Marketing Manager
Resume:
ASHLEY DUVAL
WHITBY, ONTARIO
L1N 9S8
***********@*******.***
PROFILE
Accomplished Advertising and Marketing Professional with a dynamic career leading multi-million
dollar campaigns. Recognized for strengthening organizations to compete in competitive markets both
directly and through strong leadership of dynamic teams. Record for delivering innovative marketing
concepts and strategies with proven results. Core strengths include:
Marketing & Advertising Strategies Project & Event Management
Team Building & Leadership Advanced Presentations
Training & Quality Assurance Client Relations
Budget Management Account Development
Professional Achievement:
LASIK MD Marketing Employee of the Year, 2005
CAREER PATH
Director of Marketing – Advertising and Media, LASIK MD, Montreal, QC, Apr 2005 – Dec 2007
Successfully oversaw multi-million dollar marketing and advertising budget for LASIK MD’s 13
locations across Canada and two locations in the US
Initiated, developed, and executed advertising and media marketing plans for all clinics and locations
(print, radio, TV, and POS)
Steered, managed and mentored a strong marketing team while overseeing day-to-day operations;
upheld company product standards and guidelines by training team in strategy, mission, and direction
Effectively promoted the company and drove business gains by ensuring innovative, quality marketing
and advertising materials and launching creative marketing campaigns
Account Manager, Zoum Armada Advertising Agency, Montreal, QC, Apr 2002 – Apr 2005
Built trust and rapport with high-profile clients, including Imperial Tobacco, GP F1 Formula 1, The
Gazette, GlaxoSmithKline, while managing their marketing and advertising needs
Drove customer satisfaction and loyalty by ensuring clients’ needs were met; increased client
business by conceptualizing and designing targeted marketing strategies and materials
Ensured timelines were met, budgets were maintained, and high-quality output while overseeing daily
marketing, media, advertising, and production activities
Remained current by continually implementing new strategies and campaigns tailored to each client
ASHLEY DUVAL PAGE
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Maintained full accountability for special event coordination (including retail and high-fashion events),
communications, and press releases
Special Events Coordinator, Montreal Alouettes Football Club, Montreal, QC, May 1998 – Aug 2001
Spearheaded special events as well as pre-game, half-time and post-game events during regular
season 10 home games and playoff games
Oversaw logistics, budget, and on-site coordination to ensure successful execution of each event
Demonstrated strong problem-solving abilities while efficiently circumventing, troubleshooting, and
resolving any issues or situations
Increased fan loyalty and enthusiasm by creating new and exciting events or shows
Built strong business relationships while collaborating with clients and sponsors requesting in-stadium
activities
Maintained open-communication with relevant departments while coordinating the execution of
events
EDUCATION
Bachelor of Arts, Bishop’s University, Lennoxville, QC, 2002
Major: Political Science, Minor: Business Marketing
COMMUNITY LEADERSHIP
QUIF All-Star (Women’s Rugby), 2001 – 2002
Bishop's University Rookie of the Year (Women’s Rugby), 2000 – 2001
LANGUAGES
Fluent in English and French
Basic Spanish and German
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