Marketing Specialist
Resume:
Szczepan Augustyn
Digital Marketing Expert
Results-focused professional with a positive attitude and highly motivated to grow with more than 6 years of experience in Online Marketing. A competent and enthusiastic team player willing to take up any challenge in SEO/SEM marketing, performance campaigns, Web analytics, conversion optimization, email marketing. EXPERIENCE
DIGITAL MARKETING SPECIALIST
COMARCH SA / Jan 2015 – present
Key responsibilities:
Coordinating global SEO/SEM and e-mail campaigns, managing global and local website using CMS, managing Social Media Campaigns (LinkedIn), preparing marketing materials, cooperating with different departments from other countries, analysing web traffic, user’s behaviors and conversion optimization. Selected Results:
Launched global and local websites (4 countries). In Comarch during the SEO/Adwords campaign in one quarter I increased website traffic over 61% and the main conversion goal increased over 106%. Thanks to my optimization ideas bounce rate on website decreased over 50%. Run and managed LinkedIn campaign with the conversion rate over 11%.
DIGITAL MARKETING SPECIALIST
KEI.PL / Jan 2012 – Dec 2014
Key responsibilities:
Coordination of SEO/SEM activities, managing affiliate campaign, traffic and behavior users analysis on website and conversion optimization, A/B testing and improving UX, managing cross-promotion campaigns with business partners, managing of 2 projects: implementation of new customer panel tool and launching a new service – a website creator.
Selected Results:
I improved conversion rate over 80% thanks to website optimization and increased conversion rate over 180% thanks to SEO/PPC and affiliate activities. I launched a new service to the company offer – website creator. I coordinated implementation of new Customer Panel Tool. CEO & Owner
Red Cup Poland / Dec 2011 – present
Key responsibilities: managing the whole company and online shop, managing marketing activities (SEO/SEM/Affiliate/Performance campaigns), sale analysis, B2B and B2C sale, budget managing, customer service. Selected Results:
Created and lunched Red Cup Brand on Polish market with year to year sale increase around 40%. As a whole I managed the company, from merchandise planning via complex marketing activities to post sale services. CONTACT ME
33-15 84 street Apartment B3,
Jackson Heights, NY 11372
********.********@*****.***
Mobile: 347-***-****
AREAS OF
EXPERTISE INCLUDE
Google Adwords
SEO Optimization
Performance Campaigns
Lead Generation
Web Analytics
UX Optimization
Social Media Campaigns
E-mail marketing
A/B Testing
TRAININGS
Google Adwords Certificate
The certificate of project
management by PRINCE2
method - Foundation level
RESUME
Szczepan Augustyn e-mail: ********.********@*****.*** Linkedin profile TECHNICAL SKILLS
Google Adwords
Google Analytics
Google Webmaster Tools
Google Adsense
Google Tag Manager
Mailchimp
MS Office
Basecamp
Corel Draw
Adobe Photoshop
Google Tag Manager
PROJECT MANAGER
Mniami.pl / Mar 2010 – Sep 2011
Key responsibilities:
Development of website business model, managing a small team and the marketing budget, analyzing the market and competition, cooperation with external agencies, developers, graphics designers, preparation and launching marketing campaign
Selected Results:
As a Project Manager I was responsible for a creation of a website the bottom, including website usability, implementing its functions, and graphic design. Launching campaign achieved over 15 000 registered users within 2 months with low cost budget.
RESUME
EDUCATION
MASTER’S DEGREE IN SOCIOLOGY
AGH University of Science and Technology
Oct 2008 - June 2010
At the AGH University my major was social
communication and multimedia. I finished Master’s
Degree with 4 mark.
BACHELOR’S DEGREE OF SOCIOLOGY
AGH University of Science and Technology
Oct 2003 - Jun 2007
INTERESTS
Jogging
Travel
Basketball
Old cars
Linkedin profile
PR MANAGER
DATA PR / Oct 2007 – Feb 2010
Key Responsibilities:
Creating and managing PR strategies for clients from different industries, organizing press conferences and events for clients, managing press offices and contact with journalists, evaluation of campaigns effectiveness and effects analysis
Selected Results:
In DATA PR I was responsible for the organization of over 40 press conferences with the participation of the biggest industry media. Implemented PR strategies and relations with media helped increasing brand awareness. Szczepan Augustyn e-mail: ********.********@*****.*** POST GRADUATED STUDIES IN
HUMAN RESOURCES MANAGEMENT
School of Banking and Management
Oct 2007 - Jun 2008
REFERENCES
COMARCH s SA
“Being a great team player, Szczepan efficiently cooperated with his colleagues in marketing, always helping out when necessary. His friendly attitude, balanced with professionalism and a great degree of knowledge on digital marketing, make him valuable asset for any modern marketing team.” Malgorzata Siwiec, Marketing Director – Telecomunications Business Unit, **********.******@*******.***, phone: +48-691***-*** KEI.PL
“I recommend Szczepan for any position that will draw upon his skills and his proven record of contribution in marketing. He was a remarkable colleague and contributor.”
Magdalena Struzik, Marketing Manager at KEI.PL, e-mail: *.*******@***.**
Contact this candidate