Event Coordinator

Event Coordinator Event Planner

Qualifications Profile

Dedicated, results- and detail-oriented professional, offering broad-based experience in event management and coordination, public and customer relations, operations management, as well as creative design, and communications. Expert at improving production and staff performance as well as visualizing result-producing marketing concepts, strategies, advertising campaigns, and promotions to increase attendees. Skilled at establishing professional relationships with customers, staff, and all levels of professionals. Bilingual in English and Chinese. Willing to relocate in San Francisco. Areas of expertise include:

Marketing Campaign Development Leadership and Team Building Conflict Resolution and Decision Making Project and Budget Management

Professional Experience

Asian Women in Business New York City, NY, USA

Program Manager Jul 2015–Present

Marketing and Event Management

Assume full responsibility in setting strategic event goals and recommending topics in line with the organization’s mission

Facilitate various events, which included skills building workshop, leadership training, and social networking events to recruit and retain members.

Seek and evaluate possible workshop speakers for workshops, panels, and seminars.

Identify partners, sponsors, and donors including Sephora, Kate Spade, Estée Lauder, Frederick Wildman and Sons, Joto Sake, Momokawa restaurant, Vanessa’s Dumpling House.

Formulate marketing event strategy and advertise through social media, flyers, and invitations.

Train and manage three interns and volunteers, as well as overseeing their work and improving their performance.

Notable Accomplishment:

Played an integral role in successfully organizing four workshops and two events, which generated more than $20K within six months.

World Journal New York City, NY, USA

Event Coordinator Aug 2013–Jul 2015

Marketing Management

Demonstrated competency in planning, organizing, executing events with approximately 100 attendees.

Maintained collaboration with the clients, speakers, and sponsors to guarantee accomplishments of projects for several clients, such as New York State of Health, State Farm, Emblem Health, and McDonald's.

Held accountable for organizing facilities and amenities for events including catering, audio/visual needs, parking, and event security.

Event Coordination

Creatively developed innovative event communication materials for the events including informational brochure, fact sheets, flyers, and signage.

Utilized technical proficiency in handling social media and other platform, Eventbrite, to announce event details and communicate with attendees.

Notable Accomplishments:

Played a key role in generating and monitoring budget of $10K while securing the profit margin for the event is between 30 40%.

Created and initiated event feedback survey and applied keen eye for detail in evaluating the pertinent information and data for upcoming programs, which resulted in the improvement of event’s quality and numbers of attendees.

Museum of Chinese in America New York City, NY USA

Public Program Intern Sep 2012–Feb 2013

Event Management

Effectively conceptualized and executed marketing materials and strategies for future programs, such as e-blasts, media alerts, and flyers.

Administered public programs including venue setup and volunteer management.

Took charge of maintaining all inclusive information and documentation of different event data, such as contacts, documents, and photos.

Notable Accomplishment:

Proficiently arranged and execute nine public programs with more than 50 attendees including panels, performances, film screenings, and special projects.

Eslite Bookstore Taipei, Taiwan

Marketing Specialist Sep 2008–Aug 2010

Advertising and Marketing Management

Developed strategic advertising campaign materials for different events, such as posters and brochures in coordination with the graphic designers.

Partnered with other marketing staff to incorporate and complement marketing strategies through multiple sales channels

Notable Accomplishments:

Organized and facilitated seven book fairs with various themes, which included design, literature, travel, and books for teens and children; consequently increasing sales by 30% 40%.

Keenly supervised a month-long book fairs with over 40 branches with a minimum of 300 attendees with challenging themes, ideas, preparing specialty book lists, and designing proposals.

Education

Master of Arts in Psychology with Concentration in Consumer Behavior: 2013

New York University New York, NY, USA

Bachelor of Science in Psychology: 2008

National Taiwan University Taipei, Taiwan

Activities

Volunteer Event Planner, Yadestiny Treasure Chest: 2014–Present

Volunteer, Filipino American Museum: 2013–Present

Technical Acumen

Microsoft Office Suite (Word, Excel, PowerPoint) Microsoft Publisher

Microsoft Office for Mac

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