Sales Manager
Resume:
M anoj Kumar.P
E-Mail: ************@*****.***
---MANAGEMENT PROFESSIONAL---
FMCG sales, Retail &Institutional Sales Distributor Handling Team leader
Managing a team of Territory Managers
BUSINESS SKILLS
A result-oriented and astute Sales/marketing professional offering 20 years of hands-on experience in
FMCG sales, Distributor handling, marketing products with excellent business skills, involving planning
and development of business plans plus designing and implementation of successful marketing strategies.
Consistent success in maximizing self-performance; driving growth, generating revenues and capturing
market share. Experienced in developing profitable and productive business relationships & increasing
revenues by co-coordinating with decision-makers.
PEOPLE MANAGEMENT
Establishing operational& business excellence through appropriate people management by coordinating with
Territory Managers and Distributors thereby translating performance conceptualization into life, resulting
into specific growth & improve gross revenue and Market share.
MANAGEMENT PROFILE
Leadership: Leading a team in Cochin, Kerala inclusive of Sales and Distribution. Heading a Branch.
Sales Management: Developing strategy, overseeing individual performance and managing daily sales &
self-driven activities. Conducting market research and keeping a frequent tab on the brand needs & devising
effective strategies& proposals to identify and maximize growth opportunities for increased efficiency and
profitability.
Planning & Marketing FMCG products: Handling appropriate products and selection for better brand
visibility and keeping abreast with market trends. Collating information on customer’s product performance,
market presence and position vis-à-vis competition in liaison with market research & consulting agencies.
Evaluating new communication from Sales staff time to time and effectively adopt the same regularly.
STRENGTHS
AREAS OF EXPERTISE
• FMCG Sales • Distribution Management • Business Development
• Sales Promotion • Marketing • Strategic planning
• Creative solutions • Daily/Monthly plans • Team Management
Professional Profile: Now working as Area Sales Manager, NIRAPARA Foods, Cochin: the biggest
Food company in Kerala producing Rice, Rice Powder, Curry Powder and Pickle.
Job profile in Nirapara
• Heading a Team of Territory Managers, Sales Officers and Sales Executives.
• Responsible for leading a team and achieving overall branch target of all products and effective
market distribution.
• Responsible as Branch head to take care of sales of all products. Motivating, give Training to sales
staff and improve overall performance of the Branch.
Achievements in Nirapara
• First year itself achieved the highest sales of Rice Powder and Pickle in Kerala.
• Played a Major role for The NIRAPARA product launch in Cochin, Kerala.
• Growth of 100 % compared with last year for the branch.
• Introduced successful lucky draws for sales promotion.
•
Selling all products of the company, more penetration to market.
• More distributors appointed to cover all areas.
Professional Profile: 2
2010 August to 2012 December
Sales Manager
Binquiba Health Foods LLC, Dubai, U.A.E
Distributor of health foods
Job profile in Binquiba Health Foods
• Responsible for Sales at 7 Emirates in UAE.
• Based at Dubai, Managed sales executives and protein shops in respective region
• Planning innovative health products to include in the distribution product range.
• Executed events conducted by the company such as Health and beauty exhibition and also providing
stalls to these kind of exhibition.
• Developing Sales Executives and also developing our shops network, Gym servicing.
• Make a connection with Gyms all over UAE.
Achievements in Binquiba Health Foods
• Brought out innovative brand activations and conducted events in other parts of UAE.
• Significantly collected information from market to plan new Muscle building products
• Increased the turn over double in 2 years.
• First time brought out a fat cutting capsule to loose over weight.
• Received letter of appreciation from Managing Director for performance several times.
• Received Best Performer Awards.
Academic Credentials:
PGDMM (Marketing) Manasagangothri Campus Mysore University 1997
B.Sc (Chemistry) S. S College, Kalady M.G. University 1992
Additional Responsibilities held at academic level:
• Active Member of Alumni association in Sree Sankara College (Kalady, Kerala) .
• Executive Member of Career program Conducted by Sree Sankara college.
• Secretary in the Management workshop conducted by Dept. Of Chemistry, S.S.College,Kalady.
Training Attended:
• Marketing Effectiveness by National Institute for Sales, 2003
• Yoga Teachers training by Art Of Living, Bangaloore, 2007
Communication Skills, Personal Effectiveness and Presentation skills (training conducted by NIS)
Attended Management workshops &Entrepreneur Development Program.
Personal Profile:
Languages Known
English, Hindi, Malayalam & Tamil
Personal Details
Nationality : Indian
Passport No : H 6933732
Date of Birth : 16-05-1972
Marital Status : Married,
Permanent Address : Chenganattu House,
Manjapra.P.O,
Ernakulam (Dist), Kerala, India
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