Sales Manager
Resume:
Rhona J. Schiffres
Kingston, NY 12401
*******@*******.***
Dynamic,energetic and ambitious business professional looking to use marketing and
sales skills to help brand and grow a product portfolio.
Experience:
Shawangunk Journal, Ellenville, NY 2014
Marketing and Sales Specialist
Grew newspaper size by selling print advertisings, to a 3000 circulation weekly paper
Cold called area business’s within the Shawangunk Mountain area
Grew paper by 4 pages within the first month
Able to win back former customers
Sole sales specialist
Member of Ulster County Chamber of Commerce
WGNY, New Windsor,NY
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Account Manager 2012 2014
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Grew radio market share in a newly established territory, bringing a new demographic
and format of radio for business’s in Ulster County.
Cold called area business’s for advertising revenue
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Grew market share double of local competition
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Won sales award for most sales sponsorships.
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Worked with Ulster County Tourism to be their sole radio advertiser. Member of
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K.U.B.A and Ulster Chamber of Commerce.
Took lead on organizing Chamber Mixer for 350+
Challah on the Hudson, Kingston, NY
Marketing/Sales Manager and Baker Established 2011
Created a new business opportunity utilizing prior sales and marketing skills. Developed and
researched cooking skills bringing to the Ulster County area a home made challah and bread
goods with all natural ingredients, no preservatives.
Marketed to local business, through word of mouth and cold calling.
Recent catering order for 100th birthday bash.
Sole challah provider for Congregation Ahavath Israel, Kingston, for all meals.
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Kellogg Inc., Battle Creek, MI
Territory Manager 2009 2011
Increased sales for chain account stores in snack products to raise gross margin on advertised
items.
Consistently held the top 5% of district sales monthly.
Promoted and merchandised additional floor displays to increase sales.
Actively led the region by being in the top 10% every month and quarter.
AstraZeneca Pharmaceuticals, Wilmington, DE
Cardiovascular Sales Specialist 2003 2008
Increased market share of cardiovascular, proton pump inhibitors asthma and allergy medicine.
Educated specialists, internists, family practitioners and pediatricians and their office staffs on products
and patient education.
Ranked top 15% for Nexium market share growth
Circle of Excellence Award
Key member in adding Crestor and Nexium to MVP formulary in local hospitals
Maintained territory responsibilities while working as Field Sales Trainer, training new sales
specialists and specialists who needed extra sales training in selling field
Received travel award, ranked top 5% for Crestor growth in Business Center
Won Acceleration Across the Nation contest for Crestor growth
Achieved first place Amazing Regional Race Contest for Crestor growth
Awarded Regional Car Upgrade Award for ranking in the top 10% for all products
Received Reach for the Gold Contest, Crestor
Forest Laboratories, St. Louis, MO:
Professional Sales Representative, District Trainer 1998 2003
Increased sales promoting CNS and cardiovascular medicine. Consulted with cardiologists,
psychiatrists, neurologists, pulmonologists and primary care physicians.
Developed relationships with key opinion leaders within territory to utilize their knowledge
at educational programs.
Key leader in adding Lexapro to local hospital formulary.
Awarded Divisional Sales Representative of the Quarter, Q4/2000 Q2/2001
Ranked 8th in company for Aerobid sales,
Finalist for Northeast Rookie of the Year 1999
Assisted manager in the role of Field Trainer while continuing to cover territory
responsibilities. Provided ongoing training and assistance to new hires and struggling
representatives at the request of management.
Launched Celexa, Lexapro and Benicar in an action packed competitive mode, directly
selling against competition.
SKILLS:
Proficient in Microsoft Word, Power Point and Excel, Public speaking
10 EDUCATION:
BS, Business and Distributive Education, State University of New York College at Buffalo
COMMUNITY SERVICE:
Team captain, Relay for Life cancer fundraiser
Organizer of volunteer efforts at local soup kitchen
Organizer for Chamber Mixer
VP of Synagogue
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