C: 970-***-**** E: acr9fa@r.postjobfree.com

Paper-Doll-Designs.com LinkedIn.com/in/melissaboyd1 Facebook.com/PaperDollVail Twitter.com/PaperDollVail PROFILE

Advertising professional with 20 years of experience in multimedia and graphics, marketing, management, communications, production, and publishing. Responsible and dedicated team player with the ability to build positive, trusting relationships with clients and colleagues. EDUCATION

Johnson & Wales University / Providence, RI Fashion Institute of Technology /NY, NY BS/ Advertising & Communications/ 1995 AAS/ Buying & Merchandising / 1992 BS/ Marketing & Public Relations/ 1995 -Dean's List AS/ Advertising -Distributive Education Clubs of America

-Magna Cum Laude, (GPA-3.89) -Summer 1992 Study Abroad/Harvey Nichols

-American Marketing Association

EXPERIENCE

PaperDoll Design/ (Graphic Contractor) Denver, CO / September 1995 to Present Print/ Web Project Manager and Graphic Designer

Contractor –branding, developing, coordinating, and designing–websites, books, proposals, manuals, press kits, stationery, logos, slide shows, flyers, brochures, print ads, package design and labeling. Client medley: Time Health, Inc., Charles Schwab, Kaiser Permanente, International AIDS Society, Barney's of New York, UCSF, Coldwell Banker, Bogner, Direct Language Communications, Winning Directions, Thelen, Reid & Priest, Vail Estates, Westin Riverfront, Betteridge, Larkspur, Mirabelle, Colorado Mountain Medical, RKD, Tiamo, Mountain Force, Gorsuch, Skea, Vail Design Center, Slifer Smith & Frampton, NRC, Sweet Basil, Pepis, KJUS, P.Furniture, K. Furtado Wines, Planet Hyundai, Small Champions, GoProducts… Rocky Mountain Media, LLC / (Vail-Beaver Creek/2013 Maggie Award, Rocky Mountain Golf, Colorado Summit Magazine/2014 Maggie, Houstonia, Aspen Sojourner & Visit Aurora) Avon, CO August 2010 to February 2015

Production Director/Office Manager/Website Administrator Managed all aspects of production policies, objectives, and initiatives. Schedule and ensure proper utilization of our facilities and personnel for production. Coordinator of all mountain title ad materials working under strict media deadlines; determining the most efficient execution of production design including print production, graphics, photography, web administration and design, digital magazines/Zinio and social media. Production Assistant to all Sales staff. Development and design of all promotional materials and in-house ads. Production liaison to clients; updating, modifying and creating print ads, blogs and web banners. General office administration including; proposals, placing and tracking all orders, database updates, email blasts, AP, AR, and overall office maintenance.

(Continued)

Go4Bids.com/ San Francisco, CA / December 2008 to November 2009 Internet Marketing Coordinator

Developed internet strategies and tactics (ad serving, SEM, SEO, Web Site development). Daily tasks related to various initiatives including SEM and display media, campaigns, promotions and web projects by organizing and centralizing information and communication from various stakeholders (investors, agencies, marketing teams etc.). Review and provide feedback on Internet media and program creatives. Facilitate project launches including kick off meetings, brainstorming sessions and weekly status calls. Manage the production of work to project timelines. Maintain documentation of job progression and track projects to ensure timely completion. Daily stat reports to CEO. Provide task delivery escalation for projects and assist team members in troubleshooting and resolution; work directly with agencies and other vendors as necessary to resolve escalated issues, project management, scheduling and asset management. Daily use of associated ad-serving technologies (e.g. DART, Open Ad Stream, Falk, etc.). Executive Secretary on Doctrine of Incorporation.

NRC Broadcasting, Inc. (13 Colorado Radio Stations)/ Avon, CO / April 2007 to August 2010 Marketing Director

Maintenance of community relations, plan and execute events. Schedule on-air commercials and other announcements for broadcast. Assist Account Executives with sales contracts, presentations, proposals, research, transmitting broadcast times, submitting traffic and production orders, client liaison and maintaining PSA files. Provide research data from Arbitron, Radio Advertising Bureau, Waitt Radio and other demographic and statistical mediums; incorporating this data into sales presentations, proposals and other collateral materials. Administrative support to the Vice President, General Manager, and Operations Manager. Manage the calendar of events, media planning and ongoing promotions,ie.,“Boots on Broadway.” Make travel arrangements, schedule interviews and meetings. Maintain and update sponsorship log and availabilities weekly. Develop, design and schedule all print ads. Maintain and submit updates of website data, graphics, and format. Develop, submit, and track trade proposals. AEI/ (CME, CLE, CE) Vail, CO / February 2006 to February 2007 Digital Imaging Instructor- "Computers and the Internet in Medicine, Dentistry and Law" Taught a hands-on continuing education course focusing on: accessing the professional databases of the Internet and basic Boolean logic; acquiring a domain name and host; creating a simple web page; utilizing VOIP and Instant Messaging in the office; capturing, downloading, and manipulating digital images; communicating with patients and colleagues via presentation management software; and PC and data "Preventative Medicine" (backing up, restoring, and firewalling). Bravo! Vail Valley Music Festival/ (Nonprofit Arts Org.) Minturn, CO / April 2002 to February 2006 Office Manager and In-House Designer

Managed daily administrative operations providing support to all departments including; Operations, Marketing, Development, Events, Ticketing, Advertising and Education. Duties included staffing assistance, budgeting, secretarial support, purchasing, bulk mailing, bookkeeping, equipment maintenance, facilities, database management and network administration. Responsible for all administrative decision making; established, implemented, and enforced office policies and procedures -setting workflow priorities and standards. Assistant to the Director of Operations, which included project planning and management, daily office coordination and calendars. Fundraising and marketing: design, layout and collateral production. Member of the Events Committee, (focal point -Gala/Auction theme and design components).

*Designer of Bravo! Program Book print ads for multiple outside businesses.

(Continued)

rd /fox/ (Advertising Agency) San Francisco, CA / September 2000 to July 2001 Creative Coordinator

-Creative duties: conceptual development team member on all active jobs in production. Creating package prototypes- the new Pearl Vodka bottle and custom-sized boxes for Rightworks direct mailers, graphic design/layout on daily projects, and assembling mechanicals. Binding, mounting, proofing, clipping, trimming and spray mounting artwork. Creating and maintaining archive library. Clients include: The Oakland Raiders, Pearl Vodka, PeopleSoft, RightWorks, iMind, Stockpoint, The Glorietta School, and The William Newton Memorial.

-Administrative duties: conducting telemarket-survey research in one-on-one phone interviews, fulfilling Internet research needs, outsourcing vendors for job estimates -negotiating bids on invoices, and researching new business leads. Assist in events and media planning. Creative development with an ongoing non-profit project that raised over $50,000 for the Glorietta School. Supervised model search, and organized photoshoot for Stockpoint national ad in Fortune magazine. Master Administrator to the company Website and LAN, general hardware/software upkeep, and acting General Office Manager. Zyan Communications/ (Internet Service Provider) Los Angeles, CA October 1999 to December 2000

Service Installation Coordinator August 2000-December 2000 Communicating liaison between DSL retail business clients (200+ accounts) and CLEC partner. Provide weekly updates and initialize scheduled installation appointments. Troubleshoot with the Jeopardy Team on pending line issues when necessary, and escalate to appropriate CLEC Managers. Utilize daily spreadsheets and update the internal database to maximize follow-up efficiency and to reach service installation goals. Daily work reports filed with the supervisor for a departmental log. Partner Resolution Coordinator October 1999-August 2000 Troubleshoot client order issues and coordinate client/partner communications. Problem solving through worklog analysis utilizing interface tools and collaborative teamwork. Open trouble tickets and issue escalations. Pinpoint installation address issues with ILEC. WOW Winner employee of the month, for two consecutive months.

TECHNICAL SKILLS

(Mac and PC platforms)

Typing Speed 55-60wpm

DESIGN HIGHLIGHTS: CS6/ Photoshop, Illustrator, InDesign, Word Press, Flash, GoLive/FTP… INDUSTRY INTERFACE: Rivista, Godengo. GoDaddy, Magazine Manager, Mavenlink, Raisers Edge… THE BASICS: Windows: Word, Access, Excel, PowerPoint.. SOCIAL MEDIA & MOBILE: Analytics/Facebook, Twitter, LinkedIn, Reddit, Pinterest, YouTube, HootSuite… ADDITIONAL TRAINING/ACTIVITIES

Over 20 years of experience in the retail and hospitality industries, as both staff and manager. Studied Graphic Design at RISD, Copywriting at SVC, Analytics/Social Media at IT University. Memberships: Vail Valley Partnership, Vail Valley Business Women, and Bach on the Rocks. Volunteer work: Walking Mountains, Small Champions and Salvation Army.

*References and portfolio available

Contact this candidate