Sales Management

Thomas El-Hillow

917-***-**** *********@*****.***

E COMMERCE RETAIL EXPERIENCE – DIGITAL MEDIA & PROJECT MANAGEMENT – BUSINESS DEVELOPMENT

Seven years of E Commerce and Retail specialization delivering sales and product development, technical expertise and project management in the E Commerce

space. A position which allows me to utilize my exceptional sales, communication, technical and project management skills to execute projects.

C C

ORE OMPETENCIES

Content & Product Management Proof of Concept Technical Consulting

Project Mgmt. / Web Analytics Mobile & Web Based Platforms

Channel & Supply Chain Mgmt.

Consultative Support

Pre & Post Sales Support Backend Platform Management

P H

ROFESSIONAL ISTORY

Affiliate Marketing Manager & Web Producer at giggle, Inc.: New York City, NY (February 2011 to October 2014)

Responsible for the management of 131 publishers within the Affiliate Marketing Channel. Accountable for the research, strategy, negotiate terms, analyze,

reported and presented sales to Executives and Affiliates.

Focusing on depth rather than speed of outward expansion; increased affiliate sales to $1.46M, a 37% increase in 2013. Generated a 58% increase in Q1 & Q2

2014 when compared with 2013.

Built a registry program that synced with giggle.com and produced revenue increases in excess of 125%. Developed relationships with our top Registry

Affiliates (MyRegistry and Babylist.).

Year MyRegistry Babylist

2012 $144K $22K

2013 $328K, 127% increase $80K, 257% increase

2014 $402K (projected) $290K (projection)

Merchandised categories to feature high performing products and sorted the assets based on sales analytics and customer scrolling habits. Changes to the

“New Arrivals” category generated 7% of total web sales (a 2.5% increase) and increased page value by 40% in 2013 when compared to 2012.

Introduced a disciplined approach by web/sales analytics, impacting promotion schedules and collections. Created a subcategory for collections by grouping

top selling products to result in a 20% revenue increase on featured items.

Involved in multiple systems integrations and documentations with e Commerce and Order Management Systems.

Work closely across departments with merchandising, supply chain (ensuring inventory availability), copywriting, marketing segmentation and web

operations.

Managed the product catalog on giggle.com platform, site search, quality control and provide front/back end support.

Contract Help Desk, IT Support at University of Massachusetts: Lowell, MA (August 2010 to October 2010)

Worked as a short term tier 1 technical support contractor for 3 months during new student, faculty and staff admissions.

Resolved internet connection problems, reset passwords and access for email, ISIS, voicemail and HR direct/payroll.

Used initiative and added a tracking/archiving system prior to call resolution for quality assurance purposes.

Sales Representative at A 1 First Class Moving & Storage: Brooklyn, NY (March 2006 to May 2008)

Developed a portfolio of $165K in sales for 2006 from non referrals; increased sales by 31% in 2007.

Established new accounts with small business, realtors and Fortune 500 companies (UPS, Converse and The Corcoran Group) by cold calling, referrals and

networking at the Manhattan Chamber of Commerce.

T S

ECHNICAL KILLS

Advanced knowledge of e Commerce, Order Management Systems and Analytic Platforms: Demandware, Mainstreet Commerce, Amazon, Google

Analytics, Commission Junction, Collect/Manage/Administer Content into Backend Platforms

Software, Languages & Operating Systems: Basic knowledge of HTML, MS Office XP 2003/2007, Heat Ticketing Systems, MS Project 2007, Active

Directory, Windows Server XP 2003

E DUCATION

Associates of Applied Science in Computer Network Systems from ITT Technical Institute (2010)

Bachelor of Arts in Mass Communications from Quinnipiac University (2003)

References available upon request

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