Scot Schechner

** ****** ****** *****

Saratoga Springs, NY 12866

518-***-****

acsqcu@r.postjobfree.com

Areas of Expertise

*High-level marketing, account management and customer-focused sales management

*Driven and successful direct manager that gets the most out of a team

*Interactive, social media and online marketing, including email, content, keyword, SEO/SEM and social programs

*Project and budget management and competitive intelligence

*Proficient in various online marketing and media distribution and evaluation, CRM and graphic design tools

Key Accomplishments

*Managed startup operations of multiple organizations, including marketing and member/customer growth and revenue generation

*Increased program membership by over 150% and social media footprint by over 900% in 16 months at Lottery Rewards

*Generated new long term purchase agreements totaling over $400,000 at 6N Systems, and over $2.5 million in short term revenue, including over $700,000 in new sales and $1.8 million in repeat business at On2 Technologies/Google

*Reduced cost per click keyword program cost from nearly $2000 per conversion to under $100 per conversion

*Managed multiple corporate website launches and relaunches, including design, content and updated branding

Recent Employment

January 2014 – Present – Interactive Program Director: Lottery Rewards

(Startup online sweepstakes program for lottery players) Manage all interactive operations, including site design, programming, awareness and member acquisition. Hired as Program Manager, promoted to Director, currently manage three employees, including social media and marketing, project management and sales roles.

January 2013 – Present – Founder and CEO: OnlinePresto.com

(Web development practice targeting the small business community) Manage all operations, including site design and management, copy writing, plugin integration, customer acquisition and retention.

September 2011 – May 2013 – Market Manager: WeeklyTap

(Startup phase membership based promotional program) Manage all day to day operations, including marketing, social media, sales, membership growth, email publication, distribution and customer service.

September 2010 – March 2011 – New England Regional Sales Manager: 6N Systems

(Electronic Medical Records provider targeting the long term health care industry) Managed all direct sales efforts of financial and clinical electronic medical records software solutions to long term health care providers, including trade show management, product demonstrations, lead sourcing and CRM.

September 2008 – August 2010 – Worldwide Sales Manager: On2 Technologies/Google

Managed all sales efforts, including outbound email campaigns, responding to inbound leads, and on-site trade show efforts, for the Flix Video Encoder product line.

March 2007 – August 2008 – Marketing Manager: On2 Technologies (acquired by Google in 2010)

(Video software provider) Managed all marketing programs for the Flix product line, including email and keyword marketing, online content and trade show management, and media/investor communications.

Education

* Bachelor of Science, Dual-major in Business Management and Communication at The State University of New York at Geneseo*

*Cumulative Grade Point Average: 3.3