finance and traffic features.

Project Management - Managed enterprise software implementations.

Business Process Re-engineering - Deployed as an industry expert upon request to evaluate ad sales organizations and implement process efficiencies and best practices across sales, technology, traffic and finance.

Time Warner Communications, Tampa Bay Division 1982 - 2000

Consolidated the Tampa Market from 7 operations to 1 Regional Operations Center.

Advertising Sales Business Operations Manager, Tampa Bay Division

Managed ad sales operations for Time Warner’s Local and National Ad Sales organizations across central Florida.

Highlights:

Oversaw technology consolidation and redeployment, financial and organizational restructuring and strategies through multiple mergers and acquisitions.

Reengineered ad sales organization translating into a 30%+ cost savings in operations.

Developed and implemented a campaign fulfillment program that increased profitability by 15%.

Satellite Office Manager, St. Petersburg Beach

Managed a full service walk-in cable office. Responsibilities included customer service, residential and commercial account management, accounting and financial reporting.

Direct Sales; In-Bound/Outbound Telemarketing; Customer Service Sales and Service

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