Sales Manager

VIJAY R SHAH

Email ID: ***************@*****.***

Mobail: 073********/093********.

More then 12 years of experience in FMCG channel Sales, Business

Development, Key Account Management, Channel Management and Relationship

Management. Presently working with Hindustan Unilever Ltd.

As a "Territory Sales Officer" with 1.5 crores per month of Personal care,

Soap & Food business. Experienced in FMCG marketing plan execution,

product promotion and implementation of business strategies to accomplish

the decided targets, track record of launching new products. Expertise in

developing & managing channel partners in order to enhance the market share

& profit of the organization. Proficient at analyzing market trends to

provide critical inputs for business development initiatives and

formulation of selling and marketing strategies. Adept at handling the

commercial operations including preparation and answering of FAQs and

questionnaires. An effective communicator with good presentation skill and

establish beneficial relationships with channel partners.

Professional Experienced:

Hindustan Unilever Limited. (Feb-2013 To Till date)

Designation : Territory sales officer

Working Area : Godhara & Dahod

Reporting : Area Sales Manager

Product : Personal care, Dets & Food.

Job Profile :

Coordinate and assist distributor for managing secondary sales of HUL

(Soap, Personal care & food, Supervised services related matters,

Analyses market and competition in order to recommend appropriate

marketing initiatives at the area level, Brand building and market share

Development activities, Allocation of budgets for local level

promotions, Recruiting & training of salesman, Proper guidance and

strict adherence to regular beat management,

< Handling team of 2-Distributors, 15-Salesman & 1500-outlet.

< Formulating sales plan, setting targets - both short term / long term

plan design and implement the strategies for achieving the same.

< Sales coordination with Retailers/distributers/wholesaler,

< Handling both primary and secondary of HUL sales.

< New product launching,

< Proper utilization of budget,

< Training, motivating & allocation of sales target to salesman,

< Work on ROI with distributors,

CAVINKARE PVT LTD. ( Dec-2011 TO Jan-2013)

Designation : Territory Sales officer.

Working Area : Dadar to Badlapur.

Major Product : Nyle Shampoo, Indica Herbal, Spinz Deo,

Reporting : Area Sales Manager.

Job Profile

v Handling team of 12- distributors, 6-TSI, 36-Salesman.

v In charge of training, setting goals & evaluating the performance

of the sales team.

v Responsible For primary & secondary sales.

v Merchandising of product to make high impact on visibility.

v Increasing sales by promotional activities. Providing feedback to

the management about competitor's activities & suggestion for

counter strategies & promotion

RAJ OIL MILLS LTD. ( JAN- 2003 TO Dec- 2011)

Designation : Area Sales supervisor.

Working Area : South Mumbai, CST to Dadar,

Product : Guinea filter groundnut oil,

Cocoraj coconut oil,

Job Profile

. Handling team of 7-S.R & 3-Distributors.)

. Designing and implementing market specific schemes for sales

promotion, launch new product & undertake merchandising activities.

. Plan and implement process to increase the number of outlets

covered, encourage range selling and ensure good services to the

outlets.

. Conduct competitor analysis by keeping abreast of market trends and

competitor moves & use information thus generated, to full

advantage.

. Achieve targets volume, primary as well as secondary with clear cut

focus on line (group) wise target achievement.

Personal Details

Permanent Address : Sunder baug. Asalpha village,

Netaji palkar Road.

Ghatkopar

West Mumbai-400084.

Education : Bcom.

(Mumbai University)

Additional qualification : MBA from welingkar (

Distance learning program)

Date of Birth : 04.06.1979.

Marital Status : married.

Nationality : Indian

Language Proficiency : Hindi, Marathi, Gujarati, Kutchhi

English..

Current CTC : 5 lakh

I hereby declare that the above-furnished statements are true to the best

of my knowledge

DATE:

Vijay Shah.

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