Heidi K. Wojcik, Page *
HEIDI K. WOJCIK *** Loomis Avenue Cuyahoga Falls, Ohio 44221
C 330-***-**** H 330-***-**** *******@***.***
S UMMARY
A customer focused and results driven operations professional with demonstrated expertise in
marketing/sales support, project and team management, forecasting, data analysis/reporting, and information
technology. Established capabilities in team building, systems development, contract negotiations, document
imaging, and business recovery plans. Excels at working on analytical projects and presenting information to
provide informed decision making. A goal oriented producer, who continually visualizes, expands, and
generates ideas to increase the presence of a company within the industry.
EXPERIENCE
STERLING JEWELERS INCORPORATED, Akron, Ohio
Strategic Business Manager, Analyst, 2011 2014
Managed and tracked $100,000,000 capital/$1,000,000 expense budgets and departmental databases. Performed ad hoc analysis
while preparing departmental capital/expense budgets and five year capital plan. Designed and created system to track all major
construction project expenses against budget, including forecast to completion.
Prepared specifications and managed new applications development and modifications to departmental databases.
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Prepared annual strategic audit, confirming major premises of real estate strategy.
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Created retail competitor profiles, including growth strategies and implications for real estate.
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Senior Database Marketing Analyst, 2005 2011
Forecasted and analyzed major customer events, including sales, CRM mail campaigns, promotional product performance, and
test results. Performed ad hoc analysis and analysis of various marketing programs. Prepared and enhanced planning document
utilized in cross functional marketing committee meetings. Identified and implemented improvements to forecasting process.
Managed annual production and distribution of store specific marketing information to store managers. Participated as
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mentor in corporate mentoring program.
Documented forecasting and promotional product distribution processes.
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OHIO PARTNERSHIP FOR EXCELLENCE, Kent, Ohio
Program Manager, 2005
Organized volunteers, educational training events, and annual conference. Presented organization to prospective clients.
Maintained Ohio Award for Excellence financials, applicant information, memberships, and event registrations.
Managed annual meeting for 250 plus members.
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Arranged for speaker, venue, hotel, and hospitality for yearly conference.
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ADDITIONAL EXPERIENCE
ROADWAY EXPRESS, INCORPORATED, Akron, Ohio
Manager, Marketing Information Technology
Provided information to marketing, sales, and senior management for decision support. Identified and implemented systems and
process improvements. Ensured employee development and performed employee appraisals. Served as representative on cross
Heidi K. Wojcik, Page 2
functional teams while leading effort to restructure marketing IT group, including review, consolidation, and elimination of all
recurring processes; reorganization of electronic libraries; and creation of standards and documentation.
Directed application development, ensuring clerical staff completed routine requests without further programming.
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Created comprehensive employee orientation checklist and training plan template allowing quick assimilation for new
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employees to job, departmental, company, and industry.
Devised procedures for authorizing customer access to restricted company network transit information.
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Developed, coordinated, and tested business recovery plan for marketing information department.
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Incorporated emergency contact information into corporate business recovery plan.
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Project Specialist
Managed real estate acquisition and lease activities as tenant and landlord for all 200 Midwest and Western division freight
terminal facilities in United States and Canada. Oversaw sale of excess properties and set listing prices while obtaining internal
approvals, negotiating offers, preparing sales agreements, and closing sales.
Crafted agreeable sales agreements and lease contracts to all parties concerned.
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Established working relationships with tenants, landlords, attorneys, real estate brokers, operations managers, and other
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transportation companies’ real estate staff.
Acted as business liaison for the Imaging and Service Defects systems and Weights & Inspection Program.
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Project Consultant, Specialist
Managed $5,400,000 project for development and implementation of enterprise wide document imaging system, including
contract negotiation with multiple vendors. Functioned as project manager for development and implementation of document
imaging system. Held responsibility for weight/inspection reporting, PRO number barcode labels, and bill of lading forms.
Designed and developed service defect analysis system utilizing SAS.
Technical Programmer, Analyst
Designed, coded, tested, and documented CICS, DB2, and IMS flows and programs while supervising programmers and
managing project’s business recovery plan. Developed communications system on IBM consisting of conversion and
enhancement from Tandem system.
Programmer, Analyst
Served as lead analyst on implementation of Integral Systems’ HRMS package, including modification and enhancement design,
coding/testing, supervision of modifications, and considerable interaction with user departments. Designed and programmed
various batch and online systems, including rating and billing, customer database, routing guide, tariff/pricing, and human
resource systems.
E D U C AT I O N
UNIVERSITY OF AKRON, Akron, Ohio, B.S., Industrial Management
C ER T I F I C AT I O N
Case Western Reserve University, Fundamentals for Mid level Manager
TECHNICAL SKILLS
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Microsoft Office Suite (Excel, Word, PowerPoint, Access, Outlook), SAS, Business Objects, MicroStrategy, COBOL II, SQL,
DB2, CSP, JCL, VSAM, CICS, IMS DL/I, Model 204, Assembler