Page *
Couturewala
A concept label company
Proprietor: Ayan Sarkar
Place: Kolkata
Brand Specializations : - Heavy Bridals with unique ornamentations and surface treatments, Exclusive
ensembles for woman and men as trousseaus line,
smart wears, woven creative bags and accessories. Please find some of our exclusive and very
intricate design concepts and Presentations
in a PPT that you would find along with this
profile, Reference as PPT – Couturewala The
lookmakers.
You can Google Couturrewala and Ayan
Sarkar for numerous articles and stories and
pictures of creations for your kind
references.
Ayan Sarkar Jyoti Apartment, Flat no8, 3rdFloor,
Plot No. – 25/26, Chattarpur
New Delhi – 110074
Email: *******.**********@*****.***
Mobile: +919*********
AN OBSERVATION
Fashion as an industry is in a phase where the quality the designs the price and the approach towards different segments of market has to be identified more intense and merged for a universal appeal. Great fresh idea & styles, stunning effects, just beautiful easy happy wearable garments across any age world over, at a very logically correct sensible price and then sincere effective and efficient marketing and productions, logistics and recovery, is the key for a successful business pattern. In brief
“Real sensible and stunning mass wears derived from fresh new Original Couture essence”
Ayan Sarkar: As a designer & proprietor working for last 13 years at a stretch as a creative head & entrepreneur “Never ever rest my mind to stop creating new” it’s a love for designing and it’s a love to create new and the technologies of fashion to come up with the most comfortable wondrous spectacles every time.
OFFER RECEIVED
Created an exclusive line of smart women wear within at effective price range for Westside. Brand Media Coverage
Stories and cover stories were flooded with publications mostly with the best of the fashion glossies all over India and abroad. Glossies like Elle. Femina, Vogue, Harper Bazar, Marwar and many Bengali fashion glossies and dailies like Times of India, Kolkata and Mumbai, Hindustan Times, The Telegraph, Anand Bazar Patrika and many national and regional dailies.
Find pride and privileged to be sorted out as the one of the only three designers from India to be published in “News Week – New York with an article of our creations by fashion editorial director Mr. Sameer Reddy.
We were a regular at the countries best fashion patrons and multi niche designer stores like Azaa, Ogaaan, Ensemble, Melange, Espee, Origins, Ellahi, Fuel, Kimaya, Indiva ( Torento - Canada )
&Miriya Ruiz ( Bercelona – Spain) and many more to name. F a s h i o n D e s i g n e r a n d I n v e n t o r Page 2
Ayan Sarkar
Couturewala Flag ship store at prestigious locations – Dover lane (Kolkata) with more than 3000 sq/ft an exclusive and ornate store.
Couturewala THE LOOKMAKERS
Manufacturer and Exporter
Proprietor: Ayan Sarkar
Place: Kolkata
Company Specializations: Manufacturing and Exporting of High end creative products for the best of the European brands.
In 2007 we as a company diversified and enter the world of global hi fashion business and its intricacies with a complete set up and manufacturing units for high end mass productions. Worked with high end creative and exclusive brands / clients & countries like:
Italy- ETRO SPA, CA DA MOSTO SEVENTY, LA PERLA-MANI, GALLO ALESSANDRO-GOLDEN GOOSE, PATRIZIA PEPE, TWIN SET-LIGHT FORCE, BERTELLI, CRISTINA GAVIOLI, GRUPPO TRIADE-WRAP SRL, SETE DI JAIPUR.
Belgium – SCAPA SPORTS, TALKING FRENCH, CAROLINE BISS, MELVIN
Spain - HOSS INTROPIA, PURIFICACION GARCIA, SIYU
France - SANDRO, BERENICE, CHRISTOFF SAUVAT (EX PARTNER OF ANTIK BATIK), GAT RIMON
Portugal - ANDRE COSTA SA
Brazil – ATEEN (New Explored)
CAREER SUMMARY
13 years rich experience of creating Exclusive Brands, enhanced business at its best possible ways, managed two simultaneous businesses of High End domestic ensemble and very high end European manufacturing. Worked as The Head of Fashion Technology for years in best of the Fashion institutes. Years involved at a very early age of my career as the Head of the Department (H.O.D.) of Fashion Technology at the finest institutes and collages gave me the required knowledge and aspirations to take Life of mine as a Designer. An original source of inspirations and creative with all the peripheries of Garment Manufacturing, intricacies & the technicalities specialized to cater market demands and to keep focus on Client’s satisfactions and managing infrastructural requirements. Leaded the entire company single handed and in-depth knowledge of manufacturing finest hand weaved woven. Sources of different kind of the finest manmade base fabrics as per client’s requirements and to find similar alternates to meet the desired price ranges for bulk.
Love the intricacies and aesthetics of Embroideries. Specialized in hand, machine & computer embroideries and love to create stunning effects and easier versions applying differently cost effective techniques for mass
& its productions. Knowledge of pattern making and Cutting the manufacturing effective cost numerical with different techniques of surface embellishments and all possible peripheries of fashion creative, designing, manufacturing, merchandising and administrations. F a s h i o n D e s i g n e r a n d I n v e n t o r Page 3
Ayan Sarkar
Over the years working win Bulk with International clients especially with the European high end brands. Working with them at a time of stringent state of recessions & turmoil, really committed to ensure quality developments, sample developing, Global marketing to manufacturing and the logistical parts of business. Developed collaborations with the finest European Brands to developed from inspirations, to development proto, to bulk order, manufacturing bulk and exporting to them, with all the knowledge of documentations and legalities. Eye for intricate detailing and a vision to go beyond made this career so engrossing. Entrepreneurial skills with love for creations & could create successful business patterns, as a sphere head of the companies “Couturewala” and ‘The Lookmakers “ as high end designer brand for India and as high end creative exporting manufacturer all over Europe, respectively. I like to make sure that I serve my clients true. EFFICIENCY EXECUTED TO PERFECTION
Design research & market study.
Visualisations and forecast.
Understandings each client’s specifications and exact requirements.
Design Developments
Illustrations with mood board and color moods.
Specifications orders – fabrics, colors and various techniques of dyes,
Specializations in various kind of printing and dyeing techniques like - hand dipped dye, machine dye, organic dye, batik designs and printing, block printing, screen printing digital prints etc.
Suppliers’ arrangements and executions.
Fabric sourcing and research specifications.
Design Pattern and placements follow ups.
Design developments in terms of Embroidery and conceptualizations.
Exclusive Embellishments & surface ornamentations of all variations.
Trimmings and finishing.
Quality check at highest standards and values.
Packaging instructions and quality.
Pricing and right pricing as per market.
Understanding client’s behaviors, reservations and their jubilance for specific ideas and thought patterns.
Man power archive of all possible peripheries and standards for any requirements.
Setting up business patterns, factories and exclusive outlets.
Evaluating the forecast budget for design and finance with equal proficiency.
TNA and its team follow up.
Understandings the value of time and its adaptability.
Strategies & developments in terms of promotion & media presentations.
Constant new design developments.
Constant focus and very high enthusiastic energy disbursements.
Consistency and Content as a regular practice.
Can design and enhance ideas, inspirations and mood of clients and can create fresh new and stunning real original creative’s & fresh new lines. F a s h i o n D e s i g n e r a n d I n v e n t o r Page 4
Ayan Sarkar
Specialized in woman wears in woven and knits, menswear, accessories like shoes, bags, scarves, broaches and anything. Specialized in home wears like cushions and throws.
Love to design exclusive high end Indian bridal or fusion wears woman and men for my exclusive clients and love to give freshness in the present fashion scenario.
Hard working entroprenaual skills with original creative a mind with instant capacity for right decision making & respect of time, energy & fellow team mates.
Understanding of converting techniques and quality of look a alike within a great price range keeping the essence and aesthetics intact.
KEY RESPONSIBILITIES HANDLED
Working closely with the Merchandiser, to the team and plan & create timely exciting ranges.
Lead design team to capture and develop the latest trends; worked with the technologists to ensure that fabric and size details satisfies high quality standards.
Developing and updating embroidery design collection.
Sourcing of different fabrics, prints and trims.
Designing and developing new apparel and embroidery designs according to the latest forecast (new fabric, prints and trims sourced)
Meeting and brainstorming with clients along with sourcing their DESIGN requirements of all kinds from fabrics to smb. materials to parent to finish.
Product development according to the latest prints, silhouettes and trends in international market
Supervising, coordinating and following up with the designers on the developing range of product at different manufacturing sites and units.
Focused on anticipating and meeting the needs of the buyer and on developing strong working relationship with suppliers.
Visiting textile showrooms to keep up-to-date on the latest fabrics.
Visiting world trade shows and fairs for instant sales and marketing.
Significant ability to interpret client requirements and create designs that pinpoint their target market.
Product Sourcing and Vendor Development.
Equally adept at performing as a project team member, lead team independently or working independently, depending on the nature of the project at hand.
Product Development for multiple categories of Apparel, Accessories and Home furnishings. SPECIALISED FOR CREATING MARKET OR CLIENT SPECIFIC CAPSULE COLLECTIONS AT ANY GIVEN POINT OF TIME WITH THE DESIRED PRICES AND TO DEVELOP CONSTANT NEW DESIGN IDEAS. SPECIAL ACHIEVEMENTS
Was the Head of Fashion Department ( H.O.D.) for national institute of fashion designing, mentors for many years now for NIFT graduating students of Kolkata, was visiting faculty member for BGES, participated in many convocations, talk shows and feathered in many shows in visual media, trained and attended fashion trend by Eminent fashion guru Dr. Edward Newton from F.I.T New York, worked closely with Bengal governments various schemes for enhancement of clusters and artisans. F a s h i o n D e s i g n e r a n d I n v e n t o r Page 5
Ayan Sarkar
Deeply involved with the welfare of artisans/ workers and could create special economic zone with poor and helpless villagers off and around Kolkata to come up with teams and clusters to work for global brands with their superior handcrafts and technical knowledge.
Lakme India Fashion Week for consecutive 2 years L.I.F.W.
Various serious fashion shows all over.
Our collection inspired by Etro’s core design team feathered in their Home wear Global campaigns last 4 years in a row.
PERSONALITY TRAITS
Freed
Visualisations and its interpretations.
Global
Energetic
Spirited.
Team curator creating a space for every individual and respecting their individuality and capacity.
Learnt from mistakes.
Create opportunity and possibilities out of any given situations.
Never to say not possible.
For me = IMPOSSIBLE is I’ M’ POSSSIBLE
EDUCATION AND QUALIFICATION
Advanced Diploma in fashion and technology from IIFT New Delhi
Graduation in English (Hon.) from University of Delhi
Attended many short time career enhancement program and courses by eminent fashion designers and professors from F.I.T. (New York) and Hong Kong Polytechnics.
Specialized in working with designing software Photoshop and Corel Draw
Working knowledge of Ms-Excel, Ms-Word and Ms-PowerPoint PERSONAL DETAILS
Date of birth: 25th March 1977
Language known: English, Bengali and Hindi
Nationality: Indian
Permanent Address: 15/ 13 A, Bose Pukur Road, New Ballugunge, Kolkata, West Bengal – 700039, India
Expectation and remunerations as per mutual understandings and satisfactions. Looking forward for a great collaboration.
Ayan Sarkar
Date:
F a s h i o n D e s i g n e r a n d I n v e n t o r