Vice President of Sales

Vice President of Sales Sales Director

Goal-focused, detail-oriented, and seasoned professional with more than 18

years of extensive leadership expertise in all aspects of sales and

business management. Recognized for unrivaled work ethic, business acumen,

entrepreneurial instincts, and exemplary ability to drive results beyond

goals and expectations. Known for analytical problem-solving and critical

thinking aptitudes to formulate strategic solutions, resolve complex

situations, and improve efficiency and productivity. Armed with articulate

communication, negotiation, and interpersonal skills in building positive

and long-term business partnerships with professionals of all levels and

high net worth clients. Proven track record consistently qualifying for the

President's Club reward program.

Areas of Expertise

Sales and Marketing ~ Client Relations and Customer Service ~ Personnel

Management and Development

Cross-functional Team Leaderships and Collaboration ~ Operations Management

~ Process Improvement Strategies

Market Analysis ~ Leads Generation ~ Territory Management

Professional Experience

Coca-Cola ( San Jose, CA

Manager, Market Development 2014-Present

Employ sales and marketing knowledge in formulating innovative marketing

approaches to promote products and services and boost corporate revenue.

Closely observe existing market trends, product innovations, and

competitor products, prices, and sales to develop strategies and

solutions to ensure existing products and services are competitive and in

line with current market trends.

Key Highlights:

. Collaborated with a dynamic team to expand the region exceeding goals

by more than 9% in 2014 and surpassing customer growth expectations

. Devoted efforts to enable the team to gain distinction by Ranking #1

in two major sales competitions in 2014: Innovative Product

Distribution Growth and Customer Base Growth

. Championed introduction of business process improvement and quality

measurements, attaining a 3.5% increase in gross profit

Ricky Delisle State Farm ( Gilroy, CA

Owner Insurance Agent 2011-2014

Provided strategic leadership to daily operations, including oversight of

sales contractors and employees, profit and loss, and office operations.

Recruited, trained, and motivated sales personnel emphasizing individual

and group goals to enable them to meet their personal goals and overall

agency goals. Initiated strategic marketing operations through social

media, active community involvement, events, and local networking groups.

Collaborated with various high profile clients and business owners to

provide protection strategies and solutions for their investment and

retirement portfolios.

Key Highlights:

. Led a highly motivated sales team consistently achieving "Top Ranked

Agency of the Month" in home, auto, life, health sales, bank or mutual

fund sales in the region

. Successfully grew sales and management teams from the ground up

creating a client base of more than 300 households and approximately

$1 million in annual premium within the first 18 months

. Developed and implemented company systems ranging from marketing

initiatives to a methodical sales process to directly interface with

clients identifying their needs and goals

Lifestyle Marketing ( Morgan Hill, CA

Vice President of Sales, Northern California 2004-2011

Projected quarterly revenues for various suppliers. Lead and communicated

best practices and successful sales techniques with the team and the

entire organization. Keenly analyzed metrics and business interactions to

develop and provide new product solutions to improve sales within

individual businesses. Travel to China and Vietnam to inspect

manufacturing facilities and quality standards.

Key Highlights:

. Motivated sales teams increasing transactions by more than $2 million

annually and multiplying the customer base by 200%

. Orchestrated acquisition of new suppliers through collaboration with

buyers from regional and national retailers and e-tailers such as

Walmart.com, Fry's Electronics, Costco, Amazon.com, and Z-Gallerie

. Averted $500,000 in potential bad debt by implementing an early-

warning, fraud detection risk management system

Earlier Career

The Brix Group ( Campbell, CA

Key Account Manager

T-Mobile USA ( Concord, CA

Business-to-Business (B2B) Territory Manager

Nextel Inc. ( Walnut Creek, CA

Business-to-Business (B2B) Account Executive

Hello Direct, Inc. ( San Jose, CA

Corporate Account Executive

Professional Development

Peak Potentials: Guerrilla Business School & Millionaire Mind Intensive

Mortgage Lending Principles and Practices: Loan Officer School

Insurance and Financial Services: Sandi Kruise and QLS

Professional Selling Skills: Referral Marketing, Retention, and Customer

Service Training

Credentials

Property and Casualty License: State of California

Life Insurance License: State of California

Health Insurance License: State of California

Long-Term Care License: State of California

Notary Public: State of California

FINRA Investment Company Products/Variable Contracts Representative (Series

6) License

FINRA Uniform Securities Agent State Law Exam (Series 63) License

Community Involvement

Youth Leader, St. Catherine Youth Programs

Pastoral Council Member, St. Catherine Church

Baseball Coach, MH Pony Baseball

Soccer Coach, OVYSL

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