Osman Sobani
*, *********** *****, *******, **. T4B 0C8
Telephone: 403-***-**** Cell Phone: 403-***-****
E-mail: ***********@*******.***
Goal Experienced and highly accomplished Sales and Marketing Professional with knowledge of
all sales processes, demonstrating solid analytical and team management skills. I am
seeking a sales and marketing position where my skill and experience can be effectively
utilized to achieve greater sales volumes and increased profitability.
Academic Background
Mount Royal University Event Management (extension certificate program)
Calgary, Alberta, Canada
Ripon College B.A. Hons. (Economics & Marketing)
Wisconsin, USA
Work Experience
Marketing & Sales Manager, Days Inn Calgary South, Calgary. 2011 to 2014
Increased ADR by 16% and occupancy to 79% in the first year.
Beat the projected revenue budget for 2013 by 11%.
Marketed, sold and managed 8000 sq. ft. event space for the hotel.
Represented the brand & the property at meet & greets, trade shows & corporate events.
Working with existing corporate clients to increase room sales.
Expanding travel agents, tour operators and OTA base to book in larger groups and increased FIT travellers.
Cultivating new corporate clientele and signing new LNR’s.
Developed packages & marketing material for leisure travel.
Marketing & Sales Manager, Best Western Premier Freeport Inn & Suites, Calgary. 2010 to 2011
(1 Year Contract)
Kicked off this new properties marketing & sales efforts to Calgary’s corporate, leisure, and SMERF markets.
Marketed the hotel to international tour & travel operators.
Designed and launched advertising campaigns for the property.
Set up 3rd party booking contracts and signed on new corporate clients.
Negotiated prices and set up contracts with suppliers and sub-contractors for services and guest facilities.
Designed and launched special packages, including Park & Fly for corporate and FIT travellers.
Sales Manager, Staybridge Suites, Calgary. 2009 to 2010
Marketed and sold this property to corporate customers requiring extended stay facilities, signing on clients with requirements of 300 + room nights per year.
Developed long term relations with companies like Aram Group, Stantec, Trans Canada Turbines and Williams Logistics.
Developed marketing materials for institutions like Peter Laugheed Centre.
Packages for Staycations with Chuckey Cheese, Fort Calgary and Hooters.
Re-connecting and re-cultivating relations with the existing and archived client base.
Sales Manager, Travelodge Calgary Airport, Calgary. 2008 to 2009
Increasing the share for the property from the defined corporate and crew market.
Undertaking direct sales and marketing for the property.
Retained and expanded on the existing client base.
Prospecting and contacting new corporate clients with competitive rates and value added services, signed on a high percentage of new business.
Represented the property nationally, attending trade shows, arranging meetings with travel and tour operators and gaining more than a fair share of airport traffic.
Owner operator, O’Clock Nine, Calgary. 2000 to 2005
Operated a marketing services company aiding and representing Textile, Hosiery and Toweling manufacturers and exporters from the Middle East & Far East
Researched and contacted Canadian importers and large end users.
Pre-qualified contacts and leads acting as a liaison between buyer and seller.
Professional Training Entrepreneurial Development Training Program, through the (MSI)
Management Systems International and McBer and Co. USA