Sales and Marketing Professional
Resume:
DONALD R. VAVRUS
Olmsted Falls, Ohio 44138
*******@***.***
www.linkedin.com/in/dvavrus
Home: 440-***-**** Mobile: 440-***-****
CAREER SUMMARY
Award-winning Marketing/Public Relations Executive specializing in
strategic planning, business development, community relations and
promotions. Expert in team-building and producing effective communications.
Demonstrated success with new project promotions, crisis communications and
projecting organization as community leader. Ability to achieve positive
results and exceptional public speaking and presentation skills.
Experienced in contract negotiations and establishing cooperative
partnerships with outside organizations. Strong leadership ability in
exceeding personal and company objectives.
SKILL SETS
. Team Leader - Directed/Managed 8 per sales team
. Business Development - Created/Directed 3 new departments to enhance
value to end user
. Marketing - Expert at indentifying and targeting customer base for
image/awareness/sales
. Sales - Experience in both D2C and B2B sales
. Computer Skills - Versed in MS Outlook, Word, Excel and PowerPoint
PROFESSIONAL EXPERIENCE
WIDE OPEN WEST, North Olmsted, Ohio
2013-2014
Right-Of-Entry Representative
Responsible for securing right-of-entry access agreements for multiple
dwelling complexes and private housing developments. Negotiate all aspects
of multi-year contracts including revenue-sharing proposals in order to
achieve favorable terms with property owner/management companies. Achieved
109% of budgeted goals for units under contract.
NORTH STAR MEMORIAL GROUP, North Olmsted, Ohio
2012-2013
Family Service Advisor
Direct sales representative responsible for selling both at-time-of-need
and pre-arranged cemetery property and services. Developed strategic
partnerships with area churches in assisting families at time of loss.
Responsibilities include cold-calling, telemarketing prospecting and
meeting/exceeding sales quota.
TIME WARNER CABLE, Cleveland, Ohio
2006-2011
Community Relations Manager
Served as community contact to promote TWC's philanthropic efforts to over
1,600 primary, secondary and high schools within our service area. Served
as media liaison to press when required. Promoted and supported several
community outreach programs to demonstrate TWC's commitment in being a good
corporate citizen.
. Coordinator of company's philanthropic initiative "Connect A Million
Minds" promoting science education to middle school students.
. Co-creator of "Kids Speak Out" voter awareness campaign in partnership
with WVIZ (PBS affiliate). Host of special "Kids Speak Out" aired on
WVIZ in April 2008.
. Produced and hosted several television shows including: "Ask Time
Warner Cable" and the live broadcasts of both 2010 and 2011 "St.
Patrick's Day Parade." Program aired to all 950,000 cable customers.
Managed "Local on Demand" video service resulting in 127% increase to
viewership over 1 year.
. Created and executed division wide school supply charity drive
resulting in $25,000 in donations.
. Initiated positive press coverage with "Take a Veteran to School"
event at 7 local schools within 3 years in partnership with The
History Channel.
ADELPHIA COMMUNICATIONS, Cleveland, Ohio
2000-2006
Government Affairs Manager 2005-2006
Served as company liaison for 32 cities regarding customer care, public
safety and school communication issues. Assured contract compliance and
provided the renewal and transfer of all local franchise agreements with
local elected officials, under Adelphia's Chapter 13 filing, in preparation
of Time Warner Cable/Comcast acquisition.
. Lobbied state-level elected officials regarding issues important to
the cable television industry.
. Spokesman required at area city council meetings and testified on
transfer consent process on behalf of company.
Community Affairs Manager
2000-2005
Developed and executed plans to introduce new cable television provider in
northeast Ohio market. Established
strategic partnerships with community leaders and organizations to
reinforce our public relations efforts in support of the introduction of
new telecommunications provider. Created photo opportunities and events to
further promote branding message.
. Created joint media partnership with Great Lakes Science Center to
promote "Titanic: The Exhibition"
. Campaign leader of company's semi-annual American Red Cross blood
drive. Totaling 264 units.
. Created "A Ton of Food" drive which collected over 4,000 lbs. of food
distributed to areas food shelters.
. Established "Done In A Day" projects for company employees to
participate in.
. Coordinated Cleveland area appearance for C-SPAN School Bus
appearances at area high schools and universities. Estimated 400
students attended events.
. Produced and hosted "Ask Adelphia," a customer information program to
further promote and support new product launches.
RELATED EXPERIENCE
Marketing Manager - Planned advertising campaigns for 308,000 subscriber
system
Competitive Marketing Manager - Monitored, tracked and provided
intelligence on new entrants to market.
Telemarketing Sales Supervisor - Directed and managed 8 person
telemarketing department for out-bound upgrades of 10,000 subscribers
system. Developed promotions for incremental revenue.
Direct Sales Representative - Door-to-door selling of cable television
service to consumers
Business to Business Sales Representative - Sold radio advertising for
WKWK1400AM, Wheeling, WV.
Trainer - Trained all new Direct Sales Representatives in door-to-door and
cold calling sales techniques.
Real Estate Sales Representative - Achieved over $2.1 million in
residential real estate property sales.
EDUCATION
Ohio University - Bachelor of Science Degree in Communications
TRAINING
Cleveland Leadership Institute Symposium - Greater Cleveland Partnership,
2009
Crisis Communication and Media Training - Bill Koch, Consultant, 2008
Essentials of Management - Right Management Inc., 2010
YouToo! Social Media Conference - Public Relations Society of America/Akron
Chapter, 2010 and 2011
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