Terrie R. Notter

*** ****** *********

Sanford, Florida 32771

407-***-****

acp09y@r.postjobfree.com

www.linkedin.com/in/tnotter

Marketing Business Operations – Training

Summary

25+ years in Marketing and Operations “hands on” experience

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• Able to collaborate and brainstorm with “C” level professionals

• Generated comparative analysis to increase company’s market share

• Developed structure and Policies & Procedures for team to follow and comply

• Expert at establishing and maintaining positive brand identities

• Finance and Budget Management for Fortune 500 company

• Managerial and administrative skills, and adept at handling challenging and fast paced

environments

• Research, strategic planning, effective implementation, and delivery of goods and

services

• Analytical with capabilities to determine requirements, identify issues and develop

effective solutions

• Proficient at fostering cross functional and matrix oriented collaborations with

departments and staff

• Increased membership at alumni organization through effective marketing campaigns

• “Turned around” a magazine that was operating at $1M debt into $3M in profit

Education

Bachelor of Science in Psychology Bachelor of Science in Business

Bachelor of Science Legal Studies Management and Administration

University of Central Florida, Orlando, Florida Nova Southeastern University, Davie, Florida

12/2014 05/2001

Experience

Operations Consultant

Total Irrigation Technology & Solutions, Myrtle Beach, South Carolina 09/2013

Produced operations and service programs that provided quality customer service, improving on

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efficiencies and effectiveness

Developed structure and Policies & Procedures for branch operations including distribution,

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operations, customer service, and administration

Worked with leadership team to develop and implement strategic plans to increase market share

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Developed, administered and monitored strategic marketing plan

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Established system for tracking sales to ensure goals were being met

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University of Central Florida 2004 2013

Orlando, Florida

Director of Alumni Services and Operations 05/2009 08/2013

Created and directed Alumni Services office

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• Developed structure and Policies & Procedures for team to follow and comply

• Oversaw all aspects of operations, including services, budget, and Human Resources functions

• Liaison to UCF Alumni Association board and member of Financial,Strategic, and

Executive Committees

• Represented alumni association on UCF Foundation Board Financial Committee

• Conducted planning and analysis to establish strategic direction

• Collaborated in a cross functional structure to develop and implement plans by working with UCF

Board, university departments and the UCF Foundation community and staff

• Developed and managed budget and implemented measures to lower costs and increase efficiency

• Reviewed all expenditure and contracts for approval

• Created operations that provided quality customer service to alumni and other stakeholders, which

bolstered mission and effectiveness

• Trained and supervised department staff

Director of Marketing and Membership 01/2004 05/2009

Reported to Executive Director of Alumni Association

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Developed, administered and monitored strategic marketing plans

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Supervised the creation of all collateral material

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Created positive brand for alumni association

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Designed created and implemented aggressive year round marketing campaign

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Developed surveys, focus groups and other measurement “tools” to gauge customer satisfaction

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Analyzed economic conditions, business trends, and potential markets to aid in development of

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successful marketing programs

Director Marketing and Membership 03/2002 to 12/2003

Orlando Regional Chamber of Commerce, Orlando, Florida

Developed marketing tools for sales force to increase membership revenue

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Worked with Executive Vice President with special projects

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Increased retention through the development of member benefit programs

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Developed and maintained tracking system for sales and sales promotions

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Director of Marketing and Communications 1997 to 2002

Hughes Supply, Orlando, Florida

Oversaw all aspects of Marketing and Communications for a Fortune 500 company that

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Created and managed a sales/ marketing budget of $8M

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Worked with corporate executive leadership team to develop and implement strategic plans for sales

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and marketing program

Developed and maintained relationships with vendors, services and affiliates

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Generated comparative analysis to increase company’s market share

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Editor of 2 quarterly magazines which entailed planning, design, editorial, production, circulation,

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and managing more than $1M in annual advertising sales and tracking

Managed and coordinated communications with top manufacturing partners and suppliers

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Maintained account profiles and records on all primary service providers

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Recruited, trained and managed department personnel, both direct reports and support staff

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