CATHERINE CLAIRE TUBBS
***** ***** ******* ***** **** Athol, Idaho 83801 310-***-**** *************@*******.***
ARCHITECTUAL SALES RELATIONSHIP BUILDING PROVEN RESULTS
CAREER SUMMARY
Energetic and capable leader with 20 years of relationship building and executive marketing experience
Top performer in putting organization mission into
Highly regarded industry expert with a proven track record of successfully developing, launching, and implementing far-reaching initiatives based on the construction of strategic partnerships to achieve client goals and generate revenue
Decisive leader that thrives in fast-paced settings with little oversight, resolve problems through creativity and innovation
Deliver persuasive high-impact small and large group presentations, reach out interdepartmentally to implement objectives
CORE COMPETENCIES
Strategic Partnerships Dynamic Public Speaker Business Development
Marketing Development Contract Negotiations Relationship Management
Cohesive Alliance Management Trade Show Management Partner Relations
Leadership Development Communications Team Building
CAREER SUCCESSES
National Rifle Association Fairfax, Virginia 2014 to Present
Advancement Officer – California, Oregon, Washington, Idaho
Adeptly build relationships with major gift prospects and donors within the Pacific Northwest for this Non-profit association advocating for Second Amendment rights
Develop strategies and execute plans to successfully identify, cultivate, solicit, and steward major and planned gifts; Established extensive network of strategic alliances and potential donors within industry associations and organizations
Built robust portfolio of high level donors with more than $1M in major gifts;
Won-Door Corporation Salt Lake City, Utah 2005 to 2014
DISTRICT MANAGER –California, Northern Nevada
Forge positive relationships and expand national accounts with Architects, Manufacturer Representatives, Installers, and Dealers for this family-owned manufacturer of code compliant accordion doors
Awarded numerous accolades for superior performance including Rookie of the Year, consecutive President’s Club and Million Dollar Club awards, the Bronze Award received as a top three revenue producer during rookie year, and the Outstanding Achievement Award for excellence in cost to sales ratio
Proven entrepreneurial drive, exponentially increased market penetration while expanding knowledge and application of code, gained a reputation as a trusted resource for fire marshals and architects throughout the territory, offer ongoing code training for officials and clients, and give accurate suggestions for adhering to code
Managed all sales and marketing efforts throughout California and Nevada; negotiated pricing and contracts with general contractors; Trained new account managers
Presented weekly AIA/CESLU accredited seminars to architectural firms, earning architects one-hour of CEU credit, demonstrated ability to deliver presentations to small and large groups of code officials, architects, and contractors
Work closely with key architectural firms, contractors, specifiers, building owners, oversee job proposals, and negotiate contracts, educate architects on product, assist architects in creating specifications and designs utilizing product during the preliminary design phase
Demonstrated proficiency in International Building Code and also that of the National Fire Protection Agency while instructing architects in how to effectively integrate codes to benefit their designs while keeping costs down
Elected as a key industry leader to serve on numerous professional advisory boards
CATHERINE CLAIRE TUBBS PAGE 2
CAREER SUCCESSES (cont.)
Office Depot (Formerly Viking Office Products) Torrance, California 2001 to 2005
NATIONAL BUSINESS MANAGER
Developed tactical alliances with established professional associations to fully develop, launch, and manage exclusive member-only services and discounts for association members to boost the value of association membership in return for a small percentage of sales
Successfully negotiated a national partnership yielding more than $6M in six months and a single contract resulting in $7.5M for the company, also achieved 10% in consistent growth across the business segment in four years
Established a strong industry presence through participation at national trade shows including the ASTA World Congress, NAMM International, and MGMA, also authored industry related articles published in national association publications
Developed all national advertising, telemarketing, and mail campaigns resulting in an enhanced industry presence
Managed more than 120 association partnerships from initial contract negotiation to program inception for associations including the National Association of Home Builders, Associated General Contractors, National Electrical Contractors Association, and the National Association of the Remodeling Industry
Captivated crowds at association trade shows through creative and interactive displays resulting in boosted revenue
Secured contracts then apportioned various implementation components through the proper execution venues
Elected to chair the Associated General Contractors Associates Committee
Circa Information Technologies, Inc. Downey, California 1997 to 2001
DIRECTOR OF SALES & MARKETING (1997 to 2001)
Formed strategic partnerships with multiple-property corporations to create client-focused one-stop software solutions to precisely track product throughout the manufacturing cycle, negotiated contracts and managed high-level vendor relationships to provide unparalleled service and to help companies achieve tightened overhead and reduced expenses
Consistently increased revenue through aggressive and innovative marketing and bundling of service packages spanning 40+ top manufacturers, leveraged creativity and bold entrepreneurial mindset to create over the top booths for national trade shows such as Comdex, Nepcon, and Scan Tech, which drew in new contracts and enhanced brand presence
Successfully negotiated two significant enterprise solution sales within six months, a virtually unprecedented accomplishment within the company
Produced monthly revenue forecasts and managed a $500K sales and marketing budget
Effectively recruited, hired, managed, and motivated a direct software sales force, created copy for ads, partner success stories, customer testimonials and Circa’s corporate newsletter
Developed, launched, and managed an intensive five-month sales training program, and the reseller sales training program, also created and designed the corporate sales training manual, in addition, spearheaded the development and execution of Circa’s lead generation program, directed advertising, targeted telemarketing and mail campaigns
AREA MANAGER (1997)
Within six months, progressed to the national role of Director of Sales & Marketing
Managed sales of Enterprise and Client/Server software solutions to distribution and manufacturing clientele, directed detailed fit and gap analysis of customer environments to identify client software and hardware needs, and the outline potential solutions, in addition, utilized solid project management skills while managing multiple projects
EDUCATION & CERTIFICATION
Bachelor of Arts in Public Relations Loyola Marymount University Los Angeles, California
Certified Construction Document Technologist (CDT), Construction Specifiers Institute
INDUSTRY LEADERSHIP
Northern California Fire Prevention Officers Elected Board Member 2011 to 2014
Construction Specifiers Institute (CSI) Oakland Elected Board Member 2012 to 2014
East Bay International Code Council Elected Board Member 2012 to 2014
Diablo Valley Alumnae Chapter Delta Gamma Sorority – President 2013
Associated General Contractors (AGC) Los Angeles District Board Elected Board Member 2005 to 2010