Marketing Project
Resume:
Jeremy A. Renshaw
Cookeville TN 38501
*******@*****.***
Web Content Writer/Copywriter
Education:
Bachelor’s degree, Radio/Television (journalism minor), Southern Illinois University/Carbondale, 1985
Job experience:
2015-present: copywriter for TCS Technologies
Custom and mass-template content for company that develops and markets websites for tire shops and auto shops
All content written for SEO
Cooperation with web, SEO and technical teams
2014 – 2015 freelance copywriter for sq1
Worked on Sullivan’s/Del Frisco’s and Quaker State campaigns
2013 – 2015: Staff writer for College of Engineering, Tennessee Tech University
Editing speeches and presentations for internal users
Press releases, coordinated with university’s Marketing and Communications department
Tasked with all news reporting for College website
Worked with university’s Creative Services to lay out content for mailers, newsletters and other collateral materials for outside stakeholders
Photography to support stories
Answerable directly to COE Dean and university’s Vice President of Marketing and Communications
2013-present: Copywriter and Content Admin for SimpleTire
Writing tire descriptions, how-to’s, automotive blogs for tire retailer
Ongoing freelance gig
2010-2012: Lead marketing copywriter, International Auto Parts/AutoSports
Worked closely with Marketing and Creative to meet sales and SEO objectives
Projects included new-product turnover, category headers, product descriptions, reviews, how-to’s and blogs
Leveraged automotive knowledge into marketing content and light technical writing for aftermarket auto parts retailer
2000-2009 Freelancer
Feature story on Central Texas drive-in theaters, Austin American-Statesman
SEO articles and commercial website content for threesixtysolutions, Neostead, StarNine Marketing
Weekly DVD reviews for Hollywood Video/Reel.com
Rewriting all website content for inlingua (Austin franchise of international language/translation service) as well as pre- and post-translation editing work
Various editing, copy editing, proofing work for presentations, research pieces, white papers and articles
1997-2004: Regular contributor, Austin Chronicle (local weekly paper)
Movie- and music-related reviews
Feature stories
Interviews and profiles
Old-fashioned news reporting
1997-2000: DVD reviews, features for Amazon.com
1997-2000 Freelancer
Contributor on “movie matches” project, capsule reviews, Reel.com,
Contributor to American Movie Classics’ movie guide (capsule reviews)
Regular contributor, Turner Classic Movies’ website, (reviews and features
Strengths:
Excellent knowledge of spelling, syntax, punctuation, composition and flow
Versatile, curious writer who can do research and write on many subjects
Specializes in direct, concise, engaging content
Familiar with all major style guides
Familiar with current trends in SEO copywriting
Good working knowledge of all MS Office suite, including Word, Excel and Outlook
Good working knowledge of Adobe FrameMaker and InDesign
Acquainted with XML, DITA, MadCap Flare and other technical authoring tools
References:
Jason Bird, buyer at AutoSports (******@*****.***)
Paul Gaita, freelance writer (****.*****@*****.***)
Karen Lykins, VP of Marketing and Communications/TTU (*******@******.***)
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