Sales Marketing
Resume:
GABRIEL MANRESA
**** ***** ****** ****, *** ***
Beverly Hills, CA 90210
**********@*****.***
SUMMARY OF QUALIFICATIONS
High caliber executive, dynamic and results-oriented with 15 years
experience in marketing and consumer sales. Exceptional business management
skills combined with international brand awareness experience and ability
to manage multi-million dollar operations. Extensive experience across all
areas of marketing and sales, able to develop and motivate others to
achieve targets. Strong ability to manage projects from conception through
to successful completion.
EXPERIENCE
VP SALES AND MARKETING,
Rounderwear International LLC, Los Angeles, CA -USA
Jun 2011 - Actual
. Manage full range of sales functions from research and procurement of
apparel products for sale in international markets.
. Drive, manage and control all sales resources and efforts in order to
accomplish objectives in terms of net revenues, profitability, market
share, working capital and brands positioning.
. Actively participate in negotiations for company selling agreements to
set price, terms and conditions with mayor department stores ( Nordstrom,
Amazon, JCP, TJMAX, Winners, Sears and Liverpool)
. Development of new products and execute production with factories in
China and Mexico.
. Direct marketing and sales teams in USA and Mexico to achieve success,
attendance at international tradeshows and customer relations.
. Effectively run distribution operations of warehouse in CA.
. Direct and oversee Media Agency to run promotional events in social media
to generate additional business.
. Act as liaison between our licensed brands "Joe's and Seven7" to execute
and communicate marketing and sales strategies in line with the corporate
brands sales and marketing campaigns.
DIRECTOR, US MARKET DEVELOPMENT,
Australian Trade Commission, Los Angeles, CA- USA
Oct 2005 - Jun 2011
. Profile over 60 companies in Australia advising on US marketing,
strategic communications, investment opportunities and relevant
commercial issues, securing over $500 million in sales in the past 4
years.
. Provide support to Australian consumer product companies enhancing their
ability to compete successfully for export business in the USA.
. Build and maintain successful client and customer relationships in an
international network.
. Traveled for 4 years between Mexico / USA and Australia, building product
launch plans and developing relationships and knowledge of foreign
customs and business protocols.
. Conceive effective communication strategies and promotional activities in
USA to position Australian brands.
. Deliver and execute national marketing plan.
. Administrative compliance with audit requirements, key policies and
administrative regulations.
DIRECTOR, MARKETING AND PUBLIC RELATIONS
Mar 2004 - Jan 2005
Peugeot Corporate Headquarters, Mexico City, Mexico
. Created / coordinated special events aimed at increasing customer's
preference to the Peugeot brand.
. Managed $500,000 marketing promotional budget.
. Developed / evaluated events, marketing proposals and new product
launching campaigns.
. Fostered strategic alliances with corporate sponsors ( Fortune 500
firms).
. Promoted, organized and coordinated the promotional events and racing
team of 25 pilots for Peugeot in Mexico (7 Rally Races Nationwide and 1
International Golf Tournament in Paris, France).
. Accountable for the building and management of the Peugeot Stand at the
2004 Autoshow in Mexico.
BRAND MANAGER UNICEF
Jun 1999 - May 2003
United Nations, Mexico City, Mexico
. Responsible for sales in department stores and the
private sector, generated $3.5 million. Increased
business 25% in Spring '00, 30% Christmas '01, and
35% Fall '02.
. Managed and coordinated sales force and the financial
resources available in the department.
. Developed and structured strategic alliances with corporate sponsors to
increase the level of donations and purchases with BBVA Bank, American
Express and Aeromexico.
. Organized and coordinated high profile promotional events aimed at
increasing donations and sales by corporations and individuals, generated
$5.5 million of revenue from fundraising campaigns.
EDUCATION
Anahuac University, Mexico, Masters in Marketing and Advertising, 2005
Anahuac University, Mexico, Bachelors in Business Administration, 2000
SKILLS
Fluent in Spanish and French.
Extensive business travel in Australia, Asia, Europe and South America.
[pic]
Contact this candidate