Manager Sales
Resume:
Kelly K. Fox
**** ************ ***** ** / *******, Georgia 30316
****.***@*****.***
SKILLS
Event Management Make Up Artistry Fashion Show Production
Bridal/Event Artistry Sales Performance Assessment Product Positioning
Account Management Marketing Strategist Branding Expert
Make Up Artistry
HIGHLIGHTS
Freelance make up artist for Laura Mercier Cosmetics and DERMABLEND Professional Make Up.
Also provide freelance artistry for individual clients, which includes servicing weddings and special events.
Coordinated over 50 marketing events and facilitated planning with teams of up to 500 volunteers.
EXPERIENCE
BCBG MAX AZRIA, Atlanta, GA
Operations Manager, 2014 present
Responsibilities include leading all of the logistics efforts, managing inventory processes, and updating all policy and procedure
guidelines. Also coordinate screening of sales and support staff by conducting initial meetings and interactive interviews. Conduct
orientation classes and ensure training is implemented after immediate hire.
• Supervise Operations guidelines and process of all merchandise intake at the store level.
• Conduct monthly Loss Prevention audit and work with corporate in monitoring inventory control levels.
• Prepare all new associates for selling floor training and monitor progress.
• Work with General Manager in conducting managers and client specialists meetings to set goals. Oversee client book usage and
follow up with sales receipt documentations.
Jeffrey New York, Atlanta, GA
Corporate Office Assistant Administrator, 10/2012 present
Expense and vendor account coordinator for designer boutique corporate office, located in Phipps Plaza.
• Responsibilities include confirmation of pricing and billing verification. Lead facilitator of payment procedures for merchandise
received at both Atlanta and New York store locations. Accounts include but not limited to Prada, Bottega Veneta, Gucci, Balenciaga,
Chanel, Jimmy Choo, and Christian Louboutin.
• Assist controller with receipt discrepancies and confirm payment scheduling with lead accountant.
• Ensure fine jewelry received in store has been accurately processed, assist with 'return to vendor' requests and transfers, and verify
timesheet records with quarterly scheduling.
NORDSTROM, Atlanta, GA
Business Manager, Cosmetics, 2/2012 10/2012
Responsibilities included executing all managerial aspects of day to day operations for prestigious counter line in cosmetics and
fragrances. This included planning, preparing, and executing a business plan to achieve volume, profitability, and growth goals.
• Monitored and controlled inventory levels of merchandise to maximize product turnover and sell thru.
• Actively proctored and executed all aesthetics and functional display elements according to NORDSTROM and cosmetic line
standards.
• Set goals to achieve personal trade goal of 90%, increase line productivity for yearly 40% increase in sales over LY, and ensured
NORDSTROM 3 point standard was successfully maintained.
SEPHORA inside JCPenney, Buford, GA
Operations Consultant/Event Coordinator/Merchandiser, 4/2011 2/2012
Operational advisor for replenishment, correct pricing, animations, and visual updates. Also implemented other inventory control
processes needed for execution of all visual and merchandising elements.
• Strategic team member during building of new store. Responsible for constructing gondola layouts, pricing, and product training.
• Controller for all inventory processes and instituted correct procedure for accurate balance to stock inquiry.
• Utilized SiJCP Legendary Service in conjunction with CustomerFIRST best practices to offer the client superior product
knowledge in cosmetics, skincare, and fragrances. Ensured this expertise was also ascertained successfully by all associates
through continuous training, coaching, and development.
• Lead merchandiser for conversion of sets, animations, promotions, and logistical aspects of department.
K.K. Fox Marketing & Event Management, Atlanta, GA
Self Employed/Owner of Event Management business, 7/2010 4/2011
Focus was servicing charitable organizations and corporate clients with on site event planning and execution. Continue to
freelance on a contract basis and/or as business dictates.
Simon Property Group, Inc., Mall of Georgia, Buford, GA
Director of Marketing and Business Development, 6/2008 7/2010
Overall responsibilities included analyzing sales strategies, reviewing revenue reports, increasing company sales initiatives,
developing promotional plans, and event coordination.
• Forecasted expenses throughout year to evaluate gains and losses to year end.
• Managed and increased on mall media presence thru sponsorships and solicitation of revenue.
• Executed preparation of leased mall property/space.
• Event coordination and planning efforts included hosting Mall of Georgia’s annual ‘Fabulous Fourth of July’ event. Estimated
number of attendees: 125,000.
• Designed hugely profitable ‘Movies Under The Stars’ event, which Mall of Georgia piloted summer of 2009. Included
performances by local bands and new movie releases every Saturday with various sponsors, charities, games and prizes. Over 800
people, per week, were welcomed to the event.
• Created ‘kid friendly’ events and other nationally funded programs in conjunction with Radio Disney, Smartwater Charity program,
and D’Tour/X Games teen initiative. These included sponsors such as Coca Cola and ABC Family.
NORDSTROM, Atlanta, GA
Regional Event Marketing Coordinator, 6/2002 6/2008
Department Manager, Men’s Facconable, 2002
Nordstrom Rack Department Manager, Women’s, 4/2001 3/2002
Associate, TBD and Men’s Sportswear, 2/2000 4/2001
Responsibilities included planning and executing all events and promotional type marketing events for all NORDSTROM
stores in Georgia, and also worked with teams in spearheading other major events/promotions for southern region stores.
This included Georgia, Florida, and Texas.
• Prepared daily fact sheets, budgets, and communicated event support requests for 3 17 stores, depending on project.
• Lead key strategic opening events of ten new stores for the South region from 2002 2008. Specifically managed
several key projects for 2005 opening of Phipps Plaza store. These included a Concierge Event, Cosmetic Tailgate Party,
Employee Rally and Children’s Tile Find. Worked on production team for pre opening Gala.
• Conducted strategy meetings with vendors hosting personal appearances. Leveraged maximum dollars with brand name
designers such as Marc Jacobs and Michael Kors in an effort to increase return on investment and maximize number of attendees at
each event.
• In the Department Manger roles, aggressively created events to attract high end customers and showcase trends for season.
• Increased productivity, sales goals, and set up annual events.
• Responsible for highest volume department for the Buford Rack, which totaled 3.1M in 2002.
• Lead increase in department by 25% during tenure.
• Focused efforts on improvement of signage program to enhance customers’ awareness of key price points/item of
the day.
EDUCATION and TRAINING
• AA, Fashion Marketing / Bauder College / Atlanta, GA 1993
• Speech Communications / North Carolina State University / Raleigh, NC 1989 91
• Proficient in MS Office Word, Excel, PP, Lotus Notes, Adobe Illustrator, and other software applications.
• CMP Certified
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