Tamora Kooy
Cave Springs, Arkansas 72718
Cell: 479-***-****
**********@*****.***
SUMMARY OF EXPERIENCE:
• A results driven, energetic, consumer products professional with a strong entrepreneurial approach to grow business. I
am keenly focused on the customer, consistently achieving and exceeding goals, and delivering superior customer
service through planning, analysis, collaboration, and communication with others.
•
BOARDS COMMITTEES AND COMMUNITY INVOLVEMENT:
Northwest Arkansas Retail Link User Group planning committee member and Vice President (2006-2011)
Northwest Arkansas Community College Advisory Board for Marketing Analyst program (2003-present)
Northwest Arkansas Community College Category Management Subcommittee (2008)
Volunteer, Non-Profit Teen Action & Support Center (2010-present)
PROFESSIONAL EXPERIENCE:
Business Development Analyst - Jarden Consumer Solutions, Bentonville, AR 2013 -present
Co-Managed for Sam's Club business - Responsible for the development and execution of inventory planning to
impact sales and service objectives for Sam’s Club through effective use of customer planning, & forecasting.
Uncover insights that improve sales performance through analysis, and post promotional observations.
Develop reports and summaries for executive management regarding sales opportunities, forecast review,
business planning initiatives, and customer inventory goals.
Work collaboratively with Sam's Club ecommerce team to manage Jarden's Sams.com business
Category Analyst - Henkel Consumer Goods Inc, Rogers, AR 2012-2013
Strategic role supporting sales team for Sam's and Walmart utilizing Retail Link, analytical abilities, and effective
communication selling presentations as necessary to support the ongoing development of the business
Assess trends and analyze syndicated/point of sale data to identify key customer opportunities for growth
and future opportunities for incremental volume/profit
Provide post promotional analysis for events to include selling highlights, opportunities for our brands
both on an everyday and seasonal basis
Deep dive analysis to find ways to grow sales, build selling stories, provide category and consumer
insights to grow our brands at Walmart and Sam's Club finding opportunities that others have missed
National Account Manager - Knouse Foods Cooperative, Bentonville, AR 2006-2011
Overall general management of account to properly enhance the given sales plans.
Responsible for growing sales with Walmart and Sam’s Club buyers for Musselman’s Apple Sauce, Lucky
Leaf Apple Juice, Institutional items, Musselman’s Apple Butter, & Lucky Leaf Pie Fillings.
Analyze sales data from Retail Link to proactively uncover promotional opportunities, provide analytical
support, and provide business recommendations for Knouse Products at Wal-Mart and Sam’s Club to achieve sales
and profit objectives.
Continuously building good working relationships with Wal-Mart & Sam’s Club Buyers, Buyer
Assistants, Replenishment Managers, & Modular Planners.
Manage net bill pricing in Knouse Foods Trade Management system. Provide the initial and monthly
updated item forecasts for Supply Chain, maintain and manage inventory levels at Walmart & Sam’s Club through
analysis of in-stocks, POS data, and Collaboration with Walmart replenishment systems.
Managed Broker, provided monthly shelving and promotional objectives for Reps to carry out in the
stores.
Account Manager/Business Analyst - 3M Company, Rogers, A 2002-2006
Responsible for managing the business activities for both Walmart & Sam’s Club.
Responsible for growing sales with Sam’s Club buyers for Pet Care, Golf, and Insecticides.
Assist Sales and Marketing Managers on joint calls; build successful Category Management presentations,
promotional evaluation, and overall general management of account to properly enhance the given sales plans.
Utilize Retail Link, Spectra Demographics to proactively uncover promotional opportunities, provide
analytical support, and provide business recommendations for Sports & Leisure Products at Wal-Mart and Sam’s
Club to achieve sales and profit objectives.
Continuously work on building good working relationships with Wal-Mart & Sam’s Club Buyers, Buyer
Assistants, Replenishment Managers, & Modular Planners.
Provide the initial and updated item forecasts for Supply Chain, maintain and manage inventory levels at
Wal-Mart & Sam’s Club through analysis of in-stocks, POS data, and CPFR.
Business Analyst, Alcoa, Reynolds Consumer Products, Bentonville, AR 2000–2002
Responsible for managing the business activities for both Walmart & Sam’s Club.
Provided analytical support/recommendations that contributed to our team being chosen not only as supplier
of the fourth quarter, 2001, but also to receive Supplier of the Year honors for 2001.
Built successful presentations utilizing Retail Link, Spectra Demographics, and AC Nielsen, which
impacted incremental business opportunities. Through Retail Link analysis I provided feedback to our buyers on
sales, promotions, rollback productivity, new item analysis, forecasting, and analysis of in-stock levels
Managed the entire broker piece of the business to assure implementation of promotions and in-stocks
levels.
Instrumental in starting up and implementing new Co-Managed program with Walmart.
Retail Link Specialist, Hunt -Wesson, Inc, Bentonville, AR 1999–2000
Responsible for providing the Hunt Wesson account team sales analysis reports, and assist with Category Management.
Utilized Walmart Retail Link system, Intactix planogramming software for space to sales analysis, and IRI
syndicated data, in order to seek out areas to build and improve our business.
Provided assistance for 3 Account Managers with all buyer presentations and category reviews.
Proactively assisted buyers by developing modular proposals with supporting charts and graphs for these sales
presentations and was successful in using all of my sales and technological skills to effect the placement of
several new product introductions as well as new modular revisions at Wal-Mart.
Space Technologist, Acosta, Bentonville, AR 1998–1999
Responsible for assisting our account executives and our marketing manager in developing complete account specific
category reviews for principals and Walmart buyers.
Integrated Intactix space management program, in conjunction with IRI and Nielsen syndicated data, and Wal-
Mart Retail Link, and assisted our account executives and our marketing manager to develop complete account
specific category reviews for principals and Wal-Mart buyers.
Built good working relationships with many Wal-Mart buyers in order to assist in making recommended modular
changes by using shelf schematics, charts, graphs, and reports to show merchandising strategies based on factors
like sales movement, shelf capacities, and sales turns, in order to maximize return on investment.
Assistant Buyer, Meijer Inc, Grand Rapids, MI 1992–1996
Responsible for assisting the buyer of children’s apparel in all aspects of merchandising.
Coordinated efforts with the buyer in achieving sales and inventory goals, advertising, store communications,
placing orders, shipping & receiving, EDI and quick response model stocks, and analysis of merchandising data
and vendor returns.
Prior, I was a manager trainee for six months in the stores, and was a retail price shopper for two years.
COMPUTER SKILLS:
Proficiency in Microsoft Excel, Access, Word, Power Point, ProSpace, AC Nielsen, Retail Link System. Oracle Trade
Management for Promotional Planners, Shiloh, AFS Sales Discovery for Business Intelligence & Analytics
EDUCATION:
John Brown University – B.S. in Organizational Management - expected graduation Dec 2015
Certificate in Category Management & Fact Based Selling Delta Associates Completed 01/2004
Certificate in Spectra Demographics 02/2003
Northwest Arkansas Community College, Bentonville, AR 09/2001-12/2002
Marketing Analyst Certification 12/2002
Calvin College, Grand Rapids, MI Art Education