Sales Customer Service

Eric Malmed, M.B.A.

Cell Phone: 631-***-**** E-Mail: acp2lu@r.postjobfree.com

QUALIFICATIONS

Creative communicator with the ability to lead a project team, set goals and milestones, and provide feedback on project status

Genuine, dynamic leader with top-notch marketing skills and a proven track record of increasing responsibility

A passion for excellence with a contagious enthusiasm; exceptionally quick learner with the ability to self-teach

Extremely proficient in all aspects of Microsoft Office, including an expert-level knowledge of Microsoft Excel and PowerPoint

Proficient in various aspects of the Adobe Creative Suite including InDesign, Illustrator, Photoshop, and Acrobat

PROFESSIONAL EXPERIENCE

First Data Corporation Melville, NY

Global Product Manager, First Data Global Leasing & Merchant Cash Advance October 2014–Present

Responsible for all marketing and product development activity surrounding First Data’s Leasing and Merchant Cash Advance product offerings in the United States, United Kingdom, Canada, Mexico, and Germany.

Accountable for a $200+ million product portfolio for a payments industry leader

Manage Leasing and Merchant Cash Advance marketing activity and initiatives including development of marketing collateral, tradeshow booth and materials, and promotion on First Data’s corporate website and other outlets

Launch and manage new products and third-party vendor relationships by developing and deploying direct marketing and telesales campaigns, supporting sales channels with collateral, and providing product information and training

Globally support Relationship Management and Business Development personnel to support Core, ISO Client, and Merchant activity

Oversee and govern project management initiatives by developing and implementing front- and back-end systems by working cross-functionally to establish, write, and implement requirements that drive efficiency and automation to support the business and its operational goals

Support the growth of domestic Merchant Cash Advance product by launching into new channels and supporting existing ones

Manage the creation and implementation of new front- and back-end platforms for new international markets

Develop product training materials and deliver channel-specific training courses

Coordinate User Acceptance Testing to ensure that all requirements have been developed successfully

Streamline product integration with upstream merchant boarding systems to ensure proper data is transmitted to back-end platforms

Key Accomplishments

Realized 72% YOY growth of First Data’s Merchant Cash Advance product in 2014

Guided First Data Global Leasing’s total product portfolio to 13% YOY EBITDA growth

Achieved record high of overall lease contract volume in the history of First Data Global Leasing in May 2015

Streamlined the development and testing processes and release schedule for systems releases

Worked with Relationship Managers to implement automated XML data feeds to and from ISO clients to automate lease submission process for some of our largest ISO clients

Reduced number of client complaints to Customer Service via a strategic Frequently Asked Questions document

Expanded Merchant Cash Advance product offering to serve new international markets such as Canada and the United Kingdom

Canon U.S.A., Inc. Melville, NY

Product Manager, Production Print Solutions

Canon imagePRESS Production & Proofing Color Digital Presses June 2013–September 2014

Canon varioPRINT DP/imagePRESS Monochrome & Color Digital Presses January 2012–May 2013

Canon imagePRESS Proofing Color Digital Presses September 2011–December 2012

Responsible for all marketing activity surrounding Canon’s color production digital presses

Accountable for managing and growing a $161 million product portfolio for a global Fortune 500 brand

Supported direct field and national account sales organizations and independent channel partners with collateral, case studies and other product and solutions related material to support their sales cycles

Managed all aspects of new product launches including, but not limited to, managing beta test sites, creating collateral, establishing pricing models, determining and communicating product positioning, developing sales tools and training material, and formulating strategic promotions to drive sales

Coordinated and lead cross-functional teams to execute product launch plans and ensure the product is brought to market in a timely fashion with all necessary tools and trainings

Created and executed tactical marketing and advertising plans for all trade shows and industry events

Designed and implemented tactical marketing plans, go-to-market strategies, and promotional programs

Developed and executed lead generation activities including multi-touch cross-media marketing campaigns

Created competitive knockout analyses and sales tools that allow Canon channel partners to contend in the marketplace

Directed creative agencies to develop designs used for print samples that showcase the strengths of Canon’s digital presses

Coordinated equipment leasing programs and promotions with Canon Financial Services

Managed relationships with 3rd party equipment and software vendors

Worked with Canon channel partners to create customer testimonial videos and case studies

Conducted market research to evaluate customer and market needs contributing to a more targeted product offering

Relayed market needs and conditions to manufacturers, Canon Inc. and OIP Venlo (formerly Océ), to help guide and influence future product development

Facilitated customization requests from Canon channel partners and customers by coordinating with Research & Development groups in Canon Inc. and OIP Venlo

Key Accomplishments

Guided the imagePRESS line to finish 2013 112% of plan and achieved 12% YOY growth versus 2012

Completed a 2013 rebranding/revival campaign of the imagePRESS C1+ to the imagePRESS C1+II

oProduct in the “decline” stage of its lifecycle went from achieving 60% of plan in June to finishing the year at 107% of plan and continued to grow in 2014, as well

Achieved record sales in December 2013 for the imagePRESS C7010VP/S product line

oImplemented a strategic financing promotion that helped achieve 198% of plan

Realized 30% YOY revenue growth in a declining 2012 market on all production product lines

Developed an internationally acclaimed and award winning sales tool to help promote Canon Production Print products (see Honors, Awards and Affiliations section below for details)

Launched a remanufactured imagePRESS C7000VPe model to serve as a green initiative and open a new revenue stream

Launched the imagePRESS C7011VP/S series and imagePRESS C800/C700/C60 series of production color digital presses to revamp the production print solutions product line

Hain Celestial Group, Inc. Lake Success, NY

Business Analyst August 2009–September 2011

Worked with CSR leads and management to develop reports for tracking performance of CSR’s and key accounts

Developed SQL queries and user-friendly reporting interfaces to manipulate and present data using PRISM, IBM iSeries, Microsoft Excel, and Visual Basic for Applications

Developed reports and procedures that helped keep the customer satisfaction department Sarbanes-Oxley compliant

Designed and ran on-demand reports using Excel macros to present sales figures for specific brand/item/account combinations to Business Managers and Customer Satisfaction Management

Played an integral part of making fact-based recommendations for category management

Key Accomplishments

Streamlined the company-wide and interdepartmental reporting by providing tools that allowed for quick, simplified access to complex data

Swarovski Crystal Lighting Plattsburgh, NY

Marketing Intern, Schonbek Chandeliers, Lamps, and Sconces August 2008–December 2008

Conducted market research and competitive benchmark analysis to assist with new product development and positioning

Assisted with portfolio rationalization to streamline and optimize Schonbek’s chandelier portfolio

Worked with product development and launch teams to derive product naming and messaging, communicate market needs and desires, and ensure proper pricing structure

Maintained portions of the Schonbek website to keep content up to date and ensure new products were added in a timely manner

EDUCATION

Hofstra University – Frank G. Zarb School of Business Hempstead, NY

Master of Business Administration in Marketing

3.75 GPA

State University of New York, Plattsburgh Plattsburgh, NY

Bachelor of Science in Marketing

Graduated with Cum Laude Honors

3.47 GPA

HONORS, AWARDS, & AFFILIATIONS

Winner of The Communicator of Excellence Award given by The Academy of Interactive and Visual Arts for work on an augmented reality sales tool for Canon Production Print products

Winner of a Bronze Summit Creative Award given by Summit International Awards for work on an augmented reality sales tool for Canon Production Print products

Winner of a Gold Ink 2013 Award in the Digital Printing, Marketing Collateral category for exemplary work in printed products

Member of the Beta Gamma Sigma International Business Honor Society

Member of the Alpha Mu Alpha Academic Marketing Honor Society at Plattsburgh and Hofstra

Awarded Faculty’s Excellence in Academics award at Plattsburgh State University

COMPUTER SKILLS

Adobe InDesign CS6 (advanced)

Microsoft PowerPoint (expert)

Microsoft Project (advanced)

Adobe Illustrator CS6 (advanced)

Microsoft Word (expert)

SAS Enterprise Guide (advanced)

Adobe Photoshop CS6 (advanced)

Microsoft Access (advanced)

Microsoft SharePoint (advanced)

Adobe Acrobat Pro XI (advanced)

Microsoft Outlook (expert)

SQL Querying (advanced)

Microsoft Excel (expert)

Microsoft Visio (advanced)

Visual Basic for Applications (advanced)

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