Sylvia Wright
**** ******* *****, *******, ** ***40 ***************@*****.*** 404-***-****
S e n i o r S a l e s M a r k e t i n g & M a n a g e m e n t P r o f e s s i o n a l
Project Management Staff Development Training External Recruitment Consultative Sales
I am a top-performing sales manager with over 20 years of sales management experience in competitive industries. I am
skilled at prospecting, strategic selling, business development, and increasing company market share.
In addition, I am proficient at recruiting, training, and motivating productive sales teams to maximum performances, as well as a creative problem-solver and troubleshooter whose strong technical background contributes to effective sales.
PROFESSIONAL PROFILE
Educational Sales & Recruitment Management:
-Responsible for sales training and management initiatives that included the training and development of 100+
recruiters. Created effective training and development materials. Educated sales representatives on
networking within the higher education community.
- Decreased turn over by 40%. Streamlined staff training tools and job coaching for 75+ employees. Integrated
creative performance management techniques, increased performance by 50%.
Student Recruitment Management:
-Hired, trained and mentored new admissions recruiters. Evaluated sales performances quarterly. Managed and executed frontend and backend student recruitment strategies for increased ROI.
-Overcame $75k+ tuition cost objections. Created innovative closing sales techniques.
Business Development:
-Responsible for building profitable relationships with Fortune 200 companies, local businesses, and media
outlets, Regularly communicated with operational areas to resolve student issues, which resulted in increasing
the referral base by 40%.
-Launched marketing and sales initiatives to introduce new program offers and recruitment practices.
-Business to business sales – As an independent owner, I built an ADT security service from the ground up in
its sales and marketing divisions. Hired and trained staff. Conducted annual reviews.
- Managed commercial and residential alarm sales/business development for the southeast region. Led a team
of 16 sales account development managers and technicians.
Insurance Sales
-Conduct needs-based, consultative sales presentation to a wide range of individuals and independent business people.
-Utilize marketing tools and resources to generate new business.
-Secure referrals and set appointments to present to prospective customers.
-Deliver excellent customer service to existing policyholders and prospective customers alike.
-Develop and maintain a professional presence in the communities in which you work.
E M P L O Y M E N T H I S T O R Y
THE WRIGHT INSURANCE CO. Cumming, GA 2011 – Current
Owner/Independent Agent Life & Health License
MUTUAL OMAHA LIFE INSURANCE, Atlanta, GA
FORESTERS LIFE INSURANCE, Atlanta, GA
TRANSAMERICA PREMIERE LIFE INSURANCE, Cedar Rapids, IA
SETTLERS LIFE INSURANCE, Bristol, VA
5 STAR LIFE INSURANCE, Atlanta, GA
UNITED HEALTH CARE, Atlanta, GA
UNUM LIFE INSURANCE, Atlanta, GA
HODGES-MACE, LLC, Atlanta, GA 2014-Current
Benefits Counselor
ITT TECHNICAL INSTITUTE, Duluth, GA 2010- 2011
Educational Recruiter, Team Leader/Trainer
BAUDER COLLEGE (Kaplan), Atlanta, GA 2007- 2010
Sr. Educational Recruiter, Dept Trainer
Accomplishments: Built new partnership with local community agencies – Highest Recruitment for 2009
DEVRY UNIVERSITY, Miramar, FL 2003 – 2007
Sr. Rep/Trainer
Accomplishments: Student Service Achievement – Highest Retention Student Base from 2003 – 2006
AMERICAN INTERCONTENTIAL UNIVERSITY, Weston, FL 2002 – 2003
Sr. Educational Recruiter, Dept Trainer
UNITED ALARMS (ADT), Miami, FL 1997 - 2002
B2B Sales, Owner/Manager/Trainer
Accomplishments: Sales Performance Achievement – Top Sales Division 1998, 2000 and 2001
PRECISION RESPONSE CORP, Margate, FL 1994 – 1997
Call Center Manager
Accomplishment: Implemented new initiative to increase team moral, unity and production
SPA MARKETING, North Lauderdale, FL 1989 – 1994
Call Center Supervisor
Accomplishment: Highest Team Sales Achievement 1991 – 93
EDUCATION
Georgia Commissions of License – Life, Health, Accident License.
MBA – Management: Keller Graduate School of Management, 2006
B.A. – Business Information Technology: American Intercontinental University, 2002
A.S. – Information Technology: University of Phoenix, 2001