JAMES R. TIMBERLAKE
***** ********** ***** ● Mount Dora, Florida 32757 ● 352-***-****
***************@*****.*** ● www.linkedin.com/in/jimtimberlake
PROFILE
Dynamic, highly qualified Electrical Utility Industry Executive, Sales, Account Management, Business Development, Program
Management Executive with a proven track record of success. Driving initiatives and positioning the company to meet financial and
development goals. Experienced communicator across multifunctional areas of an organization, able to foster consensus and
consistently achieve business objectives for productivity, profitability and exceptional customer service.
SUMMARY OF QUALIFICATIONS
• Experienced Executive in the power distribution industry
• Experienced at assessing the need, evaluating the available options, and negotiating a solution
• Developed a Parts, Tool, and Accessory sales and rental business unit from ground up
• Developed and maintained positive customer /account relations
• Performed market analysis to develop market strategy and optimize distribution channels
• Experienced with non-regulated sales of power equipment and services
• Possess solutional sales experience with focus on utility, engineering / commercial and industrial environments
• Experienced in the diagnosis of power quality and reliability performance issues
• Experienced with Demand Side management programs and alternative energy
• Demonstrated public speaking ability for all size groups, able to communicate throughout all levels of an organization
• Extensive experience in emergency/ storm response
Excellent management, organizational and communication skills... capacity to establish a positive rapport at all levels of an
organizational structure... able to present a vision and lead a team... innate ability to handle people with enthusiasm and
confidence...proven decision-making, problem-solving skills...sustained record of industry employment, achievement and
advancement...an energetic, results-oriented, goal-driven and highly motivated individual, demonstrating integrity and a strong work
ethic.
PROFESSIONAL EXPERIENCE
Nesco, LLC, Fort Wayne Indiana 2014 - present
Director Utility Equipment Outfitters
Worked across all departments of the company to define the best organization and business model for developing a new business unit
from the gorund up.
• Defined product offering and needed product supply chain relationships
• Negotiated pricing and distribution agreements with more than 20 manufacturers
• Developed pricing structure, flexible purchasing options, and selected products for rental
• Performed test marketing prior to defining final product initial offering
• Web developer selection and creation of new business unit website
• Contructed new office building and remodel of existing warehouse spaces to accommodate new inventory and order
fulfillment
• Defined organization, formulated job descriptions and requirments, interviewed and selected candidates
• Perform process mapping and procedure development ot optimize process and profit
• Developed marketing approach
• Performed an intital business unit introduction into the market place with strategic prospect visits
• On track to grow business unit revenue $6m by year end
Nesco Rentals, LLC, Fort Wayne Indiana August 2013 – January 2014
Eastern Territory Sales Manager
Performed market anaylsis, test marketing and defined customer appetite for repair parts, tools, and accessories needed by the utility
business segment. Established target customer profiles and compiled customer database. Sales exceeded $4.5M in repair parts,
accessory sales, and rentals in first year.
JAMES R. TIMBERLAKE Page Two
UTILITY CONSULTANT SERVICES, Mount Dora Florida 2012 – 2013
Provided consultive services to utility service and equipment supplier companies to assist them with market studies and business
development plans in the utility segments. My consulting services were conducted on a self-employed contract basis and involve the
entire US territory with a focus on the eastern United States.
PROGRESS ENERGY, Orlando Florida 2002 - 2012
Lead Account Executive
Partnered with multiple departments to provide top quartile customer service. Position entailed disseminating difficult/sensitive
information to key customers, advised the customer on power quality, energy efficiency, rates and tariff issues.
• Managed relationships with 87 top tier customers, each generating greater than $1M annually
• Managed single largest customer in the company generating $49M annually
• Experienced with non-regulated sales of power equipment and services
• Consistently met customer satisfaction survey goals for both corporate and at the Account Executive level
• Facilitated the installation of over 1500kW in solar generation in 3 projects
• Managed the installation of a 3.3MW thermal energy storage unit resulting in a $627k DSM rebate to the customer and an
annual energy cost savings of $850k
• Developed Lunch and Learn programs to communicate information to our clients while building relationships
Lead Power Quality Engineer
Accountable for providing high level power quality assistance to top tier customers, such as Publix, Sea World, Pepsi Bottling
Company, Northrop Grumman, UCF, and Quaker Oats. Position entailed reviewing and resolving issues involving utility distribution
system interaction, customer equipment mis-operation and sensitivity issues.
• Collaborated with the customer and utility personnel to develop comprehensive approaches to solving complex problems.
• Advised customers on proper equipment protection and utility system interaction mitigation techniques
• Experienced in the use and installation of power quality diagnostic, energy usage, and revenue metering equipment
• Performed technical seminars for customers on topics such as surge suppression, grounding, and utility rates
FLORIDA POWER CORPORATION, Orlando Florida 1986 - 2002
Shift Supervisor
Managed operations personnel in the Trouble and Dispatch Department, including 13 troublemen in 2 operations centers, 5
distribution dispatchers, 2 operations engineers, 2 construction schedulers and a clerk position. Accountable for ensuring the optimal
operation of department functions, including outage response, system operation, system maintenance, storm planning, and liaison to
the call center. Position entailed supervising craft and technical personnel that were bargaining unit employees (union workers).
• During night-time hours, responsibilities included serving as the only Manager on duty.
Senior Engineer
Directly supervised 4 operations engineering employees to ensure the efficient and safe operation of a distribution plant that was
comprised of 25 substations, 123 feeders, over 2,500 miles of conductor, and 60,000 pieces of equipment serving 350,000 customers.
Was accountable for the management of system parameters, such as over-current protection, over-voltage protection, reliability,
coordination and public/employee safety.
• Successfully developed and implemented short-term and long-term facility maintenance programs that effectively addressed
system reliability issues.
• Developed 5 year facilities expansion / replacement plan that was a large driver for a $15M operations center budget
Engineer II
Served as District Engineer with responsibility for preparing major distribution work orders for the construction and rebuild of
feeders, assisting with system improvement projects, and providing new service to large residential, commercial and industrial
developments. Provided long-term operations planning, prepared major distribution work orders for the construction and rebuild of
feeders, and participated in system improvement projects
JAMES R. TIMBERLAKE Page Three
AUXILLARY EXPERIENCE
VALENCIA COMMUNITY COLLEGE, Orlando Florida
Instructor
Served as Physics Lecturer & Lab Instructor, responsible for teaching students the fundamentals of traditional physics through
lectures, class discussions and hands-on lab demonstrations.
FAMILY-OWNED BUSINESS, Mount Dora Florida
General Manager / Director of Sales & Marketing
Involved in all aspects of development, management and operation of family-owned business
• Scope includes conducting commercial lease negotiation, establishing management and operational policies and procedures,
creating marketing strategies, promoting company via social media, and cultivating positive customer relations
• Responsible for planning and administering budgets, conducting weekly P&L analysis, managing cash flow, sourcing and
selecting products, negotiating with vendors for best prices and terms, handling inventory control and ordering, and
performing various other functions in support of daily operations
• Successfully developed business into a profitable entity that generates over $800k in annual sales
• Extensive experience at solutional selling of products and services
• Proficient at conveying mechanical concepts into a solution to meet customer needs
EDUCATION & CERTIFICATIONS
B.S. Electrical Engineering, UNIVERSITY OF CENTRAL FLORIDA, Orlando Florida
• AEE Certified Power Quality Professional (CPQ)
• AEE Certified Energy Manager (CEM)
• Professional Engineer Intern Certification
• Licensed Residential Building Contractor, Certified 1990 (inactive)
• Licensed Commercial Real Estate Associate: Specializing in Commercial and Industrial applications (inactive)