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Meeting and Events Planning

Location:
Brookhaven, PA
Posted:
February 20, 2015

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Resume:

SONDRA FORMAN, CMP

Home: 610-***-**** / Cell: 610-***-****

*** ****** **., **********, ** 19015 / acoelj@r.postjobfree.com

S ummary

Hard-working and goal -oriented meeting planner with a solid track record of d elivering topnotch meetings

a nd events accomplished with an eye for detail and an emphasis on cost savings. Exceptional customer

service skills coupled with strong organizational and prioritization abilities .

Skills

Corporate and Association Meeting Planning Budget and Financial Management

Trade Show Management Vendor Contract Negotiation

Marketing Microsoft Office Suite

Project Management Database Management

Experience

2010 to Present

Interactive Forums, Inc., Bala Cynwyd, PA

Senior Meetings Manager (Healthcare marketing and research agency noted for developing

and implementing advisory boards, workshops, training programs, web conferences and

promotional meetings on behalf of top pharmaceutical companies)

Source venues and negotiate attractive hotel contracts with an emphasis on risk management and

healthcare compliance

Oversee all pre and post meeting logistics to include but not limited to room set -up, audio-visual, menu

selection, ground transportation, post-program reporting and cost-savings analysis

Manage all aspects of meeting-management platform (cvent) to include event site construction,

maintenance of online registration and venue sourcing

Draft and maintain budgets and timelines to track the progress and success of given programs

Offer insights and suggestions to senior management to improve efficiencies and maximize resources

Develop and update internal processes to ensure adherence to company and government healthcare

compliance guidelines

Gray Consulting Meetings & Incentives, Philadelphia, PA 2008-2010

Senior Project Manager (Full service corporate meeting-management company focused on

the delivery of internal and external programs for the pharmaceutical industry)

Project lead for registration, ground transportation, team-building activities and ancillary meetings

associated with exhibitor participation at over 30 citywide conventions per year

Liaison with host associations and housing bureaus to secure appropriate accommodations and meeting

space at conventions ranging in size from 600 to 10,000 participants

Leverage historic participation to optimize visibility and ensure customer objectives are met

Design and maintain project timelines, budgets and post-program reports for convention activities

Consistently actualized a 10% cost savings for programs ranging from $40,000-$500,000 in meeting spend

Customized and maintained internal registration database for convention participants

Onsite presence to ensure the success of all meeting logistics, registration and teambuilding events

SONDRA FORMAN, CMP

Home: 610-***-**** / Cell: 610-***-****

Page Two

StarCite, Inc., Philadelphia, PA 2002-2008

Project Manager/Sourcing Manager (E-product service provider for the meeting/events

industry)

Supervised staff in the logistical planning of approximately 175 meetings per year

Responsibilities included budget/cost-saving reviews, year over year comparisons, trend analysis and

negotiated remittance for attrition and/or cancellation penalties

Organized spend and historical reports to leverage client’s buying power

Collaborated with client to consistently improve the terms/conditions of vendor contracts and improve

processes and procedures

Recommended meeting venues and negotiated hotel and meeting-vendor contracts

Helped increase the company’s supplier network that already consisted of 53,000 hoteliers/DMCs

Packaging Strategies, West Chester, PA 2000-2002

Conference Manager (Information Services Company benefiting the packaging industry

comprised of international and domestic Blue Chip/Fortune 500 companies)

Managed all aspects of educational conferences ranging in size from 300-1,000 attendees

Negotiated competitive contracts with hotels, speakers and other meeting -support services

Administered budget of 1.1 million dollars in conference revenue

Consistently achieved 65-70% profit margin for all meetings

Attained corporate sponsors to defray meeting expenses

Strategic planning team member tasked with identifying long-term goals and ensuring 10% annual growth

Supervised registrar and on-site staff and maintained Access meetings database

Directed the production of all printed marketing and meeting materials

Reliance Insurance Company, Philadelphia, PA 1994-2000

Meetings Manager

Executed full range of meeting planning functions for domestic and international incentives, special events,

corporate meetings and training programs

Assisted internal customers regarding all aspects of their meeting-planning needs

Arranged 60-65 sales and training meetings per year ranging in size from 20-300 participants

Fully managed the pre-meeting and on-site duties for the highly visible “Leadership Conference”

and the bi-annual incentive ventures for the Large Accounts Division

Developed a successful model for Senior staff “road shows” to promote sales and foster visibility

Contracted group airline agreements and negotiated hotel contracts in concert with company compliance

guidelines

Coordinated logistics for annual company-sponsored golf tournament

Steered communication campaigns to promote incentive initiatives

Education

Certified Meeting Professional, CMP (1994) ; Re-certified (1999)

University of Maryland Bachelor of Science in Journalism (Cum Laude)



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