Manager Sales

D AV I D A . E V E LY N

**.******@****.** 403-***-****

SENIOR MANAGEMENT PROFILE

Progressive • Strategic • Decisive Leadership

An astute management professional, with highly effective communication skills to lead multi-functional and cross cultural

teams. Additionally, a keen sense for creating compelling sales, business and operating strategies which lead to tangible

revenue and profitable growth.

QUALIFICATIONS:

Effective at cultivating and maintaining key internal and external relationships

Financial knowledge and P & L management for multi-million dollar manufacturing enterprises

Experienced mentoring high-performance in Safety, Service, Sales, Quality and Customer Care

18 year track record of leading strategic initiatives for sustained growth and profitability

Strong Communication and Leadership skills, at all organizational levels

EXECUTIVE HIGHLIGHTS

General Manager, Prairies: Enhanced customer value and appreciation with engagement in quality, safety and service

excellence, to lead the market in share growth and customer satisfaction. Contributed seven years of record revenue

(220%) and profitability (400%)

General Manager, Western Region: Empowered a diverse team to deliver five consecutive years of record revenue and

profits (40% and 200% increases, respectively). Out-performed group matrices in sales, unit production, efficiencies,

safety, quality and cost

CAREER CHRONOLOGY

1

2

Director - Corporate Development, EQUIPSYS LLC, Houston Present

3

A successful start-up, specialized in the development of engineering design software solutions for the oil & gas industry

Executed the launch of a new software solution in North America; through international development

Leading marketing and sales initiatives with Engineering Firms and Energy Producers

Managing all contract and pricing negotiations for license agreements/distributors

Establishing the framework for a global distribution agreement with multiple vendors

1

Operations Manager, BRUNEL COMMERCIAL INTERIORS, Calgary September 2012-

2

2013

A premier custom commercial millwork manufacturer and installer, established 1964

3

Progressive strategy development and operational planning

Collaborated with the owner to establish new sales and marketing initiatives

Implemented an operations structure to champion change : developed KPIs for all departments to align the

Operations team for increased profitability and culture accountability

General Manager, CANADIAN LINEN, Edmonton May-September

2012

Largest commercial linen operating division in North America serving Northern Alberta, established 1891

Led the Management Team for Edmonton, two depots (Grand Prairie & Fort McMurray) with 200 employees

servicing a customer base of 8,600 (revenue of $30 million)

Developed justification for expenditures to resolve operating issues, rapidly improving the bottom-line

Established performance objectives and engaged employees to focus on safety, quality and service excellence

DAVID A. EVELYN

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**.******@****.** 403-***-****

CAREER CHRONOLOGY

Consultant, STRATEGIC SERVICES, Toronto 2008-2012

4

Business Development/Marketing/Sales Consulting

Facilitated the Strategic Plan and development of the business structure for expansion into new market sectors

Implemented an improved order fulfillment process to simplify product design, costing, pricing and ultimately

improved customer service. Researched potential new market sectors for future growth (Textile Manufacturer,

Saskatoon)

Performed market research and analysis to assess the feasibility of entry into the Canadian market. Introduced the

strategic and tactical options for quick access and certification (US EMR Health Software provider)

General Manager, Western Region, SIMMONS CANADA INC. (SCI), Calgary 2003-2007

Premium Brand mattress manufacturer and distributor, established 1891

Corporate responsibility for two western manufacturing operations (Calgary & Vancouver); reporting to the CEO

Served as a member of the Canadian Leadership Team with responsibility for Profit & Loss, Sales and operating

strategy for the Western Region (Manitoba to British Columbia), revenue in excess of $ 40 million

Restructured the Vancouver division and restored it to profitability (x10 over 3 years)

Tailored the order fulfillment process from distribution, through manufacturing and production scheduling, to

reduce work in process (WIP), reduce freight and achieve 100% customer commitments

Innovated the integration strategy for unifying the Western Region under one management team completed the

integration project in six months (revenues grew 40% over 3 years and profits by 200%)

Provided leadership and direction (10 Direct Reports/180 employees): focused primarily on service excellence, a

positive and productive environment, safety, quality and recognition of positive results

Re-established the “Beautyrest” Brand as the premium product; achieved unprecedented market share

growth and unit sales increases with every major retailer; guaranteed Just In Time (JIT) delivery

Achieved COR Safety Certification for the Calgary Division and WCB credits of $250k

Awarded the President’s Shield and the Operations Challenge Cup, five consecutive years

for the most successful and progressive region

General Manager, Prairies, SIMMONS CANADA INC., Calgary 2001

Recruited to manage critical and time sensitive organizational restructuring and expansion

Restored customer confidence in 6 months, achieving 98% on time delivery across the Prairies

Lowest cost operation in Canada with LEAN manufacturing work cells

National Sales Manager, NOSE CREEK FOREST PRODUCTS, Calgary

Custom wood window/door component manufacturer

General Manager, Prairies, INDALEX ALUMINUM, Calgary

Manufacturer of custom extruded aluminum profiles: fabrication, finishing and anodizing

Awarded “The Award of Excellence”, six consecutive years for superior results (revenue of $23 million)

E D U C AT I O N & P R O F E S S I O N A L DEVELOPMENT

RYERSON UNIVERSITY, Ont. - Electrical Power Technology

UNIVERSITY of CALGARY, AB - Professional Management Certificate

SIMMONS U.S./UNIVERSITY of MICHIGAN - Lean Manufacturing & 5 S’s of Kaizen

MHSA – COR Health & Safety

ISO9002 quality systems

Forest Stewardship Counsel

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