Portfolio: http://tinyurl.com/afboa*v ***********@*****.***
LinkedIn: http://www.linkedin.com/in/rbashkenazi 408-***-****
RON ASHKENAZI
PROFILE
A writer with over 3 years of experience writing for web and social apps and a lifetime of passion for technology and communication. Detail-oriented writer capable of turning feedback into engaging copy. Worked together with executives and product team to create clear, concise content and proofread documents. A big-picture thinker known for quickly understanding ideas and building those ideas into user-facing material.
EDUCATION
Bachelor of Arts, English; Minor in Creative Writing June 2009
Santa Clara University, Santa Clara, CA
CERTIFICATIONS
Certificate in Technical Writing June 2012
Certificate in Technical Communication May 2011
Certificate in Programming - In progress September 2013 - Current
WORK EXPERIENCE
Content Coordinator - Contract
Classic Vacations - Expedia Affiliate October 2014 - December 2014
●Provided content to company website by writing descriptions and other marketing copy
●Sustained brand consistency by consulting style guides and constantly making improvements
●Built and maintained consumer-focused web pages by learning new content management systems
●Reorganized and updated bi-monthly listings by leveraging HTML and JavaScript
●Filled in data gaps with fast web searches and database navigation
●Populated picture galleries by selecting, cropping, and uploading images in large quantities
●Collaborated with team by meeting weekly and sharing emails with updated Excel spreadsheets
Copywriter
Red Seraphim Corporation June 2009 - May 2012
●Restructured 30,000 words of in-app text down by 30% to improve new user conversion rates.
●Wrote new words of new in-app text by consulting with design and product team.
●Created 500 pages for company wiki by working closely with development and design teams.
●Reinforced company voice and image by collaborating with management.
●Met shifting deadlines by creating documentation including proofing pitch decks for executive staff.
●Ensured meeting copy needs by collaborating with product, design, and development teams.
●Generated a user-friendly wiki by utilizing technical markup languages.
PSR Team - Volunteer
ProMatch January 2013 – September 2013
●Effectively lead 30-man workshops covering a multitude of professional topics.
Contributor
The Gaming Vault (Online) May 2011 – December 2011
●Reviewed video games with collaboration of a top publisher’s marketing team.
●Increased traffic to site by implementing Search Engine Optimization in article bodies and tags.
●Maintained integrity of the site and brand by being consistent with other team writers.
●Attracted viewership by providing a variety of articles such as reviews, opinions, and industry news.
SKILLS
Programming languages, Technology, and Platforms
C++
Java
Microsoft Suite
Wordpress
MediaWiki
Bug-tracking systems
Content management systems
Other
Project management
Strong communication skills
Research and implementation
Familiar with mobile app release process
Editing process and workflow
Experience working with teams
SEO
Instructional writing
Content Coordination / Management