Todd Robert Boschetto
Philadelphia, PA 19103/ 215-***-**** tel
****.*********@*****.***
Strategic sales and marketing professional with over 20 years of leadership experience in the life sciences, chronic and acute disease industry. A skilled diversified background in all areas of healthcare sales and marketing, diagnostics, business development, reimbursement and new product introductions. Specialties include a multiple levels of physician call points and has provided me with a valuable perspective on selling strategies that drives revenue. I am results driven, have an entrepreneurial spirit, know how to motivate sales, marketing and deliver top line results.
Experience
Ashfield Healthcare (contract) January 2015 - Present
Remote Channel Manager - Pfizer
Ashfield commercial and medical services supports the pharmaceutical industry, healthcare professionals and patience at all stages of the product lifecycle. With over 5500 employees in 20 countries, our well established and market leading services include sales teams, nurse educators, healthcare communications, pharmacovigilance, market access, meeting and event management, telesales solutions, medical information, market research, training in business intelligence.
Independence Blue Cross October 2013- September 2014
Clinical Sales Specialist (contract)
Working directly under the senior medical director of IBC, primary duties include recruiting/selling physicians to enroll members into the new ePass IT data portal. This is an incentive based opportunity from CMS, targets Medicare patients with chronic disease. (Primary Care/ Internal Medicine Physicians in the five counties of Philadelphia) Responsibilities include coordinating meetings, lectures, recruiting, registering, and detailed training for administrative personnel and physicians for correct completion of SOAP notes into the assessment profile for CMS submission.
Lab Corp Inc. November 2012 – October 2013
Specialty Sales Development Executive
Educate physicians and train sales team pertaining to specialty services offered thru the six centers of excellence: Monogram Bio-Sciences, Integrated Sciences, Endocrine Science, ViroMed, GlycoMark, and Litholink. My primary task involved detailing the sciences for Infectious Disease including genotyping and phenotyping HIV 1; HCV Co-infection, Pediatric/Adult Endocrinology, IVF, Pain Management/MedTox. Supervised five sales and 4 account managers.
Ranked 3rd nationally Feb 2013; remained in 105% attainment nationally.
Bostwick Laboratories Inc. March 2005- September 2012
Pathology Sales Representative
Strategic selling combined with diverse medical experience to launch new Urology pathology laboratory into the greater Philadelphia area. Responsibilities included cultivating client relationship and managing multiple specialties within the Urology, Gastroenterology, Nephrology and Hospitals sales divisions.
Urologic primary responsibilities included detailing prostate biopsy and histology specimen including molecular profile assay Prosta Vysion; urologic hematuria monitoring including cytology processed by Nu View technology; Urovysion (FISH) assay technology. AIPL nationally recognized hospital-based pathologist for superior lab to lab contracts. GastroCor, introducing new FISH technology for histology specimen for colorectal cancer and providing workshops for physicians and pathologists to learn the new method of diagnosis colon CA. NephroCor, I set up three pilot beta sites for proprietary assay for upper tract disease, monitoring CKD, DM type 1 and DM type 2, hypertension patients. Supervised two personal sales associates, four account managers.
Transitioned my territory from 34 samples per month to 8834 samples per month in volume.
2005 Specialty Contest Ranked #1 nationally
2007 Pump up Volume Contests 2nd & 3rd national ranking
2010-2011 Gastroenterology Ranked #1 nationally
Comprehensive Clinical Research June 2004- March 2005
Primary Care - Clinical Research Coordinator
Clinical Research Trial, sponsored by Merck laboratories. CCR duties included primary screening, inclusion/exclusion criteria’s, patient consent for phase three clinical trials. Responsible for all SOP of Good Clinical Practice for approved protocol in research trials, phlebotomy, clinical lab pathology, processing specimen, medication distribution, scheduled visit, report forms, reporting debilities, adverse events and developing a professional relationship with Sponsor CRA’s.
Achieved enrollment goals while maintaining 100% patient retention though protocol.
Silimed Inc. - Sientra March 1994-May 2004
Regional Sales Representative/Clinical Research Associate,
Principal objectives were to recruit clinical trial investigator sites in selected regions, train investigators and clinical coordinators, implement protocol, CRF documents, GCP and SOP by federal guidelines. Duties included audits of regulatory compliance, clinical lab pathology, standard protocol for a medical device manufacturer involved with PMA to submit a IDE. Manager of regional sales, reports, monthly planning, and protocol programs.
Successfully recruited 52 surgeons for investigators maintaining 90% patient retention of ten years.
International Marketing Corporation July 1988-March 1994
Assistant Director of Marketing, Product-Business Development
OEM Manufacturer of electric products for custom, seasonal and accent lighting. Traveled to Asia to develop products and marketing materials for units sold in the mass merchant store chains. Promoted sales in existing product lines to increase market share in secondary industries. Such stores consisted of small chains with 50-200 stores or outlets.
McNeil Laboratories June 1986-July 1988
Account Sales Manager
Cold calling sales and inside sales of OTC products for consumer division of a pharmaceutical laboratory to independent drug store retailer. Assisted store managers with seasonal promotional programs, marketing displays, implementing Plan-O-Grams for revenue based merchants. Cold calls sales, with service and relationship orientation.
Education
West Virginia University - BSBA 1982-1986
References
Claudia Ashby, Virology Clinical Consultant Monogram Bio Sciences
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Michael Okuniewski,VP Urology Bostwick Laboratories Inc. ************@*****.***
Kristy Keyock, RNCP university of Pennsylvania
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