Jarelle E. Goforth
**** *********** ****, *******, ** 30345
****************@***.***
Overview:
Goal oriented, dedicated, and motivated Marketing & Sales Professional with expertise in improving revenue,
managing a sales team, negotiating with supply vendors, social media outlets, and potential clients to generate
new business. Seeking a sales management opportunity that will utilize all skills, abilities, and expertise as
follows:
Areas of Expertise
• • •
Inside Sales Relationship Management Resident Liaison
• • •
Marketing/Advertising Sales Planning/Execution Problem Solving
• •
Strategic Negotiation Budgeting
Core Strengths
• Identifying and qualifying prospects, developing strategic sales techniques and marketing strategies that
address market conditions, facilitate training of sales team, generate sales reports.
• Proven ability to take initiative, use consultative skills, and build strong client relationships.
• Expert in MRI, OneSite, YieldStar, Microsoft Office Suite, Completed Grace Hill comprehensive property
management training program
• Overseeing all aspects of the sales cycle from cold calls to resident complaints and satisfaction.
Employment
B & M Realty Management Leasing Manager 2012 – Present
Written commendation for providing excellent customer service while maintaining uncompromising integrity as
well as several written expressions of thanks and praise to our corporate office from residents on my behalf.
Repeatedly recognized as “Salesperson of the Month” throughout 2 year tenure.
Exceeded sales goals Increased occupancy rates from 93% to 97% in less than 12 months. increasing revenue
by 10% in first 3 months of 2014.
Awarded “2013 Top Salesperson” organization wide & its Anderson & Clairmont community.
Other Duties
• Perform receptionist duties, cold calls, and walk throughs of potential residents during apartment sales tour.
• Process lease agreements with an in depth knowledge of lease contract, community policies, and HUD
regulations.
• Work directly with assistant property manager to maintain availability reports, sales reports, document
management, rent deposits, delinquent collections.
PPG Industries Store Manager MBA Development Program 2011 – 2012
Built and maintained strong lucrative relationships with customers while exhibiting exceptional leadership as
a motivated customer driven Store Manager.
Processed orders and returns, quickly resolved customer complaints and concerns while developing
excellent product knowledge.
Education
• Sullivan University, Louisville, Kentucky – MBA, HR Leadership Expected Graduation Date: May 2015
• Eastern Kentucky University, Richmond, Kentucky – B.A., Communication Studies, Marketing May 2011