Event and Marketing Manager

Christina Saenz

**** ****** *****, *** *****, CA 94403 *********.********@*****.*** 276-***-****

SUMMARY

Dedicated and highly-motivated professional with over 5 years’ experience in coordination and planning of large and small events, graphic design, and marketing. Solid track record of setting-up and executing events and functions within assigned budget. Exceptional team player with collaborative and interpersonal skills. Skilled in client and vendor relations and negotiations. Ability to prioritize, meet deadlines, and provide excellent service.

SKILLS & ABILITIES

Hands-on experience in event planning, contract negotiation, Illustrator, PhotoShop CS5, InDesign, and Constant Contact, and MS Office (Word, Excel, PowerPoint)

Spanish -- read and converse

EXPERIENCE

EVENT PLANNER AND MARKETING COORDINATOR

Sequoia Retail Systems, Mountain View, Ca

July 2011- Present

Organized and executed sequoia Retail Systems’ user group meeting for Sequoia customers in 2012, 2013, 2014, 2015. Each year gaining 25% more customers in attendance. This included creating and maintaining budget, searching for the event location in and out of state, negotiating contracts with all vendors, finding local entertainment, marketing the event, creating and sending out invites and information, tracking attendance, choosing food options, designing welcome baskets for guests, purchasing and arranging travel for Sequoia staff and customers, and overseeing all daily meetings during the event.

Organized and executed Sequoia Retail Systems’ end of the year events for 75+ Sequoia employees in 2011, 2012, 2013, and 2014 under or at budget either on a cruise ship or at local locations. Negotiated group rate for airfare in 2011 and searched and purchased individual tickets in 2013. Organized transportation, scouted restaurants, hotel venues, and group activities for employees.

Marketing Tasks

Designed and organized tradeshows we attend, including travel for staff, booth layout, show specials and preshow marketing materials

Designed corporate website - working with outside designer to create a new website

Created and maintain marketing budget

Updated all digital and printed marketing materials

Assist in the creation and implementing of marketing strategies – newsletters, social media, and website promotions

MARKETING COORDINATOR / CLIENT RELATIONS

Onsite Health, San Carlos, Ca

July 2007 – December 2010

Served as marketing liaison for trade shows and other marketing events

Aided in the development and maintenance of a database to track marketing events and internal marketing requests

Served as the Client Relations Manager for 15 Bay Area clients

Updated and maintained company website

Managed and tracked the marketing department’s inventory

Designed marketing campaigns

Placed orders with external vendors

EDUCATION

FREED-HARDEMAN UNIVERSITY, HENDERSON TN

Bachelor Of Arts/Art With An Emphasis In Graphic Design - May 2006

Magna Cum Laude graduation honors with 3.7 GPA

Minor in Spanish

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