Customer Service Sales
Resume:
Andrea M. Krantz
Jamison, PA ***29
******@*****.***
ACCOUNT EXECUTIVE
To contribute to corporate profits and growth by acquiring and developing
business in a capacity that best synthesizes my expertise in qualifying,
closing, managing, and retaining accounts. Consultative professional
experienced with customer service functions, marketing, and all branding
activities. Engaging relationship builder and communicator with outstanding
multi-tasking, planning, and organizational abilities.
QUALIFICATIONS SUMMARY
Outside or Inside Sales New Business Hunter Customer Service
Contract Negotiations Targeted Prospecting Account Services
Email/Phone Marketing Up-sell and Cross-sell CRM Systems
National and Regional Strong Presentations Sales Manager
EXPERIENCE
Regional Director of Media Sales (7/13 - 11/14)
Hoffmann Publishing Group, Reading, PA
Developed business and managed over $100,000. from startup for print and
digital professional association quarterlies. SideBar, in partnership with
the Montgomery Bar Association, Physician, in partnership with the
Montgomery County Medical Society. Contributed cross-sells and up-sells to
similar new publications in surrounding regions.
Account Manager (7/09 - 6/13)
Packaging Enterprises, Rockledge, PA
Combined a mixture of strategies including reactivating former accounts,
prospecting for new business, and up-selling current customers to grow
profits for this industrial manufacturer and supplier of packaging
solutions. Most profitable business-to-business accounts included food and
pharmaceutical verticals.
Senior Account Executive (3/99 - 6/09)
Town & Country Living Magazines, Yardley, PA
Consultative sales approach and new business hunter mentality grew revenues
for Chester and Bucks County Town & Country Living, regional consumer
quarterlies. Launched Montgomery County and Garden State plus two
supplements to attract the medical advertiser and the discount advertiser.
New business and account retention involved manufacturer coop programs,
advertising writing, and creating design concepts. Annual revenues averaged
more than $200,000 per annum over ten years.
Account Executive (2/97 - 3/99)
Volt/Data National, Blue Bell, PA
Developed Philadelphia's Main Line territory for largest producer of yellow
pages, worldwide. High-volume cold calling as well as canvassing of
territory to secure appointments. Intensive ongoing sales training for this
series of phone directories.
Account Manager (10/95 - 1/97)
Feltonville Printing Co., Bensalem, PA
New business development for commercial 2-color and 4-color process, sheet-
fed printing company. Prospecting and cold calling to secure appointments.
Customer service and maintenance of accounts. Supervised and trained new
account reps.
ADDITIONAL EXPERIENCE
USA Holiday Planner, Independence Publishing, Ardmore, PA
Launched international tourism publication for the U.S. Department of
Travel & Tourism. Circulation: 3.5 million, distributed in 15 countries,
produced in 6 languages.
Sales Manager -- Coached 15 sales reps in eight U.S. territories.
Production Manager -- Liaison between editors, advertisers, translators,
art director. "Presidential Welcome" page from Bill Clinton and Foreword
from James Michener.
Coming Attractions Magazine, Star Video, Bensalem, PA
Contracted with columnists, printers, advertisers. Marketing and national
ad sales. Editor -- Created departments for Rex Reed, Judith Crist, Liz
Smith, Marilyn Beck, Rona Barrett. Hired freelance contributors. All
proofreading and editing.
Art Director -- Directed staff from concept through print, from photos,
fonts and design through proofing, pagination and press checks.
Production Director -- Set editorial, production, and national and retail
advertising deadlines. Scheduled and positioned advertising. Responsible
for the cost effective monthly management of the entire production and
editorial preparation of the magazine
ACCREDITATIONS
American Management Association: Sales Seminar: Turning Cold Calls into
Cash.
Data National: Certificate of Training, Top-10 New Sales Representatives,
Winner: New and Increase Contest, President's Club.
EDUCATION
Penn State, B.A.: Advertising, School of Journalism. G.P.A. 3.77, Magna cum
Laude.
Awards/Honors: Two Uniontown, PA newspaper-sponsored monetary scholarships.
Member of Kappa Tau Alpha: Journalism Scholarship Society, Phi Kappa Phi:
National Honor Society. Dean's List: 8 terms. Advertising Manager: LaVie,
Penn State's Yearbook, Advertising Department: The Collegian, Penn State's
newspaper.
TECHNICAL
Microsoft Office Suite: Outlook, Word, Excel, PowerPoint, Photo Shop, Sales
Net.
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