Sales, Appointment Setting, Lead Generation, Customer Service
Resume:
H.L. Sorrell
*********@*****.***
RESUME
180Fusion: Internet Marketing; Los Angeles, CA/ 2013 to 2015
Assisted customers as a B2B Opener/Appointment Setter by making Outbound calls and receiving Inbound calls to set appointments for Internet marketing evaluations designed to maximize their web presence by becoming highly ranked on Google organically for their chosen keywords via SEO. Interacted with and advised clients on effective PPC (Pay Per Click) advertising campaigns to achieve high conversion and maximum ROI. Particular attention was paid to clients’ website design, development, and enhancement thus ensuring that their websites were of the highest quality in form and user function. Additionally, Social Media Marketing, Google Maps, Google Knowledge Carousel were utilized to provide clients with optimum visibility and to ensure the most beneficial search results and increased sales.
American Solar Solution: Solar Energy and Home Improvement;
North Hollywood, CA/ 2012 - 2013
As a member of the B2C Outbound Lead Generation/Appointment Setting Department for this 20-year-old company, assisted in the sales process by Generating Leads and Setting Appointments for the Solar Energy/Home Improvement sales force. Customers received a quote for installation of a buy or lease Solar Energy System as well as the full spectrum of other Energy Efficient Products that could generate self-sufficient electricity, power company rebates and federal government tax credits. Prospects also got quotes for home improvements.
Home Buyers Assistant: Credit Repair Services; Los Angeles, CA/ 2011 - 2012
As a B2C Opener, duties included Leads Generation which required fielding Inbound calls and initiating Outbound calls to qualify and transfer clients to credit repair affiliates Lexington Law, Empowered Credit and Veracity Credit for assistance with their credit repair needs.
Promoted to Closer (in Sales) with Home Buyer’s Assistant’s in-house credit repair division Credit Law Services, duties included receiving hand-off (strictly Inbound) calls from the Openers and then closing the prospective clients, bringing them on board to dispute and remove negative items from their credit reports. The primary goal of clients was to repair their credit to obtain mortgage loans. The Rent-to-Own option was offered as an interim step in the process.
All American Merchant Services: Merchant Loans and Credit Card Processing;
Los Angeles, CA/ 2011 – 2011
Used B2B Outbound telemarketing to contact small businesses nationwide to sell merchant loan plans and credit card processing equipment leasing. Inbound calls were received from prospects responding to company’s online marketing campaigns. Micro Cash Advances,
Mid Cash Advances and Standard Cash Advances were arranged that were paid back by either a percentage of the merchant’s credit-card revenue or monthly ACH debit. Also offered competitive rates for state-of-the-art credit card processing equipment as well as made it possible for first-time, credit-card processing customers to obtain merchant accounts.
Think Big Sites.com: Internet Marketing; Los Angeles, CA/ 2010 – 2011
Made B2B calls to assist business customers in maximizing their web presence by becoming highly ranked on Google organically for their chosen keywords via SEO. Also assisted clients with effective PPC (Pay Per Click) advertising campaigns achieving top conversion and maximum ROI. Social Media combined with strategic inbound linking and “on page SEO” was a cornerstone of the methodology that was used to elevate clients’ websites’ search engine organic rankings.
Care Giver for an elderly and ailing family member; Los Angeles, CA/ 2008 - 2010
Family member has since relocated. Documentation provided upon request.
Telezone, LLC: Health and Wellness Products; Los Angeles, CA/ 2007 -2008
As a member of the primary B2C Outbound Sales Division of this state-of-the-art call center, determined the wants, needs and goals of new and existing clients then sold the primary health products such as Vitamin Supplements, Dual-Action Colon Cleanse and Green Tea then engaged in upselling and cross-selling products such as Triple-Action Joint Formula. Re-order, Inbound calls were received secondarily.
Initial Tropical Plants-Ambius-Rentokil: Plants & Environmental Services;
Los Angeles, CA/ 2004 - 2006
As head of the B2B Lead Generation/Appointment Setting Department for this plants services company, assisted in the sales process by making B2B Outbound calls to generate sales leads, setting sales team appointments, managing sales team schedules and providing ongoing marketing and follow-up contact with sales prospects to assist in closing the sale. Processing Inbound calls for customer service, appointment rescheduling and quality control was an additional duty.
D&B Construction: Home Improvement; Van Nuys, CA/ 2003 - 2004
As a B2C Outbound Appointment Setter/Sales Rep, offered home owners estimates on work needed or contemplated. Position required knowledge of energy-efficient upgrades and remodeling such as Dual-pane Windows, Interior & Exterior Painting (including Texcote), Kitchens/Bathrooms, Roofing, Electrical, Plumbing, Cement/Concrete, Driveways, Heating and Air Conditioning, etc. to facilitate post-estimate sale. Additionally, offered Home Security System in conjunction with affiliate arrangement with ADT.
Loan Lines: Real Estate and Mortgage Banking; Tarzana, CA/ 2000 – 2003
As a B2C Outbound TSR (Telemarketing Service Representative) and Asst. to the Real Estate Loan Manager, was responsible for generating leads for loan officers for Home Purchases, Refinancing and Debt Consolidation. As an Inbound CSR (Customer Service Representative), gave loan-closing assistance in the appraisal and escrow phases of the loan funding process.
California Gold Mortgage: Real Estate and Mortgage Banking; Encino, CA/ 2000 - 2000
TSR, CSR and Asst. to the Real Estate Loan Manager duties included Sub-prime Loan Division lead generation, loan-applicant customer service and acting as administrative liaison between the Loan Manager and Funding Agencies. Outbound and Inbound call duties were performed.
WMC Mortgage: Real Estate and Mortgage Banking; Woodland Hills, CA/ 1999 - 2000
As a TSR, was responsible for B2C Outbound, cold-calling, lead generation in the firm’s first,
large-scale, Retail Call Center. Was designated Top Lead Producer with highest percentage of home loans closed. Subsequently and additionally in the overlapping capacity of CSR/Account Executive, was required to resolve customers’ Inbound calls issues to maintain continuity and integrity of loan applications from initial submissions to final closings.
Skills/Hobbies: Computer & Internet Literate, Writing, Photography, Music, Chess.
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