JUAN PABLO GARCIA PEÑA
Address: Carrera ** #*** – 31 Int.2 Department 104. Bogotá, Colombia.
Telephone: (57-1) 2587890 – 319-***-****
Birthday: July 10 of 1986
*******@*****.***
PROFESSIONAL PROFILE:
International Business Administrator with emphasis on the areas of International Commerce and Marketing.
Actual work as a Commodities Trader for (Colombia, Mexico, Central America and Peru), economical and
logistical terms negotiation, support and inspection in field (Quality, Logistics), commercial agendas, direct
communication with national and international exporters/clients, Price negotiation, sales strategy, field visits and
claims management, new Brand development, new products development, POP material and other tools to help
sales. Follow up of Actual clients through national and international visits/meetings. Market Research.
Commercial Strategies.
ACADEMIC FORMATION
International Business Administrator.
Universidad de La Sabana.
Chía (Colombia), May 2010.
COMPLEMENTARY FORMATION
- Mild Coffee Quality Specialist
Federacion Nacional de Cafeteros, Colombia,
February 2013.
- Certificate in Marketing.
University of Buckingham - European School of Economics.
Roma, Italia. April of 2011 to July of 2011.
- International Business and Finance Specialization – Fundamental Cycle.
Universidad de la Sabana.
Chia, Colombia, July 2008 to December of 2008.
- Strategic Change Seminar: Transforming the Organization (IBM)
Universidad de La Sabana, Bogotá, Colombia,
May 2007.
WORK EXPERIENCE
- MITSUBISHI CORPORATION
1- Commercial Coordinator – Trader of Mexico, Central America and Peru,
Bogotá, Colombia, July 2014 – Today.
Functions and Responsibilities:
Act as a trader of Commodities for the international purchases in Mexico, Central America and Peru; for the
Japanese, European and American market. Attendance of visitors and visits to fields to provide better
information. Execute the commercial strategy of the assigned products. 1- Identify new providers that comply
with the qualities and specifications for Japanese, European and American clients. 2. Analyze actions of the
competence and initiatives to provide information to the central office in Tokyo about new market trends. 3.
Collect and revise information of concessions, laws and reservations of each country. 4. Identify, evaluate and
propose possible new providers and products with the idea of business expansion. 5. Negotiate prices (inside the
parameters defined by the Headquarters in Tokyo), quality and delivery to ensure delivery to Japan, Europe and
the United States, reaching the expected Budget. 6. Make Analysis of the different products to obtain relevant
information of providers and clients to present them to the units located in Japan, Europe and the United States
to help in the commercial and logistic plans of each. 7. To attend and resolve requirements and necessities
(Commercial and technical) of the clients assuring their final satisfaction of previous, during and after purchase
and selling of contract. 8. Provide with all the necessary information to build the monthly financial resume of
the contracts and sales. 9. Manage all related to logistics beginning with the sample dispatch until delivery to
Transportation Company. 10. Inspection and Supervision of shipments, brands, etc.
2- Commercial Coordinator– Trader of Colombia, Bogotá, Colombia, February 2013 – July de 2014.
Functions and Responsibilities:
Act as a trader of Commodities for the national purchases in Colombian market. Attendance of visitors and
visits to fields to provide better information. Execute the commercial strategy of the assigned products. 1-
Identify new providers that comply with the qualities and specifications for Japanese, European and American
clients. 2. Analyze actions of the competence and initiatives to provide information to the central office in Tokyo
about new market trends. 3. Collect and revise information of concessions, laws and reservations of each
country. 4. Identify, evaluate and propose possible new providers and products with the idea of business
expansion. 5. Negotiate prices (inside the parameters defined by the Headquarters in Tokyo), quality and
delivery to ensure delivery to Japan, Europe and the United States, reaching the expected Budget. 6. Make
Analysis of the different products to obtain relevant information of providers and clients to present them to the
units located in Japan, Europe and the United States to help in the commercial and logistic plans of each. 7. To
attend and resolve requirements and necessities (Commercial and technical) of the clients assuring their final
satisfaction of previous, during and after purchase and selling of contract. 8. Provide with all the necessary
information to build the monthly financial resume of the contracts and sales. 9. Manage all related to logistics
beginning with the sample dispatch until delivery to Transportation Company. 10. Inspection and Supervision of
shipments, brands, etc.
- HERBALIFE CORPORATION
DMO analyst for Colombia, Bogota, Colombia, October 2010 to March 2011.
Functions and responsibilities:
Keep updated database of the Nutrition Clubs. Developed and execute field visits, following the established
methodology. Support and promote the process of notification for the Nutritional Clubs. Support the
development and promote the use of the DMO materials. Build and analyze the structured report for the
principal DMO’s and identify the impact in the markets. Develop workshops, trainings around the different tools
(samples-sponsorships- catalogs-breakfasts-nutrition clubs). Develop a good tool to maintain the database
updated of the Nutrition Clubs. Make periodical visits to the Nutrition Clubs Nationwide (distributors) to get
information. Build tools to standardize procedures. Get Indicators.
- COLOMBIAN AMERICAN CHAMBER OF COMMERCE
Commercial Assistant, Bogota, Colombia, August 2009 to February 2010.
Functions and main responsibilities:
Event management, commercial agendas, market research. Client Service. Benchmarking. Recruitment of new
members.
- BANCO DAVIVIENDA S.A.
Training in the Area of sales and Special Business – Bank Headquarters, Bogota, Colombia, January 2009 to
July 2009
Functions and responsibilities:
File processing with the use of Excel for the revision of the results of the different commercial forces by branch,
zone and offices. Analysis of productivity of the Force of workers by branch, zone and offices. Analysis of the
results of accomplishment of goals by offices. File processing of claims of sold products. Benchmarking
focused on the force of workers in car dealers and the commission paid by the competence. Active participation
in projects that involve all workers organized by the commercial vice presidency of the bank.
LANGUAGES
English: Advanced
TOEFL (95 Internet Based Test). EILTS 7,0. FCE (Cambridge Examination).
French: Advanced.
Level B2. DELF.
Portuguese: Intermediate Advanced
CELPBRAS.
OTHER INFORMATION
Microsoft Office Suite (Word, Excel, PowerPoint), Photoshop, Illustrator, Mac Suite (Keynote, Pages,
Numbers).
Availability to travel or to Change Country of residence.
Sports: Tennis, Squash.
REFERENCES
José Vicente Gamboa
Advisor / Coffee Specialist
Mitsubishi Colombia Ltda.
Sergio Gamboa
Marketing Manager
Herbalife Corp.
Fernando García Camacho
Commercial and General Manager
Andimallas & Andimetales
Francisco Camargo León
Commercial Director
Colombian American Chamber of Commerce
JUAN PABLO GARCIA PEÑA
C.C. 1’020.716.377 Bogotá