Sales Manager

SCOTT R. MARMER

732-***-**** *******@***.***

SENIOR EXECUTIVE

SALES STRATEGIC LEADER

Performance driven executive with vision, energy, organizational skills and a proven track record of increasing sales

volume for existing accounts and generating new business. Exceptional knowledge of all critical aspects of managing

the sales cycle, accelerating revenue growth and ensuring market optimization. Inspirational leader that creates a

positive sense of urgency, develops self-motivated teams and holds self and others accountable to deliver measurable

results. Consistently drives profitability and exceeds organizational objectives through extensive retail partnerships,

innovative product development, and entrepreneurial initiatives. Demonstrated success in managing

P & L for an $80 Million wholesale business while maximizing revenues and margins.

AREAS OF EXPERTISE

Budgeting & Forecasting Merchandising & Planning Markdown Profitability Marketing Strategies

Gross Margin Analysis Customer Relations Strategic Planning New Business Initiatives

Cross Functional Team Leadership Revenue & Profit Growth Multi-Channel Distribution

PROFESSIONAL EXPERIENCE

DEAL BUSTERS, New York, NY 2011- Present

President

Specialized in connecting the retailer, jobber and wholesaler to strategic purchases that help the manufacturer sell

their seasonal merchandise, which ultimately provides the retailer with a great value.

Volume of business in excess of 10 Million in sales

Brands represented include; Land’s End, Maybelline, Timex, Joe Boxer, Aeropostale, Ed Hardy

Retail partners include; Marmaxx, Citi Trends, Family Dollar and Christmas Tree Shops

KIDS HEADQUARTERS, Division of Li & Fung USA, New York, NY 2000 - 2011

Senior Vice President of Sales - US Polo Assn., Avirex, And1, X-Games, Paul Frank (2010-2011)

Vice President of Sales (2000-2010)

Responsible for all aspects of the division including the management of an $80 Million sales budget, merchandise sku

planning, financial planning and profitability. Hired, trained and managed teams of 25 + direct reports which included

in house sales and planning teams in multiple offices and showrooms, in addition to production and design.

• Grew the US Polo Association business from $12M to $54M in sales volume

• Launched X-Games brand which generated $4million in sales for the division within 18 months

• Restructured and re-launched Paul Frank, Avirex and And1 brands by focusing the product offering of each

band, which resulted in a rapid increase of profit margins

• Cultivated and maintained “key” accounts including; JC Penny, Se ars, Stage, Peebles, AFFE and Burlington

• Developed a strong sales team by identifying leaders and best practices. Led, trained and coached team in

selling, negotiating and presentation; strategized staffing needs across categories and brands

• Maximized revenue by focusing on new business sales, restructuring and re launching existing brands and

implementing a markdown profitability strategy

• Aligned design, merchandising, and sales to create an annual calendar based on target dates, provided

product direction based on customer needs, and maintained controlled development

• Provided overall direction for all activities related to the development of sales objectiv es and strategies Ensured

execution and achieved sales targets

• Created and implemented budget & strategy plans, analyzing sales, product margins, staffing costs and

operating expenses

• Liaison between the Licensor and Licensee to maintain product integrit y as well as all business plans

• Set short & long-term sales goals and evaluated effectiveness of sales programs, proposed changes for future

GRAND KNITTING MILLS, New York, NY 1992-2000

National Sales Manager

LITTLE TOPSY’S, INC., New York, NY 1985-1992

National Sales Manager

LONDON FOG OUTERWEAR, New York, NY 1983-1985

Account Executive

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