CONN I E NGUY EN *****.***********@*****.***
PROFILE
Connie Nguyen is a self-directed and motivated Copywriter/Content Manager and Technical Writer with strong business analytical, project management and coordination skills. She is also a backpacker who has explored 20 countries up until now. EDUCATION
• Bachelor’s in Professional Communication, RMIT (Australia), June 2009 CAREER ACCOMPLISHMENTS
• 2014 - Improved the SEO Ranking of techdrive.co from 48/100 to 68/100 after 01 month
• 2011 - Honoured for content that contributed to a show being rated #1 with Youth (Yan TV)
• 2009 - Awarded for idea that successfully build up the 1st Sex Education Website in Vietnam
• 2008 - Won 10 new pitching that totally increase 50% Company’s Profit SUMMARY OF EXPERIENCE
• 03/2015 – present Hello Heart app Blog Writer
• 09/2014 – present TechDrive SEO Manager/Senior Content Writer/Editor
• 03/2014 – 10/2014 Plan C Advertising Freelance Copywriter
• 05/2013 – 02/2014 Hewlett Packard Contract Technical Writer
• 12/2012 – 04/2013 Sofresh Creative Senior Copywriter, websites and inbound marketing
• 07/2011 – 11/2012 Yan TV Senior Copywriter, Youth entertainment
• 11/2009 – 06/2011 Dentsu Tokyo Technical Writer
• 03/2009 – 10/2009 Edelman AVC Senior Copywriter, sex education for teenagers
• 06/2008 – 02/2009 Bates 141 Copywriter, advertising material, campaign copy EXPERIENCE
Hello Heart app Mar 2015 – present Palo Alto, CA
Blog Writer
• A part time writer with strong skills, fast delivery abilities, independent, proven ability to write versatile and interesting content about heart health.
• Support the CEO with Business Analytics Insights
• Have written 15+ posts. Check out my work at: www.helloheartapp.com/blog TechDrive Sep 2014 – present San Francisco, CA
SEO Manager/Senior Content Writer/Editor
• Writing 200+ posts on TechDrive.co/author/connie
• Networking and reporting at relevant events
• Managing social media channels and spaces
• Helping grows the brand and conducting the Business Analytics Research Plan C Advertising Agency Mar 2014 – Oct 2014 Los Angeles, CA Freelance Copywriter
• Producing original, clear and credible ideas/messages/scripts, and presenting these to clients and colleagues
• Monitoring campaign effectiveness
Skills
Copywriting
7+ years’ experience
• ATL
• BTL
• Digital Creativity
• Technology
• UI / UX
• Website Design
• APIs/SaaS product
• Yahoo!, AP and Chicago
Manual
Content Writing
5+ years’ experience
• Web page content
• External work on products
• SDLC
Technical Writing
4+ years’ experience
• Research, drafting, editing
and finalizing of
documentation
• Testing
• Create demo
• Experienced with HTML,
XML, JPS and DITA
• Reading & creating example
codes in Java, C++ and
Objective-C
Copywriting Software
Adobe Acrobat/Distiller
Adobe After Effect
Adobe Captivate
Adobe Flash
Adobe InDesign
Adobe PDF
Blackboard
Clarity
Final Cut Pro
HyperCam, HyperSnap, Snag-it
Irfanview / PaintShop Pro
Lectora
Live Meeting / NetMeeting
Motion 5
SurveyMonkey
WebEx
Zoomerang
Content Management
Software
WordPress, Wix, Weebly,
Drupal, Twiki,
Adobe Experience Manager,
Adobe SiteCatalyst
CONN I E NGUY EN *****.***********@*****.***
Hewlett Packard May 2013 – Feb 2014 San Jose, CA
Contract Technical Writer
• Create documentation for experienced technical users as well as those who may be new to administering virtual platforms such as HP’s Virtual Storage.
• Documentation consists of installation and upgrade guides, system administration guides, release notes, technical papers, and knowledge-base articles
• Collaborate with software developers, product managers, writers, information architects, quality assurance engineers, and technical support engineers to develop documentation.
• Collaborate with Marketing Managers to develop impact whitepaper documents based on Business Analytics Insights.
• Technical Writing Samples:
https://drive.google.com/drive/#folders/0B2w2p70pLoYoX1YwYUYwSTZCWkU Sofresh Creative Digital Agency Dec 2012 – Apr 2013 HCMC, Vietnam Senior Copywriter, Content Manager, Website Developer
• Develop, implement, manage & report on the Digital Content Strategy for customer-facing sites
• Support the business’ Inbound Marketing objectives based on the Content Strategy
• Actively support Search and Social initiatives through various digital marketing activities
• Manage the main customer-facing website, ensuring consistent tone of voice, brand & imagery
• Create value-added and socially shareable content to support the main product-based content
• Lead content architecture across web, mobile, and print products
• Create useful online PR, tips, guides, news pieces, and info graphics
• Ensure product information is up-to-date, FSA-compliant, and appropriately marketed
• Monitor product changes and new features to utilize the best marketing channels
• Manage the integration of new products into the site by working with other office teams
• Develop relationships with copywriters, journalists and multimedia companies
• Manage the Content Budget and quarterly forecasting in-line with the overall e-delivery strategy
• Create and implement Content Campaigns to ensure high-quality relevant content is distributed and available to target audiences
Yan TV Jul 2011 – Nov 2012 HCMC, Vietnam
Senior Copywriter/Creative Leader
• Helped build up a unique and differentiated entertainment world for Vietnamese Youth
• Constantly researched trends and expectations to stay in touch with the Youth audience Dentsu Tokyo Nov 2009 – Jun 2011 Tokyo, Japan
Technical Writer
• Create documentation for experienced users as well as those who may be new to products of Toyota, Canon and Electrolux
• Documentation consists of installation and upgrade guides, system administration guides, release notes, technical papers, and knowledge-base articles
• Collaborate with software developers, product managers, writers, information architects, quality assurance engineers, and technical support engineers to develop documentation
• In charge of Business Analytics Research in order to enhance the quality of technical documents.
• Technical Writing Samples:
https://drive.google.com/drive/#folders/0B2w2p70pLoYoX1YwYUYwSTZCWkU Edelman AVC Mar 2009 – Oct 2009 HCMC, Vietnam
Senior Copywriter/Content Strategic Planner
Technical Writing Software
FrameMaker, MS Visio, Pages,
Camtasia, Dreamweaver
OxygenXML, XMetal, Astoria
Confluence, Java Script, C++,
Eclipse, IntelliJ,
Visual Studio
Tableau Desktop, Tableau
Server, Tableau Digital
RoboHelp, Pagemaker, Quark,
MS Visio, OmniGraffle, JIRA
Adobe LiveCycle, Adobe Insight
PC / Windows
Crystal Reports
InfoPath
MS Office, Word, Excel, Access,
Outlook, PowerPoint, Key Note,
Project
QuickBooks / Quicken
SharePoint / CMS
Operating Systems
Windows
Mac OS X / Boot Camp
Linux / Unix / MS-DOS
VMware Fusion / Parallels
Apple / OS X
MS Office
iWork
Skills (cont’d.)
Databases
MS Access
Oracle
ERP / MRP
Lotus Notes
E-Learning
QC/QA
Marketo
Salesforce
Infographic/Presentation
Data Dashboard
Virtualization
TeamViewer
CONN I E NGUY EN *****.***********@*****.***
• Helped build up Girl Space, the first sex education website for Vietnamese Teenagers
• Responsible for on-time delivery of critical digital content to the site
• Planned and executed marketing/branding campaigns of KC’s sub-brands on Girl Space Bates 141 Mar 2008 – Mar 2009 HCMC, Vietnam
Copywriter
• Produced advertising themes, slogans and jingles for products and services
• Produced material that appeared on television, radio, magazines and the web
• Conducted research, created copy, and maintained relationships with clients
• Collaborated with Art Directors, Design Teams, and other staff
• Improved advertising material, evaluated copy for campaigns and met deadlines
• Attended creative meetings and did the bulk of legwork, always at senior copywriter standards Bates 141 Jan 2007 – May 2008 HCMC, Vietnam
Copywriter Intern
• Assist Creative team with creative programs and design concepts that meet the business objectives of the organization and advance our brand strategy
• Assist copywriters with the creation of emails and banners as needed
• Research and conceptualize new campaign ideas
• Create mock-up and prototypes for presentation
• Proofread copy and get approvals from other departments
• Work with production, creative and marketing teams Project Management
Business process, customer
experience improvement
Oversaw teams of 15 people
Excellent written and verbal
communication skills
Team builder
Critical & analytical thinker
Rules-driven solution seeker
Calm, rational approach
Able to coordinate with overseas
team and working on Internet
Content management system
Additional Skills
Shooting, Editing and
Photographing
Video production
Presenting and talking in public
SEO, HTML, Expert in social
networks as Pinterest, Vine,
Facebook, Snapchat, Whatsapp
Learns new software quickly
Results focused, Self-starter
Meticulous attention to detail
References
Available upon request
and viewable on
http://linkedin.com/in/conniehn