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Sr. Marketing_Sr Brand Mgmnt_Sales Direction_Sr BizDevelopment & Mgmnt

Location:
Franklin, TN
Salary:
$76,000 plus
Posted:
July 07, 2015

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Resume:

.. Jon Brooks R E S U M É - C V ( Abbreviated Summary CV )

***-* ********* ***** > Franklin TN 37064 > Cell: 615-***-**** > eMail: acqmiw@r.postjobfree.com Director of Branding, Marketing & Business Development / Director Account Management & Services International Marketing, Branding & Communications / Public Relations Administration Director Sales & Marketing / Sr. Marketing Officer / Executive Sales Executive Consultant / Sr. Account Supervisor

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>> >>Fortune 500 & Global Brand Marketing Success & Experience: I provide a 30-plus year, marketing/branding development and communications management career; Including successful management & administration of numerous “Major-Branded” Biz-2- Biz & CPG Products & Services clientele`’ Including domestic and international brands; i.e.; Coca Cola (Minute Maid), KODAK, McDonalds( Regional Co-Op/National & International ), Stouffers Foods, ConAgra, Mitsubishi Corporation, Fisher/Price, Fosters Beer, General Foods, Chrysler Motors, Columbia/HCA, GENECSO, Whirlpool Corporation, among other notable brands.

> Core Strengths:

• Dynamic - High Impact Presentation Skills & Superior People Skills: Including Verbal & Written

• Excellent B2B Sales Strategies > Expert CPG Product Development & Branding Strategies

• Executive Creative Director Level - Concept & Design Development Skills

• Creative Development & Implementation of Press & PR Campaigns

• Superior Multi-Tasking Results > Project /People Management & Leadership Skills

• Exceed Target Goals: Product Sales, Market Share, Growth, Profitability, Distribution Channels

• New Business or New Client Acquisition: Excel at New Business Development via Internal Growth & Expansion, along with External New Business Development.

• Proven Entrepreneurial, Ad-Agency / Marketing & Management Experience: Includes as noted above, New Product- Branding Development/Management introduction strategies; i.e.; Implementation and execution of numerous successful national and international brand & product launches and advertising campaigns. Excellent team sales and management skills, interactive-hands-on administration and follow up. Extremely visionary in respect to strategic marketing, strong value- proposition development & assessment, client management and administration of people and ideas.

>> >>Substantial International Experience: 18 years experience in product, brand and market development success via various international distribution and channel development programs: i.e., Japan, Taiwan, Hong Kong, Australia, Netherlands, Canada, France, U.K. and Mexico.

> >>>E D U C A T I O N:

University of Tennessee: BS-Advertising-Communications; Minor; Film & Commercial Design SUPPLEMENTAL EDUCATION:

>> >>Southern Southern Southern Southern Methodist Methodist Methodist Methodist University University:University University :: :Dallas, TX: Brand Development & Management

>> >>New New New New York York York York Institute Institute Institute Institute of of of of Finance; Finance; Finance; Finance; Extension Program at University of Miami;

>> >>Xerox Xerox Xerox Xerox Marketing Marketing Marketing Marketing Curriculum: Curriculum: Curriculum: Curriculum: Completed via University of Miami Extension Program.

Select Achievements: ( Between 1985 & 2015 )

• As V.P. Chief Marketing Officer of InteleGroupe`Intl., (Europe-USA) I successfully implemented an international marketing and distribution program, for European software client iDocLogicx, which well exceeded both Sales Targets & Overall Distribution. Sales Target for 2002, was $5 Million 1st Year Revenues, actual realized was $7.2 Million; with distribution in 12 countries vs. original goal of 5 countries. Realized International Sales – 7-2004` thru 12-2007: $ 24-Million

• V.P. Director Business Development JARDINE, MATHESON & Co-Worldwide Marketing/Communications: Directed successful, Branded Licensed Restaurant-Bar/Club Franchising Program for “BAYWATCH”, internationally syndicated TV- series. Established 18-Baywatch Café-Clubs in 10 Countries; Examples, USA, Germany, Netherlands, UK, France, Japan, Mexico, Australia, etc.

… V.P. JARDINE Worldwide Marketing/Communications: Directed expansion of Asian sales & distribution for Marigold Foods-“Kemps-Frozen Yogurt” USA. Program catapulted dramatic export sales increase, from 1993 to 1995: from $1.5 Million to $ 12.2 Million

• V.P. of Account Services, Maris, West & Baker-Agency / Direct Acct-Mgr: Managed “National Fruit Products”, Branded:

“White House Apple Juice” product, from market share of 18%, into US market leading position of 29%, for all natural apple juice products.

• Saatchi/IMC Group: Canada/Australia; V.P. Group-Account Director: Created, directed new-international market introduction for Australian Branded-Beer FOSTERS, to Canadian market.

… V.P. Saatchi / IMC: Directed successful market & product expansion for Stouffers Brand: “Lean Cuisine” frozen entrée Microwaveable food product in Canada & USA markets,

• Acct-Supervisor Eric Ericson Associates: Developed, directed New-Distributor Program for WHIRLPOOL Residential Heating/Cooling HVAC Products, resulting in a 33% increase in North America Distributors

Career Overview Summary:

> 6/2004 to Present: MGroupe Marketing & Entertainment Inc. Exec.V.P. - Director of Event / Artist & Business Development (Nashville TN, Los Angeles CA & New Orleans LA Offices ) Marketing/Branding/Consulting – Also Entertainment & Media Industry Business Group - Focus on both Domestic US and International Products/Technologies & Events: i.e: Production & Sponsorship Development for Music Festivals, PR & Media Co-Ordination for International Concert & Festival Events for Broadcast Entertainment. 2011/2014–Branding & Marketing Projects for various Health & Wellness Clients; Health4LifeCenter-Brentwood, Franklin TN, LifeSourceHerbalProducts-Nashville - BHRT-Medical/Hormone Replacement Therapy Clinic Entertainment & Music Events:

Participated, Produced or Co-Produced: Produced “Gregg Allman In Concert” Santa Rosa Beach FL – May 2014 Co-Produced: “John Mellencamp Concert”, Western KY University, Bowling Green KY - May-2012 International Music Events: The Netherlands (2007-08 LowLands Fest & North-Sea'Jazz-Festival) Brazil (Boi Bumba/Manaus / Sao Paulo International Film & Music Festival (2006-07) France - Cannes Music Fest & MIDEM-2006-07) / Domestic-USA; New Orleans Jazz & Heritage Festival (2007-11)

>> >>2/98 to 11/2004: INTELE`GROUPe` International B.V. - Exec. V.P. / Chief Marketing Officer

( Europe Netherlands / USA - Nashville TN ) Accomplishment – 2004: Designed & Implemented international marketing & distribution campaign for European (Dutch) software product iDocLogicx, Including - Brand-Driven strategic alliances Multi-Lingual Communications Programs with IBM, Xerox & SuperOffice-CRM (Norway), resulting in realized sales targets, and accelerated international distribution; i.e.; Germany, USA, The Netherlands, Switzerland, France, UK, Germany Scandinavia.

>> >>1/90 to 1/98: JARDINE, MATHESON & CO-WORLDWIDE Marketing/Communications ( Formerly: ASIA / PACIFIC, O.M.D. Ltd.

( 1/90 to 7/96 ) V.P. Director of Agency Business Development ( Dallas, New Orleans, London, Tokyo, Hong Kong ) Specialized international marketing, distribution and reciprocal representation of American companies in the Pacific Rim and Europe. Client project responsibilities included new product intro-programs, design & packaging, strategic positioning of new products and distribution channels, and ongoing development & management of brand identities. Client Profile: > >>>DOMESTIC USA: Marigold Foods, Minneapolis, Minnesota; Rich Foods, Inc., Buffalo, NY;

..> >>>INTERNATIONAL: BAYWATCH Productions LLC. Mitsubishi Corp (New York, Tokyo) McDonalds-Japan-Tokyo Asahi Foods Company Ltd. (Osaka Japan ;Supermarket Wholesaler & Brewery)

>> >>5/87 to 10/89; MARIS, WEST & BAKER, Inc. Vice President - Director of Account Services Jackson MS / New Orleans - Full Service Advertising Agency & Marketing Firm; Duties included; directing corporate image & business development programs for various agency clients; (i.e. food & beverage, medical, financial, etc.) as well as developing product specific & brand specific marketing, distribution, & sales programs including creative, for various clientele throughout the USA.

Client Profile: National Fruit Products, (White House Applesauce and Juice), Winchester, Virginia; McDonald’s Corporation, Oakbrook, IL, Corporate/Louisville, Indianapolis Co-op Group; Time Saver Convenient Stores, New Orleans, Louisiana, Division Kroger/Dillion Group; Guaranty National Bank, Jackson, MS; Mississippi Power & Light (MP&L), Jackson, MS; Louisiana State University Medical Center, New Orleans, LA

.

>> >>1/85 to 3/87; SAATCHI / IMC GROUP Ltd. Vice President - Group Account Director, Toronto, Canada / Sydney Australia / New York NY - International Marketing/Advertising Group; Servicing major brand food products, consumer retail products etc. 2/85 through 2/86 headquartered out of Toronto office. 3/86 reassigned to Sydney, Australia office as Vice President - Group Account Director, 3/86 through 4/87. Following Client Profile >

CANADA: Stouffer’s Foods; Kodak Canada; LaBatt’s Brewery; Chrysler Motors, Minute Maid Orange Juice, (Div-Coca-Cola Canada)

DOMESTIC USA: General Foods Group (Pop Rocks Candy); Fisher Price Toys BALLY Health Clubs; Dallas Tx

…..AUSTRALIA: McDonald’s Restaurants/Australia Pty Ltd. Garudas Bali Airlines, Fosters Beer, Australian Tourism Commission, Automobile Mfg.-HOLDEN-General Motors, Mainstay (Wilomehn/Pedow Distilling, Ltd.

>> >>10/80 to 12/84; CSONKA, BROOKS, BRADFORD & PARTNERS: Partner / Director of Business Development.

(Ad-Agency; Ft. Lauderdale FL / Dallas TX ) Client Profile: USFL; (United States Football League) Jacksonville Bulls: Pro-Football Franchise, Jacksonville, FL; 1982 World’s Fair Energy Expo; Knoxville TN -, International World’s Fair Exposition; Sea World, Orlando, Major southern tourism / entertainment attraction Paradise Island Hotel & Casino; Nassau, Bahamas.

> > > > 6/79 to 9/80; ERIC ERICSON & ASSOCIATES: Account Supervisor (Nashville, TN) Full-Service Advertising Marketing, Public Relations Agency : Client Profile: Whirlpool Corporation; Heating/Air Conditioning Products Division; GENESCO Corporation; Johnston/Murphy, Jarman & Fortune Martha White Foods; national food company; Hospital Corporation of America (HCA); Largest hospital management group in North America.

>> >>3/77 to 5/79; THE PITLUK GROUP: Account Executive - Creative Contact (San Antonio, TX) Client Profile: McDonalds/South Central TX Co-Op / Fairchild Industries; Swearingen Aircraft Division / Car Quest Corporation;

>> Professional References Available On Request



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