mari
antonette
mendoza
A: Taguig, Philippines
E: *******.*********@*****.***
W: bit.ly/MariAntonetteMendoza
Profile With majority of my interest and experience in marketing, I am well-versed in researching, crafting, executing, and evaluating marketing strategies and campaigns. Armed with an above average proficiency in design and discerning taste, I enjoy incorporating creative solutions to regular day-to-day marketing initiatives. Education
MAsTEr In
InTErnATIonAl
BusInEss, 2013
Ecole supérieure Des
sciences Commerciales
D’Angers
DIPloMA ProgrAM In
BAnkIng, 2011
Ateneo Center for
Continuing Education
BAChElor of sCIEnCE
In EnTrEPrEnEurshIP,
2010
De la salle university
Manila
Organizations &
Volunteer work
EvEnTs Co-ChAIr, 2015
Young Professionals
Committee, European
Chamber of Commerce
MArkETIng
ConsulTAnT, 2015
- Craft Mnl
- stager
- kangaroo Mother Care
Industry Awards
golD, rEAl EsTATE
MArkETIng CAMPAIgn
2015
Asia Pacific Stevie Awards
hIghlY CoMMEnDED
rEAl EsTATE MArkETIng
CAMPAIgn 2015
Asia Pacific Property
Awards
Experience
BrAnD MAnAgEr, kMC MAg grouP, BgC, TAguIg - DEC 2013 - PrEsEnT
- Internal
- Manages and directly supervises full-time marketing team of 3 plus interns
- Budgeting and reporting
- Conceptualizes and executes internal and external communications strategies & marketing campaigns
- Copywriting for email-marketing, corporate communications, collaterals and marketing materials
- Copyediting, design, and layout of marketing collaterals, corporate reports, research reports, and ads
- liaising with all 10 membership organizations (broker networks and chambers of commerce)
- Event & sponsorship management
- Conceptualize, write, design, and deliver award entries (winning 9 out of 10 entries submitted)
- Media & public relations (244% average YoY growth since 2013)
- External
- strategic marketing services, from pitch to execution, to commercial and residential developments via landlord representation & Project Marketing service line frEElAnCE MArkETIng ProfEssIonAl, BuIlDsMArT soluTIons - Jul 2015 - PrEsEnT
- Created brand guidelines, implemented brand identity as well as designed and wrote copy company’s corporate & product brochures, product catalogue, presentation templates, capability statement, and business cards
MArkETIng AssoCIATE, kMC MAg grouP, BgC, TAguIg - Jun - DEC 2013
- Managed and supervised 5 full-time employees and interns
- Proposal and presentation preparations (copywriting & layout) for client pitches and rfps
- Conceptualized and implemented marketing strategies for e-mail marketing, print advertising, sponsorships, and collateral production
MArkETIng CoorDInATor, CAsA Alfonso B&B, PArAnAQuE, JAn 2013 - JAn 2015
- Created and implemented strategic traditional and digital marketing plan
- Coordinated with oTAs/distributors and managed social media accounts & online presence
- Organized, recorded, and reported on monthly financials Co-oWnEr MArkETIng & oPErATIons, TWEE shoP, MunTInluPA - 2010 - 2011
- Established and managed this arts and crafts merchandising business
- Took care of all back-end non-creative business activities including consigner relationship management, finance, product development, logistics and production, digital marketing, and market research, planning, and execution
MArI AnTonETTE MEnDoZA
*******.*********@*****.*** +63 506 6404 +63-917-***-**** bit.ly/MariAntonetteMendoza Skills Languages
French
tagalog
mandarin
english