Customer Service Social Media
Resume:
Contact Me
Patricia Anne Ross
acp6yn@r.postjobfree.com
Travis Credit Union
Marketing E-Channel Administrator (May 2013-Present)
Phone
» Manage annual E-Mail marketing campaign calendar 707-***-****
» Create and send all e-mail campaigns via Exact Target and create monthly
reports on campaign results.
» Manage Google AdWords CPC program
linkedin.com/in/pattyanneross
» Analyze and create reports of online activity via Google Analytics
» Analyze SEO and web mentions via MOZ.com
» Handle social media engagement for Facebook, Twitter, Instagram and
Skills & Technology
Pinterest.
» Monitor social media engagement via Radian6, Hootsuite and Moz.com
» Designed and implemented new member e-mail onboarding program Office Basics:
resulting in more new members signing up for online banking, mobile apps,
Microsoft Office Suite
mobile deposits and e-alerts.
Adobe Acrobat
Adobe Photoshop
Virtually For You PC & Apple OS
Self-Employed-Online Marketing Services (July 2006-Present)
Social Media:
*See Below For List of Past and Present Clients
» Handled clients’ social media accounts. Increased engagement and Twitter
followers by creating social media calendars and creating content.
Eventbrite
» Processed wine clubs including customer support, credit card processing,
shipment and inventory logistics, club development. Improved wine club
YouTube
member pre club shipment communications resulting in less attrition due
Google+
to outdated payment information.
» Created and maintained E-Mail Marketing Campaign Calendars
» Created and sent e-mail campaigns via various email platforms. Created E-
GroSocial (Promotions Platform)
Mail Campaign reports.
» Maintained websites. Update page content, inventory updates, event ShortStack (Promotions Platform)
updates, search engine optimization. Facebook Power Editor
» Analyze website traffic via Google Analytics Radian6 (Social Media Listening Tool)
» Seek out new online business opportunities such as affiliate programs, co-
HootSuite
marketing websites and email/website advertising.
Tweetdeck
WordPress Blog/Ecommerce
California Delicious (Givens & Co)
E-Mail/Online/SEO/SEM:
Marketing Manager (September 2012-February 2013)
Vertical Response
» Handled social media programs (Facebook, Twitter, Pinterest and Blog)
Constant Contact
» Managed SEO Vendor for holiday Google AdWords campaign
Campaign Send
» Managed Amazon Shop and Fulfillment by Amazon programs
Mail Chimp
» Maintained consumer website using Magento CRM platform
Digital Mailer
» Created and uploaded data feeds to various shopping engines and catalog
Exact Target
apps such as Shopzilla, Google Shopping, Nextag, Rakutan, Catalog Spree
Survey Monkey
and Coffee Table
» Revived and managed affiliate program using ShareASale platform Wufoo Surveys
» Assisted with corporate and partner orders and customer service via email LinkShare (Affiliate Marketing)
and phone during holiday rush ShareASale (Affiliate Marketing)
» Update Call Center staff with product changes or promotions. Google Analytics
Google AdWords
Moz SEO Analytics
SalesForce
BaseCamp (Project Management)
Magento
Inertia Beverage Group (now WineDirect)
Dreamweaver
Client Training, Technical Support, Business Development and Marketing Basic HTML Skills
(August 2004-July 2006)
» Trained winery clients on the company’s web based software (SaaS) via Wine Industry:
phone or in-person visits. Vin65
» Hired and trained new client account managers. Ewinery Solutions
» Developed and maintained online FAQ for software training purposes
NapaValley POS
» Handled all aspects of launch of winery websites, keeping clients on strict
Ship Compliant
launch timelines.
» Assisted IT staff to continually improve software program based on client
use and feedback. Education
» Handled customer technical support calls and emails on software and
training issues.
Santa Monica College 1985-
» Assisted wineries in developing online marketing strategies for their online
1987 Journalism Major
Direct to Consumer and Direct to Trade programs.
U.C.L.A. Extension 1994
Public Relations Certificate
*Virtually For You Client Portfolio-Major achievements
College of Marin 1994-1996
2006-2010-Chumeia Vineyards -chumeiavineyards.com
General Studies towards AA
2006-2007-Humanitas Wines- humanitaswines.com
Degree
2007-2012-Hahn Family Wines- hahnfamilywines.com
2007-2012- Ackerman Family Vineyards- ackermanfamilyvineyards.com
2009-2011-Highway 46 East Association- pasorobleswinerieseast.com
2009-2011-Aged Cabernet Trust-agedcabernet.com now out of business
2010-2011-Talbott Vineyards- talbottvineyards.com
2012-2013-Breathless Wines-breathlesswines.com
2012-2013-Highlands Winery-highlandswinery.com
2012-Present-Yountville Appellation Association-yountvillewines.com
2014-Present- Fast50s.com-www.fast50s.com
2015-Present-RacerGlovesUSA-www.racerglovesusa.com
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