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DAVID L CARPENTER

***** ********* **** **. *********, FL, 33579

phone: 813-***-****

Email: acpsbr@r.postjobfree.com

Professional Summary

Versatile, results oriented SalesTraining Manager with 15 +years'

experience in Brand Growth, Personnel Training, Territory Management

and Process Improvement. Adept at building relationships and

identifying client's needs to achieve desired results in a competitive

environment - Impact - $3 million dollars in increased revenue and

cost savings

Key Skills/Education

OE Wholesale and Retail Sales

Sale's Training and Program Development

Indirect Sales and Marketing Client Centric

Campaigns/Brand Growth

BBA Finance 3.18 GPA - Texas State University Excel, Word,

PowerPoint, Salesforce CRM

Professional Experience

Autopart International - Tampa, FL- (Auto Parts Sales and Training)

Field Sales Manager - 2013

Managed Three Warehouse Distribution locations servicing 948 auto

repair dealers

Major Account focus with Firestone, Tires Plus, Tire's Choice, Tire

Kingdom and Midas

Core line sales in Chassis, Brakes, AC, Electrical, Shocks, Exhaust

and Engine Management

Developed marketing programs and implemented special promotions for

each core line

Segmented customer base by Growth, Retention, New and Major account

customers

Scheduled training and tracked customer contact and results with CSI

system

Genuine Parts Company - Tampa, FL - (Auto Parts Sales and Training)

District Sales Manager - 2011 - 2013

Managed Inventory, Retail Sales, Labor Claims and Store Personnel

Training for 86 Napa locations

Scheduled outside sales calls and in store training with 58 sales

people and 278 counter personnel

Introduced and tracked marketing programs for 6 manufacturer's for

impact and gross profit percentage

Increased sales by 8.7% YTD through product knowledge training and

territory specific marketing programs

Responsible for Major Account training for Midas, Tire's Choice, McGee

and Tire's Plus

Organized Clinics and Sales Training for groups of 15 to 50 attendee's

American Suzuki Motor Corp. - Tampa, FL - (Marine Engine Sales and

Marketing)

Regional Sales Manager - 2008 - 2011

Developed sales training programs for 108 Outboard Engine dealers in

six state region

Increased Parts and Accessory sales by 407% and increased dealer

participation level from 31% to 96%

Analyzed sales trends and inventory needs to enhance brand awareness

and increase market share

New Dealer prospecting, set up, financial analysis, floor plan

financing, open parts account maintenance

Coordinated Boat Shows, POP material and seasonal promotions for

Dealer and Boat Builder participants

Pg. 2

Nature Coast Motorsports - Crystal River, FL - (Powersports Products -

Arctic Cat, Suzuki, Yamaha, Polaris)

Business Manager - 2007 - 2008

Managed inventory, product display, special promotions, co-op

advertising and OEM sales promotions

Developed customer log, follow up, and ad tracking system to maximize

sales and buying trends

Determined forecast for product orders and delivery schedules as well

as utilization of factory finance programs

Increased warranty penetration and add on products by 23% by

instituting menu based sales process

Managed retail sales team and support staff of 12 including

scheduling and monthly reviews and payroll

Yamaha Motor Company - Tampa, FL (Watercraft and Jet Boat Division)

District Sales Manager - 2003 - 2007

Achieved a 64% market share and increased unit sales by 86% over four

years versus industry growth of only 14% in the number one

market for watercraft

Coordinated special promotions, demo events, co-op advertising, Y.E.S.

extended service contracts, retail finance offers and dealer marketing

for seven of the top 35 trade areas in the US market

Upgraded the existing dealer network through trade area analysis,

dealer prospecting, dealer counseling and sales training for both

product and accessory sales

GreenTree/Conseco Finance - Tempe, AZ (Indirect Finance for

Motorsports, Marine, RV, Lawn and Garden)

District Sales Manager/Area Manager - 1995 - 2003

Prospected and signed 104 new dealerships for new indirect consumer

lending program

Analyzed competitor's programs and adjusted product focus based on

market segmentation

Increased loan volume by 396% in less than two years and promoted to

Area Manager

Instituted time and territory management program for 16 District

Managers

Developed new dealer prospect program that ranked number one in dealer

activation

Instituted new dealer training and watch list program that resulted in

a 36% increase in loan volume

Certified Six Sigma Black Belt projects in loan approval process,

repossession sales process and "Funancing" revolving loan programs

which resulted in over $3 million dollars in increased revenue and

cost savings

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