Dale I. Rothenberger
Reading PA. 19608
610-***-**** (H) **************@*****.*** 484-***-**** (C)
STRATEGIC EXECUTIVE for ORGANIZATIONAL GROWTH
Organizational Leadership … Marketing Effectiveness …Sales and Business Development …
Performance Management … Communication…
Transformation … Short & Long Range Strategic Planning … Negotiation
Employee Development … Building Business Relationships … Risk Management …
Building Consensus with Tier -1 Management … Multi-site Experience … Supply Chain Partnerships
PROFILE
As a strategically driven managing executive, I have consistently increased my responsibilities in support
of organizational development, utilizing my skill for finding and implementing new opportunities that
complement growth. In the constantly changing role of a multi-talented executive, I am capable of
improving effectiveness through innovative strategic planning and leveraging the available human
resources potential. My talent can drive new levels of corporate sales and profitability achievement. In a
leadership position, I will use my analytical ability as well as my broad based experience and expertise to
take an organization to its next level of performance and success.
EXPERIENCE & ACCOMPLISHMENTS
ZEE Medical Service Company - Sales Manager and Business Expansion Manager Jan 2012 - Now
Responsible for managing Field Sales staff of (16) while identifying and growing new products and services to expand markets and increase sales. Increased sales by 28% and initiated a Professional Services division.
Winters Group & Associates, llc – VP, Business Development and Project Manager 2008 - 2012
Responsible for corporate sales development through webinars, conferences, and referrals. Upon
account acquisition, assist in the training, evaluation, and implementation of recommended business
improvements. Market is USA and Canada. (Winters Group & Assoc. is the recognized thought leader
in the space of 21st century technologies applied to marketing and sales functions. We consult with
businesses looking to increase performance in business applications, marketing, and sales initiatives).
Westlawn Graphic - VP, Sales and Business Development 1995 – 2008
Responsible for corporate sales plan and management, training and supervising a staff of twelve
professionals, while maintaining my own book of accounts that equaled over 30% of the corporate
sales. Worked closely with the CEO to update business plan, set company objectives, and develop
strategies to meet goals. Instrumental in identifying new products and services to bring to market and
expand sales reach from a regional business entity to a national book of accounts.
NuTec Design Associates – Director of Operations and Business Development 1990 – 1995
Responsible for the conversion of company-wide electronic reporting – time, payroll, estimating, and
job costing. Developed a CRM system and undertook the role of New Business Development at a
time this process was just in its infancy. Grew the company 100% in three years.
Engineering Consulting - 1972 – 1990
Employed by Gilbert Associates and General Public Utilities. Used my engineering training to provide
project management, systems controls, and facilities management services in a wide array of
assignments and responsibilities.