Business Development Executive

*** ***** ** *****.*******@*********.***

Grosse Pointe Farms, MI 48236 313-***-**** (Cell)

http://www.linkedin.com/pub/richard-e-parks/13/236/1a6/

Summary

Well rounded Business Development professional within Automotive, Financial Services and Consumer Products industries.

Vast experience in Business Development, Commercial Management and Marketing Services across diverse industries.

Deep experience with customer presentations to C-level executives, professional service providers and business owners to identify and secure new business.

Automotive and Consumer Electronics technology experience with radar detectors & back-up warning systems (RF), metal stampings, plastics, convertible & sunroof systems, specialty/niche vehicles, advance engineering and design development, interior & exterior aftermarket products, hybrid electric vehicle development, mobile electronics, infotainment, mobile digit TV, WiFi storage devices. Direct experience working with OEMs, Tier Is, major broadcast networks and mobile communications/telecom providers.

Recruiting experience in software, mechanical, electrical and validation engineering disciplines within the Automotive Industry.

Financial services experience including FINRA Series 7 and 63 licenses

Consumer product experience in beverage industry developing marketing materials, planning, organizing, directing and controlling sales & marketing plans through distributor organizations

Leadership positions with 501C 3 organization, managing sponsorship budget and volunteer staff.

Experience

Mobile Safety Accessories, LLC Grosse Pointe. MI

Distributor and Manufacturer’s Rep for Automotive Accessories 2/2014 - Present

Co-Founder/Owner

Start up LLC for the purpose of importing and distributing automotive accessories from Asia.

Initial product offering is high tech rear view mirror and back up warning system.

Responsible for establishing and funding start up including business formation, organization, agreements, branding, marketing and sales

Distribution channels to include direct to consumer, master distributor(s), car dealers, 12 volt/accessory stores, on-line retail and fleet management organizations

Foundation of LLC established and Rep/Distributor Agreements are in place. Committed to staying involved until June 2015 at which time business will transition to partner

Escort Electronics Auburn Hills, MI

Mobile Electronics Supplier to the Automotive Industry 8/2011 – 2/2014

Director, Business Development

Responsible for business development to automotive OEM, Tier suppliers, general transportation industry, telecom and industrial organizations.

Identified and secured incremental business opportunity for assembly facility to supply back up warning system

New product development planning, development and launch of non-radar product including M2M tablet, back up warning system, mobile TV and portable storage device developed in Asia

Development and management of presentation/marketing material to insure accurate and consistent message

Coordination of marketing plans, collateral materials and trade show plans with marketing partners and colleagues in Ohio corporate headquarters.

Responsible for relationship development across diverse customer organizations including automotive OEMs, fleet organizations, NBC, Sprint, Verizon and Ericsson to identify new business opportunities.

Manage customer commercial negotiations.

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RLE International, Inc. Madison Heights, MI

Global Engineering Service Company 10/2010 – 8/2011

Director, Business Development

Responsible for business development to automotive OEMs – primarily GM, and Tier suppliers, general transportation industry, government/military market and alternative energy sector.

Development and management of presentation/marketing material to insure accurate and consistent message

Active participation in recruitment strategy and general recruitment to fill customer requirements.

Coordination of global automotive business activity with colleagues in Europe, Asia and Scandinavia.

Responsible for quote tracking, development and delivery. Manage quote data base to monitor and report status.

Manage customer commercial negotiations. Secure and track purchase orders for effective cash flow management

Successfully secured new business and identified substantial opportunities with brand new customer base

Manufacturers Representative Grosse Pointe, MI

Automotive, Media and Commercial Property Services 11/2009 – 10/2010

Business Development & Program Management

Established agency to develop new business opportunities and manage programs related to the automotive industry, marketing organizations and commercial property management.

Focus on technology – custom software, flash-drive interactive media, exterior automotive components and commercial LED lighting. Secured lighting contract for plaza of Detroit/Windsor Tunnel border crossing in downtown Detroit

Principles included Gigmark Interactive Media and ZON LED Lighting

Northern Trust Bank Grosse Pointe, MI

Vice President – Wealth Strategist 2/2008 – 11/2009

Secured Series 7 – General Securities Representative license and Series 63 - Uniform Securities Act registered agent license

Business development for wealth management and trust services. Identified and secured incremental business

Established relationships with select trust and fiduciary service professionals

Altran Solutions Troy, MI

Business Manager – Automotive 2006 - 2008

Established new automotive practice office in Detroit to provide engineering consultant services in the areas of Hybrid Technology, On-board Electrical Networks, Infotainment & Data Bus Systems, Systems Integration and Product & Process Innovation.

Secured approximately $1.5M of incremental new business with BMW, Daimler-Chrysler, Ford Motor Co and Sirius Satellite Radio in first 12 months. Budget/P&L responsibility

Coordinated transfer and localization of (10) European colleagues to USA to support new BMW and Daimler-Chrysler business

Developed marketing material to promote company brand image and attract/hire new personnel.

Conducted consultant search, interviewed potential candidates and placed appropriate candidates to satisfy customer needs.

Magna/Decoma International Troy, MI

Business Development Executive 2003 - 2006

Successfully negotiated and secured new GM Hummer H3 specialty vehicle business worth more than $8M annually.

Succeeded in nearly doubling selling price of H3 BOM prior to SOP resulting in significant margin increase. Managed ongoing commercial issues and budget.

Secured new GMT 355 Mid Box program with GM Fleet & Commercial Group worth in excess of $1 million annually. Developed relationships with GM Fleet personnel and served as interface for operational progress and contract development/negotiations

Coordinated marketing efforts with GM Marketing Divisions to promote and create awareness for s specialty vehicle and concept vehicle programs for GM Performance, Joe Gibbs Racing and GM Fleet & Commercial Group.

Successfully developed and managed new specialty vehicle business opportunities, both production and show vehicles, with General Motors and select New Domestics.

Successfully established key relationships within diverse customer base of Purchasing, Engineering, Marketing and Design management personnel.

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ASC Incorporated Southgate, MI

Director, Business Development 1991 - 2003

Progressed from Account Executive to Business Development Manager to Director.

Landed GM entertainment system program for Oldsmobile and expanded it to Chevrolet resulting in over $25mm of additional profit.

Secured program for introduction of the Trailblazer brand for GM resulting in program profit margin in excess of 40%.

Part of team that developed joint venture with GM to build the Chevrolet Cavalier Convertible and the SSR convertible. These two programs resulted in 10’s of millions of dollars in profits for both companies.

Account management responsibility for previous Cavalier, Camaro, Corvette and Saab 900/9-3 convertible programs

Successfully secured new program at Ford after 15 years of not being allowed to bid.

Developed collateral marketing material for specialty and concept vehicle programs by successfully interfacing with OEM marketing Divisions.

Successfully established key relationships and managed new specialty vehicle business opportunities within General Motors and Ford Motor Co.

For a period of 12 months beginning in late 1996, joined Robert Bosch Co, Farmington Hills, as Senior Sales

Engineer managing the Ford account. Coordinated commercial, operational and tooling activities. International travel to Korea and Taiwan. Recruited back to ASC by senior management.

Additional International travel to Saab Automobile in Finland and Sweden

Hawthorne Metal Products Royal Oak, MI

Manufacturers Representative 1987 - 1991

Principal company produced automotive metal stampings.

Responsible for program and commercial management of General Motors production and service business.

Oversight of operational status and program scheduling of customer projects

Developed and secured new business in automotive painting and golf equipment.

The Stroh Brewery Co Detroit, MI

State Sales Manager 1982 - 1987

Progressed from Finance Department Pricing Analyst to State Sales Manager – North Dakota within two years

Succeeded in solidifying the company’s position as the number one brewery in the State of North Dakota

Organized, managed, directed and controlled the operations of 12 brewery wholesalers.

Developed and implemented local marketing materials and sales programs to achieve corporate objectives.

Education

Central Michigan University 1978-1982

B.S.B.A. in Finance with Economics minor

Activities and Interests

Chairman of 2004 Eyes on Design Car Show benefiting the Detroit Institute of Ophthalmology. Successfully generated nearly 40 % return on sponsorship funding, managed budget and large team of volunteers, reported to Board of Directors. Twenty years as volunteer, past Board member and current Leadership Team member.

Society of Automotive Engineers (SAE) member.

Kids, golf, hockey, home & garden, cars.

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