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Director of Sales

Richland, MI, 49083
February 25, 2015

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--Director of Sales--

[pic] Qualifications Profile [pic]

Highly experienced and results-oriented sales management professional,

offering extensive experience in delivering account and profitability

growth within volatile markets. Equipped with the ability to expand

business alliances and partnerships; along with forward-thinking and

planning skills that builds and maximizes business value within tough

market competition. Armed with superior talents in rate negotiation,

portfolio management, team development, and business plan development.

[pic] Areas of Expertise [pic]

Sales Cycle Management Customer Service

Account Development Corporate and Employee Relations

Business Process Improvement Revenue Generation

Training and Development Strategic Planning and Development

Human Resource Management Leadership and Cross-Functional


[pic] Professional Experience [pic]

Confidential Battle creek, MI

Director-Trade Strategy, KUSA 2012-Present

. Take full charge of overseeing the development of trade strategy and

tools for Kellogg's Cereal, Pop Tarts and Health, and Wellness portfolios

to increase return on investment (ROI); as well as in identifying trade

efficiencies and profit.

. Lead key efforts toward the achievement of net price realization goals

within the market.

. Employ analytical skills in determining gaps and/or opportunities at top

25 accounts to recommend effectual solutions.

. Collaborated with cross-functional teams to design and launch new Trade

Architecture Investment model to forecast Kellogg's invests in the


. Spearheaded the reorganization of the customer business plan that

communicated key programming and strategy to field sales.

Manager Team Sales-KUSA, Houston, TX 2009-2012

. Spearheaded and mentored a group of high-performing sales professionals;

while overseeing trade promos, marketing, and distribution in regional

wholesaler, chains, and distributors for the entire Kellogg's/Keebler


. Determined key opportunities and developed cost-effective solutions in

coordination with corporate headquarters.

. Demonstrated excellent interpersonal skills in listening to feedbacks and

suggestions, mentoring staff, negotiating contracts and terms, and

resolving conflict.

. Drove key initiatives in minimizing inefficiencies in trade spend by


Manager Team Sales-KMF, Denver, CO 2007-2009

. Displayed proficiency in establishing and cultivating partnerships with

the management, staff, and wholesalers; as well as in identifying

efficiency issues and implementing processes and procedures.

. Interacted with customers to scan versus billback that effectively

identified trade efficiencies.

. Boosted company performance by developing the workforce while maintaining

corporate and employee relations.

Business Development Manager-Denver, CO 2005-2007

. Held full accountability in performing financial reporting, analysis, and

forecasting for the Regional Sales Team.

. Led the reorganization of business reporting process and other company

procedures that increased forecasting accuracy by 50%.

. Implemented process improvements to increase accuracy and efficiency; as

well as consulting services for the project teams that provided

additional value to the business.

Account Executive-KVAT Food Stores, Knoxville, TN 2003-2005

. Rendered strategic oversight to trade/consumer promos, marketing, and

distribution within the regional chain.

. Provided designs of consumer marketing programs within NASCAR.

. Oversaw the implementation of strategy, business relationships, and

development of revenues to attain successful merchandising.

. Leveraged excellent skills in consistently meeting aggressive corporate

revenue and profit objectives.

[pic] Earlier Career [pic]

Kellogg's Little Rock, AR

Account Manager-Affiliated Foods Southwest

Retail Sales Representative

Republic Beverage Distributing Houston, TX

Retail Wine Sales Representative

[pic] Education [pic]

Bachelor of Science in Political Science University of Houston, Houston,


[pic] Professional Development [pic]

DE Jones Sales Representative Skills Training: Republic Beverage

Applied Strategic Thinking Course: Center for Management and Organization


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