Sales Customer Service
Resume:
SUMMARY
I am an experienced professional with an emphasis in event planning, education,
recreation, and hotel resort operations. My expertise consist in various areas including;
conference center scheduling, group lodging accommodations, restaurant reservations,
and numerous responsibilities associated with golf tournaments, and recreational events .
I am an adaptable, value-oriented player with a strong sales and administrative
background. Reputation for a strong work ethic and undeniable dedication in doing what it takes to complete a given task.
SKILLS:
Contract Management
Fundraising
Web Design/Socialmedia
Sales Calls
Product Development
E-marketing
Sales Visits
MS Office
VolunteerCoordinating
Promotional Coordinating
Budget Negotiation
Reservation Call Center
Customer Service
Trade Shows
Event Planning
PROFESSIONAL EXPERIENCE
July 2014 – September 2014
Decatur County Parks and Recreation
22 West Main Street
Decaturville, Tennessee 38329
Director of Recreation
• Planned, formulated, and implemented short and long-term goals for the park and
recreational activities such as Jr. Pro basketball and other youth sports..
• Planned and coordinated assignments for the thirteen member working staff.
• Prepared, reviewed, and analyzed present operating budget.
• Created, maintained, and updated content on county web site plus social outlets.
• Met with the community and business groups to establish a community partnership;
serving as a liaison with the Commission board.
• Developed grant applications and requests for proposals; prepare and review service
contracts.
• Initiated maintenance and repair work orders for facilities and park areas.
• Maintained and increased sales of rental facilities for recreation in the county, a 74 site
camp ground, 110 acre fair ground, and 20,000 + sq. ft. convention center.
March 2007 – April 2014
Tennessee State Parks, Hospitality Services
312 Rosa L. Parks Blvd.
Nashville, Tennessee 37243
Director of Marketing and Sales
• Creation, development, and implementation of marketing strategies to enhance
awareness of recreation and special events in Tennessee State
Parks. Administration of statewide state park marketing plan and strategies to
increase park guest attendance by monitoring industry trends for sales. Created
strategies to canvas and target potential guests through advertising, websites,
emails to expand our marketing base.
• Partnered with the Department of Tourist Development, other state agencies,
local government officials, and local chambers of commerce to develop
strategies and proposals for group sales and events to promote both the natural
beauty and the hospitality side of Tennessee State Parks.
• Designed marketing and promotional materials for group travel shows and
consumer shows for feeder markets such as Chicago, IL Atlanta, GA Tampa, FL
Cleveland, OH, Cincinnati,OH, Nova, MI Lexington, KY, Louisville KY,
Indianapolis, IN, Birmingham, AL, Gulfport, MS, Biloxi, MS
• Attended conferences, expos, and festivals within the state of Tennessee with
marketing and promotional material.to promote the education of
park's natural resources, historical sites, inns, conference centers, golf courses,
restaurants, cabins, camp grounds and marinas.
• Designed marketing, advertisement, and promotional material for promotional
partnerships with Major and Minor league sports in Tennessee.
• Coordinate and communicate with local state park gift shops on items to
purchase for gift shop sales for store inventory.
• Utilizing strategies by tracking, forecasting, and analyzing business trends to
ensure growth by lowing costs and gaining higher sales.
• Managed group revenue accounts for 644 room hotels with an annual revenue of
$4.5 million+.
• Managed an average of forty-two groups per year with an average revenue per
group of $14,000 +
• Sustained a constant 3 % + increase in conference center occupancy per
quarter.
• Managed group sales accounts with an average of forty room nights per group
and two international accounts from China per year.
• Developed social media e-blast accounts for marketing.
• Developed FAM tours for SMERF markets.
• Created, implemented and scheduled public appearances of our state mascot
"Ramble the Raccoon" to market Tennessee State Parks for student Junior
Ranger opportunities.
• Created social media for Tennessee State Park Mascot such as face book and
twitter accounts.
• Partnered with park managers and hospitality managers to research their
respective areas to identify their market base such as business, industry,
schools, churches and private organizations in order to increase group sales,
meetings and events.
• Analyzed feedback from previous guests, documenting their experience, within
state parks, and constantly striving for improvements to create exceptional
experiences for future visits.
• Created group tour packages, with surrounding attractions and state park resorts,
to increase group traffic and revenue.
• Formed partnerships with non-state owned golf courses to gain exposure for
tournaments and transit guests in conjunction with our nine state-owned golf
courses.
• Created packages that are all inclusive with different amities of the park service
for hotels, restaurants, golf course, cabins, group lodges, and group camps.
• Conducted local hotel quarterly sales meetings, with each sales associate at
each of the six resort hotels, for performance analysis of revenue streams.
• Conducted cold calls to area businesses, churches, and corporations to provide
information concerning potential conference venues.
• Planned, implemented, and coordinated one special event for each of the six
resorts.
• Canvassed niche market cities within an eighty mile radius of each resort for tour
operators, motor coach business, major corporations and top businesses for
exposure to the state park resort operations.
• Conducted two annual joint sales meetings with all revenue stream associates
including the nine golf courses, six resort hotels, and eight restaurants.
February 2007 - March 2007
Davis Bridge Battlefield Site
Essary Springs Rd
Pocahontas, Tennessee 38061
Ranger II
• Assisted in the area for a potential location of a new state park.
• Surveyed and marked boundary lines. Developed an internal trail system to
highlight designated areas that reflect the parks history and significance.
March 2006 - February 2007
T.O. Fuller State Park
1500 West Mitchell Rd
Memphis, Tennessee 38109
Ranger II
• Responsible for the continued educational programs, fundraising, and annual
events for the park.
• Commissioned Officer and provided visitor information, programming events,
safety and security for the park.
• Responsible for the summer activities, programs, and seasonal staff.
Promoted the park at different local sporting events, local newspapers, and area venues.
Developed grant applications and requests for proposals.
•
June 2006 – August 2006
T.O. Fuller State Park
1500 West Mitchell Rd
Memphis, TN 38109
Interim Park Manager
• Acting Interim Park Manger of T.O. Fuller State Park.
• Supervised the daily park operations and staff needs.
• Created and monitored staff schedules and responsibilities.
June 2004 - March 2006
T.O. Fuller State Park
1500 West Mitchell Rd
Memphis, TN 38109
Park Ranger I
• Developed a ranger nature station to educate visitors about the abundant wildlife
in the area.
• Developed, marketed and implemented the “Turtle Monitoring” fundraising
program with the Friends Group to help rescue turtles.
• Marketed the park with in the different sporting events and expo's in the Memphis
area such as the Memphis Grizzlies, Memphis Redbirds, Memphis Explores, and
Memphis River Kings.
• Developed and implemented “Camp Fuller" for kids to educate the history of the
park and the wildlife in the area.
• Partnered with local schools for “Adopt a School” program with T.O. Fuller State
Park ranger staff as a mentoring program with urban city students
• Supervised summer seasonal interpretive staff for the development of
educational, recreational, and historical activities on the park.
• Coordinated local recreational activities for the summer months on the park such
as basketball and baseball tournaments.
• Supervised summer lifeguards and scheduled them Memorial Day to Labor Day.
• Commissioned Officer, providing visitor information, programming events, safety
and security for the park.
• Commissioned Officer, providing safety and security of the park on a routine
bases while checking campers in the campground and providing information of
the area.
Conducted daily patrols of the park boundaries promoting routine integrity of the park.
EDUCATION
Volunteer State Community College 2007
Gallatin, TN
EMT- IV Medical Training
Tennessee Tech University Cookeville, TN 1995
Bachelor of Science Wildlife Biology
Wildlife Society from 1993-1995
Society Secretary 1995
Wildlife Conclave 1995
Jackson State Community College 1991
Jackson, TN
Associates in Agriculture Science
CERTIFICATIONS
North Georgia College
Dahlonega, GA
Southeast Tourism Society Marketing Certification 2nd year
The University of Tennessee
Knoxville, TN
C.T.T.P. (Certified Tennessee Tourist Professional)
Tennessee Law Enforcement Training Academy
Fort Donnellson, TN Law Enforcement
Trained in Basic Law Enforcement
Tennessee Department of Environment and Conversation
Nashville, TN
Leadership Certified in Customer Service
ACTIVITIES
Play Tennessee (Tennessee Department of Tourist Development)
SGMP (Society of Government Planners)
TSAE (Tennessee Society of Associated Executives)
TPRA (Tennessee Park Rangers Association)
Tennessee State Park Honor Guard
NAC (Nashville Attraction Coalition)
Friends of T.O. Fuller State Park
TMCA (Tennessee Motor Coach Association)
AWARDS
Educational Outdoor Classroom 1995 City of Lawrenceburg
Tennessee Governor Stewardship Award 2007
Ranger of the Year Nominee 2009
REFERENCES
Hilton Garden Inn
Marti Timmons
*****.*******@******.***
Nashville Metro Parks
Jim Fyke
*****@***.***
Youth Incorporated
Andy Lyon
****@*****************.***
Tennessee Department of Tourist Development
Marty Marbry
*****.******@**.***
Chattanooga CVB
Shelda Rees
******@**************.***
Rafting in the Smokies
Teresa Karson
********@*****.***
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