E dward L. Woods, CSI CDT
nd
***** * *** *** * Overland Park, KS 66213 l Phone: 913-***-**** l ******.*****@**.***
P rofessional Objective
Secure a responsible position in commercial sales account management and serve as an account representative and leader
sharing my breadth of experience and abilities effecting mutual employee and employer growth and success.
C ore Competencies
Sales Management Relationship Building
Reaching and Exceeding Sales Goals Communication
Team Building and Leadership Product Knowledge/Technical Expertise
Brand Management Planning and Organizing
Professional Experience
STANLEY SECURITY SOLUTIONS 2013 -2014
Stanley Security Solutions is a division of Stanley Black and Decker is a 12 billion dollar international manufacturer and supplier of
Commercial and Residential Hardware, Access Control Systems, Tools and products to the Architectural Community.
Architectural Consulting Representative
This position reported directly to the Regional Sales Manager, with responsibility for developing new architectural customers and
providing customers with on-site specification consultation.
Selected Accomplishments:
Increased Sales within the region quarter over quarter with a last quarter increase of 132% from previous year quarter.
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Grew personal relationships with architectural firms within the region from less than 50 to 190.
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Promoted products to key architectural firms though delivery of high level, professional presentations in continuing education
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program giving over 50 presentations.
Wrote specifications on 7 major projects and was able to book the business resulting from those specifications.
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Wrote over 100 RFA’s (Request for Approval) for project specifications in the region and closed 66% of that work.
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ASSA ABLOY 2011 - 2013
ASSA ABLOY is the largest global supplier of Architectural Hardware, intelligent locks and security solutions, an International
Company with around 43,000 employees and annual sales of over SEK 48 billion. .
Regional OEM Sales Manager
This position reported directly to the Vice President of OEM Sales, with responsibility for increasing OEM Sales and Partnerships
with Kawneer, YKK AP America, and Old Castle BE. Training OEM Customers in processes for implementation of the OEM
program.
Selected Accomplishments:
Capitalizing on past relationships within the Aluminum industry I was able to increase OEM Sales within the region from 8
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Million to over 9 Million First Year.
Managed and increased sales for 12 different product lines including, Norton, Sargent, McKinney, Yale, Adamsrite.
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Developed and improved the profitability of OEM Stocking program though proper management of OEM ordering processes.
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Performed ongoing customer/market research and demographic profiling to identify and capitalize on OEM market needs.
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Instrumental in the development of New Small Format Lock to aluminum door industry.
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UNITED STATES ALUMINUM 2010 - 2011
United States Aluminum was a major player in the architectural aluminum industry prior to going bankrupt in 2011
Regional Architectural Sales Representative
This Position reported directly to the Regional Sales Manager, with responsibility for sales and product promotion in a 4 state region.
Selected Accomplishments:
• In a region that had been neglected in prior years I was able to apply my skills in developing relationships to increased sales within the
region by 20 percent over previous year.
• Increased company exposure in the market place bringing on 15 new Distributors increasing the total Customer base to 60 accounts.
• Increased Sales by promoting products to Key Architectural firms though Continuing Education program.
• I was key in solving an ongoing problem on a nursing school project in Iowa preforming field evaluations and on site testing of systems
providing technical assistance to the Architect, Owner and General Contractor.
Edward L. Woods Resume Page 1
ALL SEASONS COMMERCIAL 2007 - 2009
All Seasons manufactures a broad line of Commercial Aluminum Windows and AW Rated Windows for all architectural applications.
Southwestern Regional Sales Manager
This position reported directly to the National Sales Manager, with responsibility for managing sales staff for the western U nited
States including Hawaii.
Selected Accomplishments:
Increased sales first year from 3.5 million to over 5 million.
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Key member of team to launch a new sliding door for commercial application.
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Managed 5 Direct reports of territory sales representatives providing training and real time mentoring and instructions on working
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with Architectural firms.
Developed and implemented New Product Brochures that enhanced the sales representatives ability to communicate complex
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product features to architects and contractors helping them sell more effectively.
Developed and launched Training and development Continuing Education learning programs for architectural presentation.
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HYDRO 2004 - 2007
Hydro is a global aluminum company with production, sales and trading facilities around the world.
National Sales Manager, (Door Division)
This position reported directly to the Vice President of Sales, with responsibility for Sales, Product management and promotion, and
staff of the Door Division in Cassville Missouri.
Selected Accomplishments:
Through team development we took a division that had little or no growth in 5 years and turned it into a profitable group, meeting
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sales goals for the first time since acquisition. During my tenure at Hydro our division saw a 50% growth in the first year with
33% growth in the 2nd year
Increased Sales from 4.5 million to over 7 million in a four-year period.
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Hired, Trained and Mentored 2 inside Customer Service and 6 outside Sales Teams as direct reports.
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Ground up development and implementation of marketing plan for the door division.
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Successful Launch of Multimillion dollar New Terrace Door with first year sales of over 1,000,000 Dollars.
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Expanded client base by 25% in the first year by consistently delivering goal-surpassing marketing results and ensuring complete
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client satisfaction.
Key member of business development team, and booked orders including a $1M Condo Project.
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TRACO 2001 - 2004
Traco is a premier manufacturer of commercial windows and is now a division of Kawneer an important component of Alcoa’s global
Building and Construction Systems business.
Regional Architectural Manager
This position reported directly to the National Architectural Sales Manager, with responsibility to Train, Mentor and Support the Sales
teams in the South East United States.
Selected Accomplishments:
Developed market for Blast Products with over 2 million in sales.
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Launched new impact product line in the South Florida market. Served as primary presenter on advertising campaigns for
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multimillion-dollar product launch.
Trained and Mentored 4 Direct reports on the Architectural promotion of TRACO products.
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YKK AP America 1993 -2001
YKK is a multimillion dollar international producer of Architectural Aluminum systems.
Regional Architectural Sales Representative
Selected Accomplishments:
• Managed the primary territory and increased Sales from 1.6 million to 7 million.
• Provide Technical assistance to Architects, Owners and General Contractors.
***Salesman of the Year, 1994 Record Setting Highest Sales Volume 1994, 1995, 1996, 1997, 1998
Kawneer Co – Norcross, GA 1991 to 1993
Kawneer North America is the leading producer of architectural aluminum products throughout the United States and Canada. The company is
part of Alcoa’s global Building and Construction Systems (BCS) Business.
Senior Training Instructor
Technology
Sales Force, Auto Cad, MS Project, Experienced Dodge user, Proficient in Office software products, Windows and Mac Computer.
Education
Construction Specifications Institute Construction Document Technician CDT Certificate
The Church of God Theology, Religion Degree
Edward L. Woods Resume Page 2