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Sales Manager

Location:
New City, NY
Posted:
April 23, 2015

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Resume:

KEVIN S. COWEN

~ Expert in Building Dynamic Teams . Leader in Managing High-Volume Sales

Operations . Specialist in Boosting Profits ~

*** *** ***** *** . *** City, NY 10956 . 845-***-**** .

**********@*****.***

Award-winning, results-focused leader specializing in driving business

growth, building solid teams, creating strategic marketing plans, providing

world-class client relations, and cultivating a strong brand image with

superior quality. Out-of-the-box thinker offering up-to-date knowledge of

innovative products, industry trends, and consumer needs, while supporting

and solving clients' objectives.

PROFILE OF SUMMARY

Senior Director, Business Development

Neverblue, Inc. 1/2014-Present

. Consulted with advertisers and offered solutions in driving leads, sales,

and branding via web and mobile.

. Acquired more direct relationships with advertisers than others in

organization

. Represented company in trade shows and exclusive roundtable discussions

Key Accomplishments

V Established new relationships with advertisers as well as publishers

V Surpassed company advertiser acquisition goals

V Clients include Hallmark, Draftkings, Match.com, and Getaroom

Vice President, US Sales & Business Development

MassiveImpact 2/2012-1/2014

. Responsible for sales and implementation of MassiveImpact's mobile

services to businesses in US and Canada.

. Represent MassiveImpact at tradeshows and media requests

. Managed additional staff both in US and Israel.

Key Accomplishments

V Increased US distribution, driving new business in app downloads as

well as lead generation. Increased revenues and profits in US and

Canada. Successfully launched MI into travel vertical.

V Clients include Kabam, Acute Games, and Hotels.com

Strategic Sales Director

Pepperjam, Inc (An Ebay Company) 10/2010 -2/2012

. Consulted with enterprise and smaller businesses in offering mobile and

web acquisition solutions

. Utilize broad industry knowledge and dynamic business acumen to maximize

long-term relationships between online merchants and publishers via a

transparent network, for a key leader in online performance marketing and

technology.

. Provide innovative tools and analytics to optimize complex performance

marketing channel.

Key Accomplishments

V Increased revenue by implementing new business strategies and

establishing new sales verticals to enhance company reach, along with

leading targeted acquisition efforts on Cost Per Action(CPA) / CPL

initiatives for the company and actively recruiting new sales

publishers focused on forward-thinking CPA / CPL campaigns

V

Senior Advertising Sales Manager

Epic Advertising 5/2008 -10/ 2010

. Spearheaded $25 million in revenue and $5 million in profits throughout

tenure for this global performance marketing company.

. Coordinated efforts among management teams and direct reports. In

addition, trained and mentored new sales team members, which was

instrumental in achieving consistent monthly revenue increases.

Key Accomplishments

V Increased sales from $0 to $1 million+ monthly, along with continually

outperforming companywide peers.

V Liaised among iMarketing, QuoteWizard, Jenny Craig, Zoosk, and Ashley

Madison clients.

V Recognized as "Top Performing Salesperson" for 2009 and 2010.

Director of Business Development

Traffix, Inc. (Atrinsic) 1/2006 - 5/2008

. Expertly analyzed, identified, prospected, and sold all Traffix services

encompassing state-of-the-art search engine marketing, lead generation,

co-registration opportunities, and mobile solutions to maximize overall

bottom-line results.

Key Accomplishments

V Secured $300,000+ monthly in billed revenues by proactively

introducing new business opportunities for such high-profile clientele

as Club Mom, People Media, LifeLock, and eHarmony.

Client Development Manager

LinkShare Corporation 3/2001 - 1/2006

. Built and sustained profitable operations by developing and penetrating

new sales territories to consistently meet and / or exceed corporate

sales targets, along with researching, identifying, targeting,

prospecting, and selling new programs.

Key Accomplishments

V Generated $5.1 million in contract revenues, including effectively

selling new affiliate marketing program contacts to key decision-

makers within Fortune 1000 organizations to achieve a 200% growth in

client base.

V Worked with clients such as Bell Canada, Bombay Company, Corel, La

Quinta Hotels, and Roots Canada.

Director of Sales (2000 - 2001) . Sales Manager (1999 - 2000)

Allegiance Telecom, Inc. 1/1999 - 3/2001

. Recruited to motivate and turn around an under-performing sales team

through the implementation of effective sales training and protocols to

support managing clients such as DKNY and Diesel Jeans.

Key Accomplishments

V Launched and managed a high-volume White Plains office producing 200+

new client contracts monthly.

V Drove new account acquisitions and sales revenue growth among a

previously under-performing team by 400% within a one-year period to

achieve status as the #1 producing sales team nationwide.

V Achieved promotion to launch operations of a secondary sales office

which encompassed recruiting, training, and managing a 20-member team

and overseeing a $1-million budget.

Senior Sales Manager

USN Communications 5/1994 - 1/1999

. Exceeded companywide goals through solutions-focused leadership of New

York City- and Westchester-based sales teams, including spearheading

successful, large-scale identification and contracting of new client

accounts, as well as coordinating account efforts among client such as

Oppenheimer Securities, Multiple Sclerosis Society, and 21 Club.

Key Accomplishments

V Recognized for job performance excellence as a three-time companywide

"Top Selling Manager," along with attaining prestigious selection as a

"President's Club" participant for exemplary sales management.

~ Additional Sales / Account Representative Roles Held Prior to 1994

~Available Upon Request

EDUCATION

Bachelor of Arts in English State University of New York at Binghamton



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