H
arold D. Baum
**** **** **** ****** ********, New York 11229
718-***-**** 917-***-**** ( ***********@***.***
DIRECTOR OF SALES
Adept as a consensus manager leveraging organizational and products
strengths to best meet the needs of clients in a fiscally productive
manner. A consistent history of accomplishments in consumer products
production and sales management, exhibiting a high degree of success
developing and maintaining direct account businesses. Willingness to travel
led to successful executive level marketing and service delivery campaigns
in corporate environments where sustainable growth and critical client
relationships were paramount.
Sales Management - Internal and External Sales Force
Sales 2.0 - Sales 3.0
Direct Sales & Broker Management
Marketing & Advertising Strategy
Product Management
Innovative Product Development
PROCUREMENT - SUPPLY CHAIN MANAGEMENT - LOGISTICS EXPERT
KNOWLEDGE OF CUSTOMS REGULATIONS, TARIFFS:
FEDERAL REGULATIONS (19 CFR CUSTOMS DUTIES), THE EXPORT
ADMINISTRATION REGULATIONS (EAR),
WORLD TRADE ORGANIZATION (WTO), NAFTA, ANTI-BOYCOTT AND
OFFICE OF FOREIGN ASSETS (OFAC) REGULATIONS.
MASTER IMPORT AND EXPORT OPERATIONS
UNITED STATES / SOUTH AMERICA / EUROPE / ASIA / RUSSIA
BUDGETS, COSTS, REVENUE GENERATION
PROFIT & LOSS RESPONSIBILITY
Strategic Planning
Project Management
Contract Negotiations
Freight forwarding, documentation, management
CHANGE IMPLEMENTATION
TRAINING AND MANAGEMENT, TEAM BUILDER &
OPTIMIZATION
MULTI -WAREHOUSING
SCHEDULING, TRAFFIC, DISTRIBUTION
START-UP . TURNAROUND . 100% GROWTH ENVIRONMENT
ORGANIZATIONAL EFFECTIVENESS
CUSTOMER/VENDOR RELATIONSHIP MANAGEMENT
PERFORMANCE IMPROVEMENT
MARKETING MANAGEMENT CAMPAIGNS .
MEDIA COPYRIGHT AND PROMOTIONS(TV, RADIO, PRINT, INTERNET)
HIGH IMPACT PRESENTATIONS/TEAM BUILDING & LEADERSHIP BRAND
AWARENESS
Business Development and Management
Product Introduction & Management
PROFESSIONAL EXPERIENCE
Dyna Tabs, LLC., New York
2006 - Present
Director of Sales
$76Mil Start-up company manufacturing and distributing
consumer products, in the USA as well as internationally.
. Personally responsible for annual sales of $32,500 million
. Increase sales by 23% YOY 2006 - 2007.
. Recruit, train, and supervise sales and support staff of 40
. By way of evaluations, mentor sales associates to achieve higher
close sale rates.
. Communicate exciting programs to the sales representatives and
retailers monthly and quarterly.
. Field presentations to and with the sales associates to
independent retailers at events, workshops,
trade shows and using internet virtual media, webinars for
broader opportunities driving sales market share by
way of business trend analysis
. Develop and execute promotional programs by region
. Marketing campaigns, strategies and solutions that generates 7
and 8 figure revenue growth
. Forge relationships with the retailer groups and supporting sales
associates
. Responsible for new promotions launches and planograms
. Expand product portfolio from startup to 58 products.
. Recognized with numerous industry awards Convenience Store
Petroleum Innovative products awards in
2006, 2007, 2008 & Best of Brooklyn Manufacturing award 2008 and
2009.
. Develop supply chain network with distributors throughout the US,
Canada, Eastern Europe, and S.E. Asia.
. Packaging and sales material development
. Compose S.O.P. and S.S.O.P. in compliance to FDA regulations for
the US and similar for overseas
government regulatory agencies.
. Establish multiple warehouses in New York, L.A., Toronto,
Malaysia, China, and Europe resulting in low cost
operations and fast distribution.
. Analyze product packaging and implement packaging design to
maximize shipping carton volume and weight
reducing freight expense by 96%.
. Product launch, responsible for P & L for marketing, promotion
and sales
. Forge many strong relationships in the retail/wholesale channel
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H
arold D. Baum
1933 East 12th Street Brooklyn, New York 11229
718-***-**** 917-***-**** ( ***********@***.***
Almar Sales Company, New York
2005 -2006
Consultant - Performance Improvement Logistics Management -
International Logistics Director
Manufacturer with sales of $125mil to
retailers & importers.
. Feedback analysis on operational administration resulting in
organizational changes towards sound business
decisions towards corporate strategies.
Controlling company budget and performance versus established
objectivities and targets.
Resolve supply issues and monitor timely delivery of products ensuring
uninterrupted delivery - meeting the
goal of 100% order fill rate.
Completely overhaul the supply chain operations.
. Compose S.O.P. Manual for the entire company.
. Train all personnel in their job functions and to manage multiple
projects simultaneously resulting with proper
shipments to all retailers, without any chargeback penalties.
. Effectively negotiate ground freight costs to levels of less than 15
cents a pound.
. Air and ocean freight rates renegotiated to well below industry rates.
. Create sea/air/land transportation program, reducing transit time 35%.
. Establish in-house import / export procedures and documentation
methods reducing expenses 55%.
. Feedback analysis on operational administration resulting in
organizational changes towards sound business
decisions towards corporate strategies.
Saab Management - Hometex Llc, New York
2004
Consultant -Product Manager
Start up operation.
. Develop three-dimensional business plans and budgets including
branding, marketing,
advertising, new product design, warehousing, and
distribution.
GINA GROUP, New York
2001 - 2004
Logistics -Supply Chain Director - International Sales Development and
Logistics Compliance Director
Comprises of various divisions of hosiery and accessories
manufacturing operations in China and Mexico.
Sales of excess $150mil to retailers and discounters
throughout the U.S.
. Transition a major change initiative, re-organizing the
operational and sales infrastructure - combining
resources, staff, and processes to achieve projected cost,
revenue, and profitability goals into
a successful multi-national manufacturer/importer.
. Develop an organic growth strategy increasing distribution by
45%.
. Continuously outperformed objectives.
. Focused internal and external service teams on a dedicated
customer relationship strategy improving
existing customer revenues in excess of $9 million per year.
. Direct a 24-member cross-functional team responsible for
distribution, sales, and production.
. Controlling company budget and performance versus established
objectivities and targets
. Reduce seasonal markdowns level to 1% per year, resulting with
increasing buying ability by 30%.
. Implement off-site distribution at various points in the U.S.
and Canada of entry reducing costs by 30%
moreover, attaining on-time delivery in accordance to the
routing guide procedures of the customers.
. Successfully re-negotiate logistics overhead, reducing costs
from $14.97 to $0.87 per carton.
. Create sea/air/ground transportation program to reduce transit
time by 35%, saving $2 million in logistics
. Introduce Just-In-Time inventory practices saving $180k.
. Managing all core functions within a business.
BAUM INTERNATIONAL, INC., New York
1990 - 2001
Director of Sales
A contract private label manufacturer of consumer products
including RX and OTC. international sales and
procurement for importers, wholesalers, distributors,
retailers, factories and incentive accounts in the U.S.,
Canada, Mexico, South America, Eastern Europe and Asia.
. Change the pattern of procurement by innovating new
distribution channel in the U.S. and abroad.
. Building, leading and developing company team related to market
expansion
. Ensuring proper local implementation of company practices and
policies.
. Control purchasing and sales strategy,
. Needs Fulfillment/Integrated Sales and Marketing Plans/Product
Line Development/ Strategic
. Full budgetary and P&L accountability, achieving consistent
savings of 40% to 80% yearly.
. Excel cost management through persuasive negotiation for the
supply chain focusing on timely
competitive bidding, performing value analysis to deliver the
lowest possible total delivered cost..
. Commended for 100% adherence to buyers' routing guidelines,
year after year without any chargeback.
Education
Master of Business Administration Bachelors of Science
Concentration -Business Administration & Marketing
Concentration - Economics & Business Administration
Fordham University, New York, NY
Brooklyn College, CUNY, Brooklyn, NY
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