Sales Representative

Debbie Christianson

705-***-**** acqvm9@r.postjobfree.com

CPG/Pharmaceutical Sales Representative/Territory Sales and Management/District Sales and Merchandising Management.

SKILLS

Strategic Sales Planning, targets and sales quotas.

Persuasive selling, AID INC selling, coaching and rapport building

Territory Management, leadership, mentoring and business plans.

Manage and grow retail customer base in assigned territory. Provide product training to retail customers and consumers.

HIGHLIGHTS OF QUALIFICATIONS

Accomplished Sales & Management Professional with a track record of success in mentoring, teaching and leading retail sales forces to achieve maximum sales levels. Achieve business growth targets and overall development of retail accounts within challenging territories. Deploy a highly diplomatic and courteous sales style that fosters mutually beneficial relationships with retail sales partners including national leaders such as Loblaw’s, Shoppers Drug Mart and Wal-Mart.

Highlights of qualifications include:

Coaching/Trainer. Job fairs, interviewing, workshops, leadership training, public speaking, strong communication skills.

Demonstrate exceptional product knowledge and share product and sales best practices with retail sales teams.

Data Analysis, deliver and executive business plans, scientific studies to back efficacy.

Trusted as a true business partner by key retail stakeholders due to a passion for driving retail sales success through proven merchandizing, planogramming, strategic sales and competitive analysis tactics.

Managed a large, complex territory with a high level of success growing business, effectively meeting or exceeding targets for revenue, new product launches, customer satisfaction and efficient problem resolution.

CAREER PROGRESSION

NOVARTIS CONSUMER HEALTH 2015-Present

Territory Manager

Responsible for overseeing 250 accounts. Conducting clinic calls, pharmacist and front shop manager calls. Educating on OTC brands, consumer interactions and benefits. Retain and Develop existing business, perform quarterly review with all key accounts. Identify, create and manage sales opportunities within territory, gather competitive information and market intelligence on a regular basis.

Key Responsibilities

. Attain sales performance in line with defined territory targets

. Demonstrated success in selling value-added products and/or services within the industrial and transportation marketplace

. Excellent organizational, communication, leadership, motivation, coaching, listening and planning and decision making skills

. Ability to embrace change and create team agility while optimizing productivity.

CABELAS CANADA, www.cabelas.ca 2014-2015

Senior Hardlines/Assistant Store Manager

Responsible for overseeing 240 employees. All functions in running a retail store including all P&L, budgeting, buying and staffing. Building an enthusiastic team of employee’s service all outdoor enthusiast. Seasonality buying and planning. Designing POG. Ordering product and shielding margin. Building winning relationships, and revenue building presentation in store.

Key Responsibilities.

Reaching sales targets and increasing profits

Dealing with customer service issues such as queries and complaints.

Interviewing and recruiting new staff

Supervising department managers and organising training

Organising holiday’s features, analyzing reports, target sales quotas.

Overseeing stock control and receiving orders

MARS CANADA 2013-2014

Sales Representative Pet Care/Specialty

Responsible for overseeing 155 pet speciality accounts. Driving sales and distribution numbers in Pet Stores, Big Box retail and some Veterinary clinics. Ordering and keeping adequate stock in stores. Checking that the product is readily available to the consumer. . Disseminate product knowledge to retail professionals and maximize sales of all sku’s. Develops and conducts business reviews for the key accounts within the territory. Executes and secures incremental in store sales opportunities to achieve sales growth targets, increase product availability and distribution. Able to educate consumers and retail store staff with facts and l knowledge about products.

MATCH MARKETING/NESTLE NESPRESSO 2013-2013

Regional Field Manager Contract Position (temp position)

Oversee 50 Sales Reps/Demonstrators. Making sure all reps are reaching stretch objectives, targets and servicing the customers. Setting displays, educating Managers and consumers. Ordering and keeping adequate stock in stores. Checking that the product is readily available to the consumer. Building and maintaining a quality sales team, who were able to obtain and surpass sales targets.

Key Responsibilities

Facilitate training seminars

Servicing multiple accounts

Preparing budgets, schedules, and staffing

Coaching and leadership training

PROCTOR & GAMBLE, www.pg.com 2007 – 2013

Retail Sales Representative/Beauty Advisor/Pharmaceutical

Oversee sales and merchandizing activities for all P&G brands for over 150 stores encompassing cosmetics, and health & beauty products oral care, pharmaceuticals, pet products, household cleaners. Build win-win relationships with store personnel at all levels in order to ensure that P&G products are represented optimally on retail shelves. Disseminate product knowledge to retail professionals and maximize sales of all sku’s.

Key Responsibilities:

Pre–sell and sell in new items, promotions and initiatives to all levels of store personnel.

Maintain shelf excellence – eliminate OOS (out-of-stock) and D-Voids (untagged products). Sell and maintain permanent and incremental temporary displays. Report in-store competitive product/promotional activity.

Educate store personnel on upcoming new items, promotions, and category initiatives. Additionally lead educational efforts for Retail Availability and removal of lock-down of high-profit items.

Gain and maintain competitive, consistent product pricing data and share information with key stakeholder. Develop knowledge retail responsibilities, strategies, and policies relevant to retail priorities and objectives.

Present quarterly Initiatives, new products and store level opportunities to Store Managers and District managers. Presented Skin Care, Make up application, and hair colour programs to Beauty Advisors.

CONTRACT MERCHANDISING PROFESSIONAL

2003 – 2007

Held several concurrent contract merchandising roles with key third-party retail sales organizations including Mosaic and Blaze Marketing. Worked with leading CPG companies to enhance stock levels, improve merchandising, and build/develop planograms that meet/exceed sales & market share targets.

Key Contracts:

Labatt’s Brewers, through Mosaic Sales Solutions, 2005 – 2007

Robin Hood Flour, through Blaze Marketing, 2003 – 2006

Hallmark Canada, Independent Merchandiser, 2003 – 2007

Mosaic Home Entertainment, 2003 – 2007

Cadbury Adams, through Mosaic Sales Solutions, 2003 - 2007

EDUCATION & PROFESSIONAL DEVELOPMENT

Education:

Business Management Program Diploma, Confederation College, 1991

Certified Dental Assistant Diploma, 1992

Professional Development:

Extensive Selling Strategies, Strategic Retail Selling, Retail Call Procedures, Handling Objections

Skin Care/Cosmetic/Hair Colour School, Sales Awards, Presented at National Meetings,

Merchandising Excellence, Health Care and Dental experience. Nutrition and Health Supplement Experience.

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