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Manager Management

Location:
Des Plaines, IL
Posted:
March 29, 2015

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Resume:

James J. Chengary, PMP MBA

*** ***** ******** ****** - ***** Prospect, IL 60056

847-***-****

*****.********@*******.***

www.linkedin.com/in/chengary

Summary

Proven marketer with a record of launching new, innovative products and services while

optimizing existing portfolios in competitive consumer (B2C) and business (B2B) markets.

Solid foundation in financial analysis and operations. Full responsibility for P&L. Trusted owner

of the product life-cycle. Respected leader of direct reports and influencer of cross-functional

teams. Key partner across channels of distribution. Effective communicator throughout the

organization. Regarded advisor to peers and leadership. MBA, PMP, and Six Sigma certified.

Professional Experience

Abbott Laboratories Abbott Park, IL 2013 - Present

Global Product Manager

Lead a $85MM product portfolio and achieve 117% of plan while competing against

generic alternatives through customer segmentation, the introduction of strategic pricing,

and promotional activities targeting Health Care Professionals (HCPs)

Responsible for Pain Management (Simbadol), Anesthesia (PropoFlo, PropoFlo 28, IsoFlo

and SevoFlo), Fluid Therapy, Wound Care (GLUture) and Nutrition (CliniCare) portfolios

Launch a key product within the pain management category which achieved 133% of plan

through the introduction of clinical education, sales training, conference planning, and

engagement from Key Opinion Leaders (KOLs) and Advisory Boards

Contract secured supply agreements to ward off competition and provide entry into new

emerging global markets while delivering 113% of sales

Champion the division’s first CRM engine to drive an incremental $500M in margin in the

first nine months of operation and achieve breakeven one year ahead of plan

Multiple Top Performer Award winner and Abbott Excellence award recipient

Hollister Incorporated Libertyville, IL 2012 - 2013

Product Marketing Manager

Led the development and activation of strategies which exceeded $180MM (at 108% of

plan) in annual sales while leveraging a $3MM marketing budget through segmented

traditional and non-traditional campaigns for the Premier, New Image, and Adapt brands

Responsible for Ostomy, Continence, Critical and Wound Care product families

Launched tactics which drove increases in annual account values of 11% and 9%

($16MM) within key channel partners by cross-promoting across product families

Introduced new branding and messaging to HCPs, consumers, and distribution that

improved close ratios by 12% and increased transaction values by 8%

Activated and trained sales team on Key Account model that accelerated cycle time within

Group Purchasing Organizations (GPOs) and Integrated Delivery Networks (IDNs)

Sears Holdings Corporation Hoffman Estates, IL 2010 - 2012

Manager – Corporate Brand Strategy

Built and delivered a re-brand of America’s oldest retailer by partnering with business

insights, customers, and C-Suite leadership while activating a multi-channel, integrated

marketing campaign across traditional and non-traditional media formats

Discover Financial Services Riverwoods, IL 2008 - 2010

Product Marketing Manager – Retail and Small Business Markets

Maximized the ROI of an integrated marketing platform that produced an incremental

$43MM in revenue with demand generation and customer engagement through new

product innovation and the refresh of legacy services

Led and developed a team of four direct reports

James J. Chengary, PMP, MBA Page Two

CVS Health Northbrook, IL 2007 - 2008

Senior Product Manager - Product Development & Portfolio Management

Launched the “BetterYou” franchise which promoted healthy living protocols, pharmacist

consultations, and in-store clinician visits that positioned the newly combined enterprise as

a one-stop, full service healthcare option to a pharmacy benefit management system

(PBM) of over 65MM lives sold through a consultative trained direct salesforce

Hired and developed five direct reports while leading a cross-functional team of fifty-five

Abbott Laboratories Lake Forest, IL 2004 - 2006

Senior Product Manager - Prevacid

Exceeded $3.2B plan by 6% during immense prescription (Rx - Nexium), over-the-

counter/consumer package goods (Prilosec OTC), and generic competition

Maximized ROI on a $180MM budget with an integrated campaign strategy using DM, on-

line, SEO, PPC, and POS while winning Product of the Year award from industry peers

Introduced the brand’s first CRM database which increased retention by 15% and delivered

$280MM in incremental margin

Created a segment driven web portal/community with content focused on education,

lifestyle, and promotion that grew visit time by 30% or four minutes per unique viewer

Abbott joint venture with Takeda, dba TAP Pharmaceutical Products

AT&T Chicago, IL 1993 - 2004

Regional Marketing Manager

Surpassed goals by activating profitable acquisition strategies and retention campaigns

Multiple year Circle of Excellence/President’s Club winner

Product Manager

Led the implementation and management of enterprise wireless data portfolio

Manager - Financial Planning and Analysis

Compiled financial plans, forecasts by channel, and capital budgets for assigned regions

DePaul University - Kellstadt Graduate School of Business Chicago, IL 2001 - Present

Adjunct Professor, Marketing Strategy

Education

University of Chicago Chicago, Illinois

Strategy, Management, Pricing and Leadership

Roosevelt University Chicago, Illinois

Master of Business Administration - Marketing and Finance

DePaul University Chicago, Illinois

Bachelor of Science - Finance and Accounting

Training

Speak as Well as You Think

Marketing and Commercial Excellence

Richardson Professional Solution Selling

PMP - Project Management Professional

Six Sigma Green Belt

Proficient in Access, Project, Google Analytics, salesforce.com, IRI and Nielsen

Affiliations

Green and White Club Soccer Coach

Chicagoland Junior Achievement volunteer

Ronald McDonald House Children’s Charities



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