Marketing Coordinator

Jennifer Nunez - More Creativity + More Teamwork + More Fun = More Profits!

San Diego, CA 92101 • Phone: 858-***-**** • ***.*.*****@*****.*** • www.linkedin.com/in/jennifernunez92101/

Marketing Professional

Critically thinking Marketing Coordinator and team liaison with a passion for building great consumer experiences that lead to serial email opens, website visits, and ultimately long term customers. Skilled in the latest digital and social media marketing techniques and best practices, seeking a long-term commitment to a strong company.

MAJOR ACCOMPLISHMENTS

Hands-On Program Marketing / Business Development: Successfully created and marketed Social Media pages using Pay-Per-Click and advertisements to increase engagement, followers, and likes by an overall 50% (Medical Professionals).

Social Media / Digital: Composed content and posted useful articles/information to increase non-profit’s community awareness as well as Facebook likes by 40% (San Diego Beach Improvement Group).

Technology: Utilized SharePoint and key words to decrease number of clicks to view the program’s details internally from 5 to 2 making it easier for the key sales people and the company to access information and forms (Websense).

KEY AREAS OF EXPERTISE

Marketing

Analytics

Technology

Strategic Planning & Execution

Facebook Insights

Microsoft Office 2007-10

Brand Marketing & Communications

Google and Twitter Analytics

Multiple Customer

Management programs

Digital & Social Media

Competitive Analysis

Windows Vista, 7, 8

PROFESSIONAL BACKGROUND & ACCOMPLISHMENTS

KEY WORDS FOR OPTICAL SCANNING

Sports, Sporting Goods, Action Sports, Execution, Creativity, Corporate, Executive, Branding, Internal and External Communications, Retailer, Results Oriented, Field Marketing, Grassroots Campaigning, Support, PowerPoint Presentations, Materials Management, Manufacturing, Process Control, Materials Management, Logistics, Direct and Channel Marketing, Field Liaison, Account Maintenance, CRM (Customer Relationship Management), Integrated Marketing, Technology, Constant Contact, iContact, Marketing Campaigns, Marketing Collateral Development, Photoshop, Salesforce.com, Customer Relations, Customer Retention Brand Management, Development, Business Development, Marketing, Budget Management, Sales Promotion, Competitive Product Positioning, Brand positioning, Value added sales, Public Relations, Advertising, Events Marketing, Event Coordination, Market Research & Analysis, Strategic Alliances, Administration, Corporate Identity, Community Affairs, Financial Community Relations, Association Relations, Training, Evaluation, Team Oriented, Project Management, Basic Research, Research Planning, Technical Writing, Strategic Partnerships

Medical Professionals – San Diego, CA Mar 2015 – Oct 2015

Medical Staffing Professional Services.

Sales and Marketing Coordinator – Supported ten branches with social media, reporting, and job boards.

Updated website using WordPress to change photos, testimonials, links, job listings, SEO, and blogs.

Revised blog posts and researched for appropriate associated photo.

Utilized Adobe Acrobat Standard 9 to edit and create marketing materials, documents and forms in and to turn them into a PDF format to use internally or externally for marketing the company and candidates.

Updated daily and weekly sales results reports as well as the marketing data report for Key Performance Indicators including social media followers and email opens.

Applied Constant Contact knowledge and best practices to email weekly and monthly newsletters, information, holiday updates, etc. to clients and candidates.

Atlas General Insurance Services – San Diego, CA Mar 2014 – Sep 2014

Worker’s Compensation Insurance General Agency ($3M Revenue).

Marketing Administrative Assistant – Supported three marketing reps in assisting with paperwork, broker contacts, and updating and providing marketing materials.

Utilized Adobe Acrobat Standard X to edit and create marketing materials, documents and forms in and to turn them into a PDF format in order to be marketed to brokers, increasing production with the company.

Updated website using WordPress, HTML and FileZilla as a server for real time edits in order to maintain regulation standards for posting to the public.

Entered detailed broker information into Salesforce.com including required documentation information to feed into three other internal systems for employees to access as well as into an external billing company requiring complete accuracy.

San Diego Beach Improvement Group – San Diego, CA Mar 2013 – Mar 2014

Non-profit for volleyball players and courts in South Mission Beach.

Marketing Coordinator – Helped create and launch marketing campaigns and helped lead its continual growth and development based on the demand for sports community services within San Diego.

Working with a board of directors we organized, planned, and hosted fun beach volleyball tournaments for the community for over 60 people 3 times per year. Drove attendance to these events by using social media, Constant Contact, and direct marketing.

Implemented all aspects of social media including Yelp, Facebook, and craigslist to grow support for the company by 40% on Facebook.

Helped create and edit basic images on Photoshop to insert into marketing materials such as e-mail blasts, Facebook events, and websites.

Assisted in editing and distributing Press Releases to market the events.

Websense, Inc. – San Diego, CA Sep 2011 – Aug 2013

Global leader in security software for all sizes of organizations ($87M Revenue).

Customer Advocacy Coordinator - As a member of Websense’s reference team, worked with current customers to retain them and support the company’s global objectives. This included serving as a team liaison to customers with sales, engineers, and product management.

Grew Websense’s reference program to more than 250 companies world-wide to assist sales in closing prospects.

Helped build and manage Websense’s reference program database learning detailed information on each customer’s story, needs, feedback and appropriate opportunity matches in turn assisting in public relations as well as sales by conducting the field research.

Grew program’s LinkedIn group members by 25% by maintaining and growing customer relationships. These members increased their involvement in the online community year over year by over 75% from 2012 to 2013.

Community All-Stars, LLC – San Diego, CA July 2011- Aug 2011

Non-profit advertising leaders in scholastic branding and funding.

Marketing Summer Intern – As part of a team of interns, assisted with sponsorships, branding, marketing and emails to help support the company’s objectives of growing corporate sponsors.

Worked with a team of 6 led by the Sales and Marketing Manager to increase corporate sponsors using promotional marketing materials and email marketing.

Composed emails in Constant Contact utilizing the prospect database we conducted field research to create within Salesforce.com of over 150 contacts.

EDUCATION

BS, Business Administration and Marketing, DeVry University, San Diego, CA (June 2011)

Related Courses: Google Web Academy Certificate of Achievement, Stephen Covey Seven Habits Seminar, Business Writing, Computer Systems, Internet Marketing, Market Research, Consumer Behavior

ACTIVITIES / SKILLS

Computer literate: Microsoft Programs- Word, Excel, PowerPoint, Outlook;

Photoshop; Windows XP, Vista, 7, 8

Extensive people/communication skills

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